By
Paula ParisiAugust 30, 2022
Meta Platforms has agreed to settle a lawsuit brought by users who accused its Facebook platform of improperly sharing personal data with third parties including, most notoriously, the now-defunct Cambridge Analytica. Financial details were not disclosed, but on Friday both Meta and the plaintiffs said in a joint filing in San Francisco federal court that the parties reached a tentative settlement. The UK-based Cambridge Analytica shuttered in 2018 after a scandal involving use of Facebook data to influence voters in the 2016 U.S. presidential election. Continue reading Meta Tentatively Settles the Cambridge Analytica Privacy Suit
By
Paula ParisiAugust 23, 2022
Popular short-form video platform TikTok is garnering more unwanted attention, this time for tracking users’ keystrokes via a the ByteDance-owned video app’s browser. The feature was discovered by privacy researcher Felix Krause, a former Google engineer, who reported the Chinese company embeds the tracking capability within the in-app browser that opens when someone clicks an external link. Krause noted his research is limited to the Apple iOS platform. Krause did not speculate as to how TikTok is using the capability, but suggests he finds it troubling because it indicates TikTok is able to track users’ online activity if it so chooses. Continue reading Researcher Says TikTok Can Track User Data via Keystrokes
By
Paula ParisiAugust 19, 2022
Tech companies are giving consumers more control over the type of advertising they see online, a feature that customers frequently request. Meta Platforms, Mozilla, Google and the Digital Advertising Alliance (DAA) have been actively exploring ad-blocking options. Now ByteDance’s TikTok and others are joining in. While the increased control may make some consumers happy, the effect it will have on Big Tech’s already ailing ad sector is as yet undetermined. While the various techniques let consumers limit exposure to ads, proponents argue the ultimate effect will be positive, ensuring ads are served to an interested audience. Continue reading Technology Firms Offer Users More Control Over Advertising
By
Paula ParisiAugust 18, 2022
Free streaming media service Plex is testing a new community-oriented feature called Discover Together that lets users add friends and keep tabs on their favorite programs, viewing their ratings and bookmarks. In addition to enhancing engagement by prompting online discussions, Plex hopes the crowd-sourced community data can eventually help power its recommendation engine. The idea is for Discover Together to launch with a high degree of privacy, inviting users to fill out Plex profiles with their geographic location and Plex Pass status, extending individual friend invites using a Plex username or email. The feature is currently in beta for web, iOS and Android users. Continue reading Plex Goes Social for Content Discovery, Adds Music Channels
By
Paula ParisiAugust 18, 2022
Meta Platforms is expanding its Meta Advantage advertising automation program, an effort to mitigate fallout from Apple’s consumer privacy measures, which have substantially constrained its ability to target and personalize ads. Launched in March, Meta Advantage bundles AI and ad automation tools to simplify the process for advertisers. This week the company added Advantage+ Shopping, assisting in campaign creation, simultaneously offering up to 150 automated creative combinations. The update offers more options to e-commerce brands and is geared toward optimizing the presence of Facebook or Instagram storefronts. Continue reading Meta Expands Advantage Program with AI-Powered Ad Tools
By
Rob ScottAugust 10, 2022
President Biden signed the expansive $280 billion CHIPS and Science Act into law yesterday. The legislation includes $52.7 billion in subsidies and tax credits to help strengthen U.S. semiconductor manufacturing, research and workforce development. In addition to revitalizing domestic manufacturing efforts, the package intends to “create good-paying American jobs, strengthen American supply chains, and accelerate the industries of the future,” explains the White House. The measure is also part of larger effort by the federal government to combat the growing influence of China, especially involving tech sectors and the potential impact to security and privacy. Continue reading Biden Signs Bill to Boost Chip Production and Supply Chains
By
Paula ParisiAugust 10, 2022
After a big victory passing CHIPS-plus, Congress recessed on Saturday with several technology goals pending. Among the outstanding items is a bipartisan antitrust bill that seeks to rein in the industry’s heavyweight players, a consumer privacy bill and confirmation of Gigi Sohn, a Biden administration nominee to the FCC, where net neutrality hangs in the balance. Although Senate Majority Leader Chuck Schumer (D-New York) has promised to fast track those votes immediately upon return September 6, the clock is winding down as November’s midterm elections may push Democrats out of power in one or both houses. Continue reading Congress Leaves Key Tech Legislation on Table Over Recess
By
Paula ParisiAugust 5, 2022
