Video streaming tech company Roku has partnered with e-commerce platform Shopify to offer television viewers the ability to purchase products using their TV remotes. When a Roku Action Ad appears featuring a Shopify merchant, viewers can press OK on their Roku remote to get more information about the product and click to purchase directly from their TV. Consumers will be able to check out using Roku Pay. Roku explains Action Ads as “advertisements on Roku streaming devices that provide a down funnel action, such as sending users a text, scanning a QR code, or making a purchase.” Continue reading Roku Lets Customers Make Shopify Purchases with Remote

At CES last week, Emotech, a UK-based startup, introduced a desktop robotic assistant named Olly that develops a unique personality depending on individual users and their interactions with it. The doughnut-shaped, voice-controlled personal assistant is similar in function to the other smart lifestyle assistants. It will play you music or tell you the weather like Amazon’s Alexa, but the company hopes Olly’s personality will set it apart. The device has two cameras and a microphone array, allowing it to face the user, and will use a combination of AI techniques to decipher a user’s state of mind and respond accordingly. Continue reading Emotech Demos Olly: Your Lifestyle Assistant with Personality