YouTube is poised to be one of Google’s biggest assets with potential for billions of dollars in ad revenue, and the video site now has new leadership tasked with making that a reality. Long-time Google exec Susan Wojcicki, formerly SVP of advertising and commerce and one of the company’s earliest employees, is reported to be the new SVP in charge of YouTube. The video site has more viewers than any other like it, and it will be Wojcicki’s job to compete more with TV for ad dollars. Continue reading YouTube Gets New Leadership in its Quest for Ad Domination

Amazon Studios is releasing its second batch of original pilots, all vying for the opportunity to become a series to be made available on Amazon’s Instant Video service. Viewers are encouraged to stream the 10 pilots at AmazonOriginals.com, write reviews and rate each show. Feedback will help the studio determine whether or not to commission a full season. The current batch includes five shows for children and five geared toward adults from the likes of Chris Carter, Roman Coppola and Jill Soloway. Continue reading Amazon Launches its Second Pilot Season with 10 New Shows

Since YouTube simplified its model of ad revenue sharing by letting content producers merely click a button to opt in, it’s seen a sharp increase in the numbers of creators and content — and, subsequently, revenue. A growing number of video producers are earning their livings from the site, though many say YouTube’s substantial cut of the advertising profits makes it less lucrative than what their videos are worth and how much time is spent producing them. Continue reading YouTube Content Creators Question Ad Revenue Sharing Value

DreamWorks has partnered with Fuhu, maker of the Nabi line of children’s tablets, on an Android tablet called the DreamTab designed specifically for kids. The tablets will be available this year with a number of DreamWorks-branded accessories, such as headphones and carrying cases. They will feature original animation, educational videos, and have the ability to communicate wirelessly with DreamWorks-made toys. The studio will be able to program the device similar to programming a cable channel. Continue reading DreamWorks and Fuhu Partner to Offer New Children’s Tablet

Amazon Studios, the film and TV production arm of Amazon.com, announced this week that it plans to shoot all of its original series next year in 4K Ultra HD. Amazon plans to debut five new comedy and drama pilots in 2014, from producers and performers such as Chris Carter, Roman Coppola, Jason Schwartzman, Michael Strahan and others. Viewers will help determine which pilots should be produced as exclusive series on Prime Instant Video and LOVEFiLM in the UK. Continue reading Amazon Studios to Shoot Original Programming in 4K Ultra HD

Netflix and DreamWorks Animation are teaming to offer the streaming service’s latest push into original programming. Netflix will release “Turbo: F.A.S.T.” on December 24, a 26-episode 2D animated series based on DreamWorks’ feature film “Turbo,” about racing snails. The series is the first step in a deal that plans to offer 300 hours of programming via the service. Netflix says it exclusively streams 30 children’s series today, each generating more than 2 million viewers. Continue reading Netflix-DreamWorks Deal Delivers Original Kids’ Programming

Disney and Netflix have inked a deal for multiple original live-action series based on Marvel characters to be streamed exclusively on Netflix, which has committed to streaming at least four 13-episode series and a miniseries. Marvel will develop series based on characters Daredevil, Jessica Jones, Iron Fist and Luke Cage, leading to a miniseries event for “The Defenders.” The programming is planned to begin on the streaming service starting in 2015. Continue reading Marvel Series to Stream via Netflix Through New Disney Deal

The first of Amazon’s original series will debut this month, and the selection process by the retail giant for determining which shows made the cut is unlike any traditional decision-making most networks go through. Amazon is minimizing risk by assessing data outlining early viewership for a group of pilot episodes, and “Alpha House,” a political comedy written by “Doonesbury” comic strip creator Garry Trudeau and featuring John Goodman and Bill Murray, was the biggest hit. Continue reading Amazon to Release First Original Series for Video Streaming

Netflix is making good on its promise to compete directly with movie theaters now that it’s in final negotiations for the exclusive rights to a Sundance Film Festival documentary. The film, “The Square,” is about the Egyptian revolution and will be released through Netflix. It could make Netflix an Oscar contender, just a short while after its success at the Emmys with “House of Cards.” According to one source, this will be the first of many films to be released first on Netflix. Continue reading Netflix Plans to Release Sundance Award-Winning Documentary

Sony Pictures Television has inked a deal to produce a psychological thriller for Netflix. From the creators of the FX legal drama “Damages,” the series is slated to begin production early next year. It marks the first time a major Hollywood studio will produce a program for the streaming video service. Following in the footsteps of cable networks such as HBO and AMC, Netflix is aggressively pursuing original content. The success of its Emmy-winning “House of Cards” could help pave the way. Continue reading Sony is First Big Studio to Ink Production Deal with Netflix

HBO announced that it is now offering a limited selection of past seasons of its original programs via the Google Play digital storefront, providing fans with access to shows on their Android-based smartphones and tablets as well as Google’s Chromecast streaming adapter for televisions. The network is currently offering individual seasons of seven shows, with plans to add more titles and seasons in the coming weeks. HBO says the gradual rollout is part of a larger marketing strategy to “create more sustained awareness.” Continue reading HBO Offers Past Seasons of its Shows on Google Play Store

According to a recent Nielsen survey, an increasing number of American consumers are turning to Internet-based streaming video services. The research indicates that 38 percent of those surveyed use Netflix, 18 percent use Hulu and 13 percent use Amazon Instant Video. These numbers all represent increases over the previous year. Additionally, binge-viewing is on the rise, with 88 percent of Netflix users and 70 percent of Hulu Plus users saying they watched three or more episodes of a TV show in a single day. Continue reading Nielsen Study: More Viewers are Accessing Streaming Services

Netflix’s stock value has increased 178 percent during 2013, one of the best performing companies on the S&P 500 index. In order to maintain its edge, Netflix may need to be more like Amazon than HBO, with more of a focus on spending than a fixation on profit growth. But Netflix’s practice of dropping unpopular content may give competitor Amazon a new opportunity to secure exclusive rights to additional programming and gain ground over Netflix. Continue reading Netflix Spending More On Content While Dropping Content

Netflix is launching its much anticipated reboot of Fox comedy “Arrested Development” on Sunday. According to social analytics firm NetBase, the show has already generated more than 170,000 social mentions since April 26 (a month before its return), essentially tripling the early social buzz of Netflix series “House of Cards.” However, it’s worth noting that “Arrested Development” has the benefit of being a critically acclaimed show and cult favorite with a rabid fan base. Continue reading Netflix: Arrested Development Return Generates Social Buzz