A federal court upheld Federal Aviation Administration rules ensuring drones use Remote Identification technology to transmit a “digital license plate” with unique identifiers while in flight. The rule was challenged by Tyler Brennan, owner of the drone e-tailer RaceDayQuads, who argued the FAA’s Remote ID rules amount to “constant, warrantless governmental surveillance,” in violation of the U.S. Constitution’s Fourth Amendment. The rules are widely supported by the drone industry, which sees them as a path to expanded drone use by addressing concerns about safety and security. Continue reading FAA Rule Upheld: Most Drones Will Be Remote ID Compliant
By
Paula ParisiAugust 2, 2022
Google has updated its developer Play Store policies with an aim toward tamping down intrusive ads and other unpleasant consumer experiences, such as VPN abuse and brand impersonation on Android. Full-screen interstitial ads of all formats (video, GIF, static, etc.) that display unexpectedly — that often lead to users engaging with something else — are forbidden effective September 22. Likewise, apps that allow ads at the beginning of a game level or during the beginning of a game content segment are on the robust list of infractions the Play Store will no longer tolerate. Continue reading Google Updates Play Store Policies to Protect Android Users
By
Paula ParisiAugust 1, 2022
Google is delaying plans to phase out third-party ad tracking cookies on its Chrome browser until late 2024. The move will have broad ramifications as to how ads are targeted on websites. The Alphabet unit has been working under its Privacy Sandbox initiative since 2019 to find less intrusive alternatives to cookie-tracking technology. Google has been working with developers, publishers, marketers, regulators and advertisers to test its cookie alternative, and says feedback indicates more time is needed to test and evaluate the Privacy Sandbox before it’s phased-in to Chrome worldwide. Continue reading Google Delays Alternative to Cookies for Its Chrome Browser
By
Paula ParisiJuly 15, 2022
After much speculation, Netflix has revealed it has chosen Microsoft to help with configuring and launching an ad-supported subscription tier. Netflix announced plans for the new tier in April, explaining that a partner might be brought in to accelerate the effort and fuel innovation. Microsoft will supply ad-placement technology and ads served on Netflix will be exclusively booked through the Microsoft platform. “Microsoft offered the flexibility to innovate over time on both the technology and sales side, as well as strong privacy protections for our members,” Netflix COO Greg Peters explained in a statement. Continue reading Netflix Names Microsoft as Sales and Tech Partner for Ad Tier
By
Paula ParisiJuly 15, 2022
Disney Advertising has entered into a deal with global ad tech firm The Trade Desk that will allow advertisers “to buy once to deliver everywhere across Disney.” Rita Ferro, president of ad sales, Disney Media & Entertainment Distribution, said the pact leverages years Disney has spent “investing in our data and technology” to create solutions that use precision targeting “in a privacy-focused way.” The Trade Desk will utilize data from the Disney Clean Room, a repository of first-party data Disney has collected from customers combining it with consumer data produced by the Unified ID 2.0 industry framework. Continue reading Disney Enters a Cross-Platform Ad Deal with The Trade Desk
By
Paula ParisiJuly 8, 2022
Apple is previewing a new security capability for its upcoming iOS 16 release that is designed to help high-value targets fend off state-sponsored cyberattacks. Politicians, journalists, industrial leaders can all benefit from Lockdown Mode, says Apple, which also shared details of a $10 million research grant to help civil society organizations battle mercenary spyware threats. Emphasizing Lockdown Mode is “an extreme, optional protection for the very small number of users who face grave, targeted threats to their digital security,” Apple says it will debut this fall, including for the iPadOS 16 and macOS Ventura. Continue reading Apple’s Lockdown Mode Combats State-Sponsored Spyware
By
Paula ParisiJuly 7, 2022
The European Parliament has adopted two digital acts, one focused on leveling the competitive playing field, the other on protecting consumer rights online. The Digital Markets Act and the Digital Services Act are both expected to take effect this fall, after the European Commission signs off. “We are finally building a single digital market, the most important one in the ‘free world,’” EU commissioner for the internal market Thierry Breton said Tuesday. “The same predictable rules will apply, everywhere in the EU, for our 450 million citizens, bringing everyone a safer and fairer digital space.” Continue reading EU Checks Power of Big Tech with Digital Services Regulation
By
Paula ParisiJuly 6, 2022
In the wake of an FCC commissioner’s call to have TikTok banned from the Apple and Android stores, company CEO Shou Zi Chew issued a letter assuring senators that the China-based company is doing all it can to “remove any doubt about the security of U.S. user data.” Responding to questions from nine Republicans — including ranking Senate Commerce Committee member Roger Wicker (R-Mississippi) — Chew reiterated the claim that TikTok maintains American user data on servers controlled by the U.S. company Oracle, with plans for third-party audits. The dust-up follows an incendiary report by BuzzFeed News. Continue reading TikTok Promises Government That User Data Will Remain Safe