By
Paula ParisiJanuary 30, 2024
Amazon this week began serving advertising to Prime Video customers who did not elect to pay an additional $2.99 per month in addition to the basic annual Prime membership of $139 per year or $14.99 per month. Adding commercials is estimated to potentially bring in more than $3 billion a year for Amazon, which is expected to have 2023 revenue of around $567 billion. The surplus will come in handy to pay out $1 billion a year over 11 years for the rights to NFL’s “Thursday Night Football.” The ad-supported Prime Video service launches in the U.S., Canada, UK and Germany, with Mexico, France, Italy, Spain and Australia following later in the year. Continue reading Amazon Stands to Gain $3 Billion a Year from Prime Video Ads
By
Paula ParisiJanuary 25, 2024
Netflix added 13.1 million subscribers in Q4 2023, its biggest gain in a year-end quarter, and the streamer continues to try to broaden its demographic reach by investing in new content, including a new deal for live WWE wrestling matches. The expansion into live-streaming provides an opportunity to draw regular, appointment viewers, something advertisers like. “No entertainment company has ever tried to program at this scale, and for so many tastes and cultures,” Netflix wrote in a shareholder letter that says it plans to spend up to $17 billion on content in 2024. Continue reading Netflix Adds WWE, Touts 12.5 Percent Revenue Growth in Q4
By
Paula ParisiJanuary 23, 2024
After announcing in 2020 plans to launch a movie and TV show rental marketplace, media streaming platform Plex is finally taking the plunge. Following what has been described as “false starts,” including delays due to COVID-19, news broke at CES 2024 that the company will go public with its rental offering in February. The streaming media software maker has confirmed it will enter the TVOD (transactional video on demand) market to augment the ad-supported streaming that is its primary revenue source. Plex reportedly has “most studios” onboard, though it has yet to specify which ones. Continue reading FAST Platform Plex to Roll Out Movie, TV Rentals Next Month
By
Paula ParisiDecember 18, 2023
Snapchat+ is rolling out new artificial intelligence features that let subscribers use text prompts to create generative AI images to share with friends. In addition, the Dreams feature, which creates generative AI selfies, is now able to add your friends to those photos. Snapchat+ subscribers get one pack of 8 Dreams per month as part of their $3.99 monthly fee. An onscreen button labeled “AI” lets subscribers access the AI image generator to choose from a menu of prompts (including “sunny day at the beach” and “planet made of cheese”) or they can enter their own descriptions. Continue reading GenAI Lets Snapchat+ Subscribers Create and Share Images
By
Paula ParisiDecember 11, 2023
Mozilla-backed Mammoth wants to lure social media users to the fediverse, presenting its latest iteration, Mammoth 2, as “the easiest way to quit Twitter/X for good and join Mastodon.” Having added a “For You” feed earlier this year, Mammoth 2 now debuts on the iPhone, iPad and Mac, delving deeper into news and curation. New “Smart Lists” are filled with recommended posts, suggested connections and accounts to follow. The future of social “is being built today on ActivityPub and Mastodon,” Mammoth’s creators claim, calling for “an open protocol anybody can build on,” as with “email or the open web.” Continue reading Intuitive Mammoth App Aims to Simplify Accessing Mastodon
By
Paula ParisiDecember 4, 2023
Meta Platforms’ workaround to European privacy laws regarding ad-targeting has run afoul of watchdog agencies, resulting in two complaints filed with the EU’s network of consumer protection authorities against the U.S. tech giant. Meta contends its so-called “pay-or-consent model” — requiring users of its social platforms to choose between agreeing to be tracked for ad-targeting purposes or pay a monthly subscription fee for ad-free service — falls within permissible parameters set by EU authorities. The more than 20 groups that have jointly filed suit say the strategy is illegal under EU law, describing it as “unfair, deceptive and aggressive.” Continue reading Meta’s EU Social Media Subscription Plan Draws Complaints
By
Paula ParisiNovember 7, 2023
Netflix is celebrating the one-year anniversary of its ad-supported tier by giving binge viewers every fourth consecutive episode ad-free. It is also making downloads available on its ad-supported plan, claiming to be the first streamer to do so in an advertising environment. While the binge perk won’t be available until 2024, downloads for both TV series and films are said to start immediately. Netflix said that in year one its bargain-priced tier with ad support has hit 15 million global monthly active users, touting its partnership with Microsoft as helping “to shape the future of advertising.” Continue reading Netflix Boosts Features After Year One of Ad-Supported Tier
By
Rob ScottNovember 2, 2023
Disney announced it plans to purchase the remaining one-third stake in Hulu from Comcast’s NBCUniversal in a move that has been widely expected. The announcement follows Disney’s acquisition of Fox’s entertainment assets in 2019, which gave the entertainment giant two-thirds of streaming service Hulu. Disney, which is expected to pay at least $8.61 billion for the remaining stake, currently offers the Hulu service as part of a streaming bundle with its Disney+ and ESPN+ platforms. “The acquisition of Comcast’s stake in Hulu at fair market value will further Disney’s streaming objectives,” explained the company in a press release. Continue reading Disney to Purchase Remaining Stake in Hulu from Comcast
