By
Debra KaufmanAugust 10, 2018
After seven years and $2.3 billion, Magic Leap has started taking pre-orders for its augmented reality headset, Magic Leap One, priced at $2,295. Magic Leap One is made up of a pair of sensor-powered goggles and a powerful notebook computer worn on the hip, with a battery that will hold a charge for three hours of continuous use. Magic Leap One is designed to be used indoors, and will be available initially in Chicago, Los Angeles, Miami, New York, San Francisco and Seattle, delivered by Enjoy Technology. Continue reading Magic Leap Taking Pre-Orders for Magic Leap One AR System
By
Debra KaufmanJuly 6, 2018
Kaaya Tech reached its $50,000 Kickstarter funding goal for the HoloSuit, a wearable haptic controller for virtual reality. The company will start shipping the suit, available in several versions, in November. The top-end version, HoloSuit Pro, offers 36 sensors, nine haptic feedback devices and six firing buttons, spread across two finger-tracking gloves, a pair of pants with feet extensions and a jacket with a head extension. The lower end model offers 26 sensors, and comes with a jacket or jersey with haptics and buttons. Continue reading Kaaya Haptic HoloSuit for VR Apps to Ship This November
By
Debra KaufmanJune 27, 2018
Oculus officially debuted Oculus TV, a free app and dedicated hub for watching flatscreen video in virtual reality via the Oculus Go headset. By introducing Oculus TV, first announced at last month’s F8 conference, the company makes good on its interest in non-gaming uses of VR. Oculus TV features a virtual home theater with what Oculus says is the equivalent of a 180-inch TV screen, and supports access to streaming video services including Showtime, free web service Pluto TV, Red Bull TV, and Facebook Video. Continue reading Oculus TV Debuts as Smart TV for Viewing in Virtual Reality
By
Debra KaufmanMay 2, 2018
NBCUniversal and Google have teamed up to create and distribute 10+ multi-episode original 360-degree video and VR180 video productions, for “Saturday Night Live,” Bravo’s “Vanderpump Rules” and SYFY Wire among others. The two companies began their collaboration in January, producing a few 360-degree videos for “Saturday Night Live,” and, on Monday, they released two new videos related to “Vanderpump Rules,” which were produced with Google’s 360-degree video capture/production platform Jump. Continue reading NBCUniversal, Google Ink Deal to Produce Multi-Episode VR
By
Debra KaufmanMay 2, 2018
At Facebook’s Oculus, a new project team is developing a VR experience powered by live actors. Oculus executive producer of experiences Yelena Rachitsky, who worked on Pixar’s first VR experience based on the movie “Coco,” describes it as a melding of indie video game “Journey” and immersive play “Sleep No More.” Rachitsky said the company is interested in creating the experience of live actors “without needing to be in a site-specific location.” The experience, tentatively slated for next year, could also create a new revenue stream for the nascent technology. Continue reading Oculus Team Developing VR Experience Featuring Live Actors
By
Rob ScottApril 19, 2018
As part of the company’s recent push to develop new hardware, Facebook is reportedly working toward designing its own custom chips to be used in its consumer devices, data centers and AI software. The social media giant is currently developing devices such as smart speakers and VR headsets, and building its own chips could provide more control over design and development of these projects. Facebook’s strategy follows similar approaches by other tech giants, including Google and Apple. Continue reading Facebook Said to Be in Early Stages of Developing Own Chips
By
Debra KaufmanApril 6, 2018
In light of Facebook’s latest revelation that data from as many as 87 million users — not the 50 million figure originally reported — was improperly shared with Cambridge Analytica, CEO Mark Zuckerberg admitted he made a “huge mistake” by not paying more attention to the potential for abuse. Facebook further revealed that marketers, using a now-disabled feature that distributed profile data connected to email addresses and phone numbers, could have harvested data from “most people on Facebook.” Zuckerberg is scheduled to appear before federal committees next week. Continue reading Facebook’s Zuckerberg to Testify Before Congress Next Week
By
Emily WilsonMarch 26, 2018
Facebook is getting ready to release Oculus Go, a new phone-free VR headset at a price point of $199. According to CNET, the standalone Oculus Go represents “entry-level accessibility” to virtual reality, an area of technology innovation they hope to see grow at a consumer level. While the games and apps available on Oculus Go seem similar to what’s already available via Samsung’s Gear VR, the design is “less clunky, and the integrated, cleaner, softer and smaller construction here is better,” writes CNET.
