Redbox plans to launch a video streaming service called Redbox Digital. The DVD rental company previously launched Redbox Instant, a streaming service joint venture with Verizon, which lasted 18 months. The new effort will be a video-on-demand store similar to iTunes, Vudu or Google Play, letting consumers stream or buy digital copies of movies or TV show episodes. Redbox Digital will be part of the service’s existing loyalty program, integrate into its mobile apps and support TV-connected platforms like Chromecast and Roku. Continue reading Rental Kiosk Leader Redbox Readies Video Streaming Service

Just 18 months after its official public launch, Redbox announced it plans to shutter its streaming video service on October 7th. Redbox Instant is a streaming video service jointly operated by Redbox and Verizon that failed to gain traction with consumers. The hybrid service launched in early 2013, combining physical disc rentals via Redbox kiosks with a subscription video streaming option. Redbox primarily focused on movies, unlike the TV-heavy model of successful services such as Netflix. Continue reading Redbox Instant by Verizon to End Streaming Service Tomorrow

Redbox, the nation’s largest DVD renter, is uninstalling more than 500 kiosks, renegotiating contracts with studios for more favorable content rights, and optimizing its streaming service, Redbox Instant. These changes come as the company faces several challenges: revenue rose only three percent last year after double-digit increases in past years, good locations for kiosks are dwindling, and Redbox Instant only accounts for less than 1 percent of video-on-demand rentals. Continue reading Redbox Refocuses as Sales and Streaming Service Stagnate