By
Paula ParisiNovember 2, 2023
LinkedIn expects to pass the 1 billion user mark this month, and timed to that feat is unleashing a new suite of AI productivity tools, including job coaching, personalized digests and help writing original content for the platform. The new machine learning assists will initially be available only to Premium subscribers, centered on the aforementioned three main areas. The move follows months in which LinkedIn has been upgrading its AI capabilities in areas like automated recruiter messaging, job descriptions and profile writing suggestions. The improvements draw on OpenAI technology, in which LinkedIn parent Microsoft has an ownership stake. Continue reading Nearing 1 Billion Users, LinkedIn Debuts Job Coach Chatbot
By
Paula ParisiOctober 31, 2023
Elon Musk’s X social media service will soon launch two new monthly subscription tiers, a $16 X Premium+ plan with no ads, and a budget-priced $3 option with “most” of the same features “but no reduction in ads.” Musk had for some months been discussing new paid subscription options as part of an effort to fight spam and bots on the platform. In November, the company began offering an $8 monthly X Premium subscription (formerly Twitter Blue) that includes blue check verification and the promise of some boosted post exposure. Musk is also envisioning a digital wallet with financial services, business applications to compete with LinkedIn, and a news wire service. Continue reading X to Launch Paid Tiers in Next Move Toward ‘Everything App’
By
Paula ParisiOctober 20, 2023
Netflix can chalk up another solid quarter, with Q3 revenue of $8.5 billion, up 8 percent year-over-year, with 9 million new subscribers for a total of 247 million worldwide. Netflix attributes the strong subscriber growth in part to its ongoing password-sharing crackdown. The company has now officially rolled out what it calls “paid sharing” in all regions in which it operates, reporting that there were fewer resulting cancellations than expected. Rather, it says it has largely effectuated its desired result of converting piggybacking customers into paid subscribers. Meanwhile, Netflix is raising its rates as it continues to add originals and “license titles from around the world.” Continue reading Netflix Raising Rates After Profitable Q3, Subscriber Growth
By
Paula ParisiOctober 18, 2023
NBC Sports Next has launched a subscription amateur sports streaming service geared toward the youth market. SportsEngine Play will also offer a free tier for live and on-demand content centered on its target audience. The service leverages the technology acquired with Rapid Replay, a streaming startup purchased by NBC in September 2022. The new service is among a dozen related brands NBC has purchased over the years, including a specialty software company called Sports Ngin that the company bought in 2016 to make apps for youth sports organizations and leagues. Continue reading NBC Streamer SportsEngine Play Targets $37B Youth Market
By
Paula ParisiOctober 16, 2023
Sony Pictures Entertainment’s Crunchyroll and Game Show Network (GSN) have teamed to launch the Crunchyroll 24-hour anime streaming service. The new FAST channel will be available in the U.S. on Amazon Freevee, LG Channels, the Roku Channel and Vizio’s WatchFree+. Crunchyroll has been delivering East Asian content to U.S. audiences since 2006. In 2016 it partnered with Funimation, which also specialized in Japanese content. Sony acquired Funimation in 2017 and Crunchyroll in 2021, merging the two last year. Continue reading Crunchyroll and GSN Launch a FAST Channel for Anime Fans
By
Paula ParisiOctober 4, 2023
Adobe has officially added Photoshop on the web as one of its Photoshop plans. The web version is geared to Photoshop newbies and comes complete with Adobe Firefly generative AI features including Generative Fill and Generative Expand. Adobe called it “a major milestone” since introducing Photoshop on the web in beta two years ago, starting with “an early preview of image editing capabilities.” Features now available for commercial use on the web include the ability to easily add or remove elements from any image, change a background, expand the frame, and create visuals using text-based prompts. Continue reading Adobe Launches Web Version of Photoshop with AI Features
By
Paula ParisiOctober 3, 2023
AMC Networks has begun rolling out an ad-supported version of its flagship AMC+ streaming service. Initial availability will be on AMC’s own direct-to-consumer platform and apps, with third-party platforms and channel providers added in the coming weeks. Priced at $4.99 per month, the ad-supported tier includes less than five-minutes per hour of sponsored messages and the same content that comes with the $8.99 per month ad-free plan (or $83.88 annually). Chief Commercial Officer Kim Kelleher says the new product offering is “bringing ads to the only piece of our distribution ecosystem that wasn’t already ad-supported.” Continue reading AMC Offers a New Commercial Tier for Its Streaming Service