Continue reading CNET Review: Oculus Go, Facebook’s New $199 VR Headset
By
Emily WilsonMarch 13, 2018
Facebook and Major League Baseball have agreed to an exclusive deal through which Facebook now has rights to stream 25 afternoon MLB games live on its social media platform. This marks the first time a major sports league in the U.S. has agreed to broadcast regular season games exclusively on Facebook — and the decision was unanimous among MLB owners. Though neither party disclosed financial details, people close to the matter say it is valued between $30-$35 million. Facebook also signed a major licensing deal with Warner Music Group. Continue reading Facebook Strikes Significant Deals With MLB, Warner Music
By
Debra KaufmanFebruary 23, 2018
Film, and later, digital projectors have been the standard form of displaying movies since the art form’s beginning. But now, says veteran engineering executive in advanced imaging and sound Pete Ludé, so-called direct view cinema displays are poised to displace them. In an afternoon of HPA Tech Retreat sessions looking at new display technologies, Ludé drilled down into the use of emissive displays using millions of RGB LEDs. These giant displays, he said, offer tremendous dynamic range and beautiful pictures in moderate ambient light. Continue reading HPA 2018: Direct View Cinema Displays to Displace Projectors
By
Rob ScottFebruary 12, 2018
Walmart’s tech incubator, Store No. 8 recently purchased Spatialand, a small virtual reality startup that specializes in software tools designed for transforming existing media content into immersive experiences. The acquisition is part of Walmart’s plans to create future shopping experiences for store locations and websites. Spatialand founder Kim Cooper and 10 employees will join Walmart; Store No. 8 principal Katie Finnegan will serve as interim CEO. Financial terms were not revealed. Continue reading Walmart Acquires VR Startup With Eye on Future of Shopping
By
Debra KaufmanJanuary 17, 2018
At CES 2018, Huawei made the U.S. debut of its Huawei VR2 headset, which had been announced in October in China. The standalone unit resembles the Oculus or Vive rather than the Gear VR; the user attaches a phone, tablet or PC via USB-C and then enjoys the VR experience at a resolution of 1,600 x 1,440 per eye. The unit also features a 90Hz refresh rate, which reduces eyestrain and motion sickness. The controller, made of the same bright white polymer as the headset, offers a clickable touchpad. Continue reading Huawei VR2 Headset Lauded for Comfort, Res, Sound Quality
By
Debra KaufmanJanuary 10, 2018
Execs from HTC, Hulu, GoPro and Black Box VR looked at “Tapping Virtual Reality’s Real Potential” during a panel discussion at CES 2018. Each company had its own strategies, but everyone agreed on one thing: the need for the nascent industry to create standards and adopt open systems. “If you’re making a fitness app, you don’t want to have to optimize for every platform,” noted HTC senior vice president of virtual reality Rikard Steiber. “It’s too hard, doesn’t scale and isn’t sustainable. We as an industry must push towards an open platform.” Continue reading Virtual Reality Execs Advocate VR Standards, Open Systems
By
Debra KaufmanJanuary 2, 2018
Vivendi’s Universal Music Group, the world’s largest record company, has licensed its music catalog to Facebook. The deal, which focuses on the music in user-generated videos, covers songs that will be used in the background on videos and so-called social experiences on Facebook, Instagram, Messenger and Oculus. For Facebook, the deal is aimed at encouraging users to post more videos, key to the company’s current video-centric strategy. A day before this deal was struck, Universal also reached an agreement with YouTube. Continue reading Facebook, Universal Music Ink Licensing Deal for User Videos
Virtual reality, augmented reality and immersive experiences crossed over the apex of the hype curve and are now tracking the slope of enlightenment as they develop into niche market applications or pivot into location-based entertainment. Resolution, frame rate, horizontal and vertical field of view in the HMDs (head mounted displays), and head and body tracking technology, have all improved over the last year with further advances expected next month at CES 2018 in Las Vegas. This applies equally to next generation HMDs, projection, and heads-up approaches to immersive experiences. Continue reading VR and AR Expected to Further Redefine Experiences at CES