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Google’s Skybox Purchase is About More Than Satellite Images

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June 17, 2014

By 2016, Skybox Imaging will use six satellites to capture daily images of the Earth. By 2018, the company plans to launch 24 satellites, imaging the entire planet with exceptional resolution. Google’s acquisition of Skybox for $500 million will allow the Internet company to use these satellites to provide faster online access to high-quality images. The deal, in the long run, is also expected to improve Internet access and assist with disaster relief. It could also collect new levels of information on people and companies. Continue reading Google’s Skybox Purchase is About More Than Satellite Images

Museum of Art and Digital Entertainment Opens History of 3D Exhibit

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December 2, 2011
  • Downtown Oakland’s new Museum of Art and Digital Entertainment (MADE) will open its first exhibit “The History of 3D” tomorrow, December 3.
  • According to the museum’s site: “The MADE is a center and museum dedicated to activities that engage participants with all forms of digital art and entertainment. The museum’s primary purpose will be to educate the public about the artistry, craftsmanship and inspiration that go into the creation of videogames and digital works of art, such as programatic visual/audio demonstrations.”
  • ABC affiliate News10 reports: “Using the crowd funding site Kickstarter.com, the museum raised $20,000 to secure the new location.”
  • The new exhibit will focus on “the history of 3D in games and will feature playable demonstrations of games displayed.”
  • “3D is such a broad topic in video games. Our exhibit creators, Jason Cutler and Nealon Leadbetter evaluated hundreds of games and types of 3D, from voxels to vectors, from pre-rendered sprites to normal mapped polygons,” explains director of the MADE Alex Handy. “They’ve chosen a wonderfully varied set of examples from the rich history of video gaming on consoles and computers. We hope this exhibition inspires the next generation of game developers, both young and old.”
  • ETCentric staffer Phil Lelyveld adds: “This is the seed of a great resource. ETC member companies may want to make product donations!”

NICT Demonstrates Largest Full HD Glasses-Free 3D Display

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October 25, 2011
  • NICT, working with JVC Kenwood, has developed a 200-inch autostereoscopic full HD 3D display (the world’s largest), that shows video from 57 different angles. The unit was presented at CEATEC Japan this month.
  • According to the presentation, “no matter which angle you’re viewing from, you can see a Full High Definition resolution image. With an ordinary display, the viewing range is basically around 180 degrees, but with this one, it’s 13 degrees, which is very narrow.”
  • “To show such a large range of viewing angles, the display uses 57 projectors in an array, with each one specially tuned to create uniform levels of brightness and color balance across all viewpoints,” reports DigInfo TV.
  • ETCentric staffer Phil Lelyveld comments: “With 57 projectors(!) this is an interesting brute-force approach to autostereo 3D…”

Netflix CEO Admits Mistake: Will Reed Hastings Regain Your Trust?

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September 19, 2011
  • On Friday, ETCentric provided an update to recent stock activity based on the negative customer reaction to Netflix splitting its services. The company cut its domestic subscriber forecast by 1 million, suggesting it no longer expects growth for its U.S. customer base this quarter. “News of the 4 percent cut in its subscriber outlook knocked 16 percent off Netflix’s share price, sending the stock to its lowest levels in 2011,” reported The Wall Street Journal. “Netflix, though, continued to defend its recent pricing change.”
  • Shortly after, ETCentric staffer Phil Lelyveld submitted a paidContent report that put the stock decline at nearly 19 percent and suggested “the honeymoon period with Netflix may be over.” The article includes a compelling visual that illustrates consumer viewing habits. According to Phil: “The most interesting part of this story is the chart. The chart breaks down how consumers acquire the movies that they watch, and how often they acquire them.”
  • Yesterday, Netflix CEO and co-founder Reed Hastings responded to his subscribers via a blog post, that started with “I messed up. I owe everyone an explanation.” ETCentric staffer Dennis Kuba was quick to publish the news: “Hastings explains his reasoning for a decision to create separate DVD and streaming businesses and websites. His customers react negatively to his blog posting (see more than 600 comments following Hastings’ post).”
  • “We feel we need to focus on rapid improvement as streaming technology and the market evolve, without having to maintain compatibility with our DVD by mail service,” writes Hastings on the Netflix blog. “So we realized that streaming and DVD by mail are becoming two quite different businesses, with very different cost structures, different benefits that need to be marketed differently, and we need to let each grow and operate independently.”
  • According to Hastings, the new DVD business will be named “Qwikster” and will add a video game upgrade when it launches in a few weeks.
  • “A negative of the renaming and separation is that the Qwikster.com and Netflix.com websites will not be integrated,” he explains. “So if you subscribe to both services, and if you need to change your credit card or email address, you would need to do it in two places. Similarly, if you rate or review a movie on Qwikster, it doesn’t show up on Netflix, and vice-versa.”
  • Hastings concluded: “Both the Qwikster and Netflix teams will work hard to regain your trust. We know it will not be overnight. Actions speak louder than words. But words help people to understand actions.”

Sony Announces First Head-Mounted 3D OLED Display

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September 1, 2011
  • Sony announced it will launch a head mounted display dubbed the “Personal 3D Viewer” HMZ-T1 in Japan this November (some of you may have seen the prototype at CES 2011).
  • The wearable display is designed for viewing both 2D and 3D on a “movie theater-like virtual screen,” equivalent to a 750-inch display, according to Sony.
  • The device uses twin 0.7-inch OLED panels with 1280×720 resolution and 5.1 surround sound. It is expected to sell in Japan for around $700 (possibly higher when it makes its way to the U.S.).
  • ETCentric staffer Phil Lelyveld comments: “Online chatter discusses this as an alternative to 3DTVs versus the social aspect of viewing. The health warning at the bottom of the press release is rather strange, given the target market.”
  • Health warning from the Sony press release: “Considering the protection of the growth and development, we ask children (age 15 and younger) to refrain from using this product.”

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