Seattle-based Amazon is promoting Kindle tablets and e-readers in a pop-up shop in a San Francisco mall, providing a glimpse at what the online retailer could look like in a physical space. Amazon is also offering devices, branded covers and power adapters via vending machines. While Amazon has been expected by some to follow Apple and Microsoft in opening brick-and-mortar storefronts, the company said it has no immediate plans to do so. Continue reading Amazon Opens Pop-Up Stores to Market Tablets and E-Readers

Google is opening temporary showrooms in six U.S. cities to display and promote its latest gadgets. Consumers can visit the holiday-themed pop-up stores, dubbed “Winter Wonderlabs,” to check out devices such as the Nexus 7 tablet, Google’s Chromebook laptops and the digital TV receiver Chromecast. The Winter Wonderlab in Canoga Park opened over the weekend. Additional locations include Chicago, New York City, Sacramento, Washington DC, and Paramus, NJ. Continue reading Wonderlabs: Google Promotes Devices in Pop-Up Showrooms

Musical acts looking to attract greater attention around the time of an album release are opening “pop-up” stores, which are temporary venues that seem to surface out of nowhere. They most often are constructed in an urban location, typically in an already existing retail store of some kind, and sometimes close after only 24 hours. Various artists, such as One Direction and Bob Dylan, have recently used pop-up stores to promote music and sell merchandise to fans. Continue reading Musicians Using Pop-Up Stores to Generate Buzz for Albums