Three Tech Titans Up the Ante in Scripted TV Programming

This year, 500 scripted TV shows will vie for viewers’ attention. Now, some tech leaders are turning up the heat by entering the original programming market: Apple has budgeted more than $1 billion for original content; Google will spend up to $3 million per episode; and Facebook said it is willing to spend $3 million to $4 million per episode. A few cable companies, including A&E and WGN, are withdrawing from scripted content but, with three tech titans in the game, the competition for eyeballs will be fierce. Continue reading Three Tech Titans Up the Ante in Scripted TV Programming

Facebook Develops Metered Paywall, Debuts Analytics Tool

Facebook is developing a metered paywall to drive viewers to subscribe to source publications of stories posted on Instant Articles. The move is in response to the social media platform’s tense relationship with publishers, who are losing viewership of stories on their own websites, as well as revenue. While sources say that discussions about the paywall are in the early stages, and testing won’t begin until October, Facebook is currently introducing a new analytics tool for publishers. Meanwhile, Amazon is now paying publishers and digital influencers to post to its new commerce-centric social network Spark. Continue reading Facebook Develops Metered Paywall, Debuts Analytics Tool

Facebook to Debut Feature for Enabling Media Subscriptions

According to sources, Facebook is readying the launch a feature that will allow users to subscribe to The Wall Street Journal, The New York Times, The Washington Post and other publications, directly from the mobile app. The feature, which is expected to debut by the end of the year, is still under discussion internally. Among the unresolved issues are whether Facebook will limit stories to those published natively to Facebook via Instant Articles, the payment model and whether Facebook would get a percentage of revenue. Continue reading Facebook to Debut Feature for Enabling Media Subscriptions

Tech Giants Compete to Stream NFL’s Thursday Night Football

Amazon, Facebook, Google and Twitter are vying for the rights to stream the NFL’s “Thursday Night Football” games next season, say sources. Last year, Twitter won the bidding, paying $10 million to stream 10 games. The NFL will likely make its decision within the next month, and there’s a chance it may hint at its decision at its annual meeting in Phoenix this week. Live sports are a hot commodity and since the TV rights for nearly all of them are already locked up, “Thursday Night Football” streaming is even more valuable. Continue reading Tech Giants Compete to Stream NFL’s Thursday Night Football

Google to Speed Up the Web with Open Source AMP Initiative

Google is readying an attempt to reinvent the mobile Web with its Accelerated Mobile Pages (AMP) Project, which has taken just nine months to develop and launch. AMP, a response to proprietary platforms such as Facebook’s Instant Articles and Apple’s News, is an open source platform that dramatically speeds the loading of Web pages, in part by caching content on the cloud. By the time AMP launches, Google will also allow publishers to track analytics, sell ads and put paywalls in place. Continue reading Google to Speed Up the Web with Open Source AMP Initiative

Variety Drops Daily Publishing, Opts for New Weekly Edition

Entertainment trade publication Variety has announced it will end its long-running daily publication schedule after March 19 and launch a new weekly Tuesday edition. The five-days-a-week newspaper and Sunday magazine will both shutter this month. Under new owner Penske Media, the publication’s digital Variety.com edition will also drop its paid-subscription plan and will be offered for free. Continue reading Variety Drops Daily Publishing, Opts for New Weekly Edition

Op-Ed: The Internet Cannot Remain Free Forever

  • Brian Barrett of Gizmodo provides a compelling and timely opinion piece that addresses various issues related to the current and future cost structure of online media (“The Biggest Lie the Internet Ever Told: Free Everything, All the Time”).
  • Barrett’s post reminds us that the Internet is still in its infancy — and online media is still essentially in beta, and as it continues to grow we should accept that not all content can remain available for free.
  • We’ve seen an interesting collection of revenue and advertising models in recent years that were designed to keep up with online media distribution and related technological advances (all of which are really still in beta form) — as well as a steadily climbing level of consumer demand.
  • Barrett points out that in order to move forward we may need to recognize the need for paid subscriptions and get past the philosophy that everything on the Internet is meant to be free.
  • He cites recent examples of online media approaches that have drawn criticism (“each one a flaming arrow launched straight at the heart of free”), such as Hulu Plus, the New York Times paywall, the TIME magazine paywall, and Fox’s recent decision to delay new episodes from streaming.