By
Rob ScottMarch 13, 2024
The House of Representatives voted 352 to 65 today to pass a bill that could lead to a nationwide ban of popular video-sharing app TikTok, owned by China’s ByteDance and currently used by 170 million Americans. The bill, introduced out of concern for national security, would prohibit TikTok from app stores in the U.S. unless it is spun off from ByteDance. It is not clear how the Senate will respond to the proposed legislation, which advanced unanimously by the House Energy and Commerce Committee (50-0), and President Biden indicated he would sign. Meanwhile, China’s foreign ministry has called the measure an “act of bullying.” Continue reading House Passes Bill That Could Remove TikTok from App Stores
By
ETCentric StaffMarch 11, 2024
Google has rolled out an open-source marketing mix model (MMM) called Meridian that aims to help in formulating cross-channel media strategies in the current environment of fragmented media consumption and privacy changes. As marketers contend with Google’s plan to sunset the use of third-party cookies by the end of this year, MMMs — classic tools of yesteryear — “are experiencing a renaissance,” says the search giant. MMMs are statistical analyses companies use to help measure the impact of cross-channel marketing sales. Google says it has “observed more customers turning to MMMs, especially performance and full-funnel marketers.” Continue reading Google Introduces Open-Source Marketing Measurement Tool
By
ETCentric StaffFebruary 26, 2024
New York-based Qloo has raised $25 million to fund an artificial intelligence-powered analytics engine. Drawing on consumer behavioral data from around the globe, Qloo uses proprietary algorithms to filter through more than half a billion attributes, including brands, music, film, TV, podcasts, dining, travel and more. Qloo’s AI models “are capable of identifying trillions of connections between these entities,” the company says, listing Netflix, Michelin and Samsung among those already using the service to find connections between customers who frequent Starbucks and the kind of movies they like. Continue reading Qloo Raises $25M for Ad-Targeting Using AI Taste Predictions
By
Paula ParisiFebruary 7, 2024
Yelp is introducing more than 20 new updates to improve the experience for community members and business owners. Included are AI-powered summaries that make it easier to find businesses, an updated Yelp Elite badge for reviewers who are passionate about specific subjects, and a new visual home feed and search experience geared toward discovery. For those seeking services, the new “Request a Quote” and “Projects” features are available. Artificial intelligence will also power market and competitive insights for business owners, while AI-powered smart budgets provide recommendations to optimize ad spend, “helping local businesses grow.” Continue reading Yelp Adds 20 Features Plus AI to Help Users and Businesses
By
Paula ParisiJanuary 30, 2024
The Browser Company, which last year issued an iPhone web browser called Arc, has now released Arc Search, which combines artificial intelligence functionality. The five-year-old New York-based company is stressing speed and an absence of clutter for its new search experience, which it concedes is still in “the earliest stages.” The main Arc Search feature is the AI-powered “Browse for Me,” which compiles results from at least six different sources into a summarized presentation informed by models from OpenAI and others. Basically, Browse for Me builds a mini webpage instead of just returning links with abstracts. Continue reading Browser Company’s Arc Search Uses AI to Upgrade Browsing
By
Paula ParisiJanuary 26, 2024
The National Science Foundation (NSF) is launching a pilot program to create the National Artificial Intelligence Research Resource (NAIRR), a shared U.S. AI research infrastructure. The move fulfills part of President Biden’s October executive order on the responsible development of artificial intelligence. Ten other federal agencies have joined the NSF in launching the program, while tech giants Microsoft, Nvidia and Google have already pledged their support, along with more than 20 other private organizations across the industry, academic and non-profit sectors. The idea is to create shared access to information and things like cloud computing resources. Continue reading Big Tech Onboard to Advance President Biden’s NSF AI Pilot
By
Paula ParisiJanuary 18, 2024
Google and Samsung have joined forces to make file sharing between Android devices easier and quicker. The companies have unified Google’s Nearby Share and Samsung’s Quick Share, “bringing the best of our sharing solutions together into a singular cross-Android solution under the Quick Share name,” and introducing the new utility across the entire Android ecosystem. “We’ve integrated the experiences and created the best default, built-in option for peer-to-peer content sharing across all types of devices in the Android and Chromebook ecosystems,” Google said at CES 2024 in Las Vegas. Continue reading CES: Google and Samsung Simplify File Sharing with Android
By
Phil LelyveldJanuary 16, 2024
A CES session on government AI policy featured an address by Assistant Secretary of Commerce for Communications and Information Alan Davidson (who is also administrator of the National Telecommunications and Information Administration), followed by a discussion of government activities, and finally industry perspective from execs at Google, Microsoft and Xperi. Davidson studied at MIT under nuclear scientist Professor Philip Morrison, who spent the first part of his career developing the atomic bomb and the second half trying to stop its use. That lesson was not lost on Davidson. At NTIA they are working to ensure “that new technologies are developed and deployed in the service of people and in the service of human progress.” Continue reading CES: Panelists Weigh Need for Safe AI That Serves the Public
By
Debra KaufmanJanuary 16, 2024
In a conversation with CTA Senior Director of Regulatory Affairs Rachel Nemeth during CES 2024 in Las Vegas, a group of experts on consumer affairs and federal regulatory policy delved into the impact of existing and recent legislation on various sectors. Interestingly, they all agreed on one thing: the need for a national privacy law to replace the patchwork of differing state laws. T-Mobile Director of Federal Regulatory Affairs Melanie Tiano noted that currently 13 states have comprehensive privacy laws and that, two weeks into the new legislative session, she’s tracking more than 30 privacy-related bills. Continue reading CES: Experts Discuss the Path Toward a National Privacy Law
By
Paula ParisiDecember 22, 2023
The Federal Trade Commission has proposed new rules to strengthen the Children’s Online Privacy Protection Act (COPPA), further limiting the collection of children’s data, particularly those who seek to monetize the information through targeted advertising. FTC Chair Lina Khan says the proposed changes aim to prevent tech firms “from outsourcing their responsibilities to parents” when it comes to ensuring privacy for children’s data. The FTC says it has issued fines totaling hundreds of millions of dollars to Google’s YouTube, and to a lesser extent, ByteDance’s TikTok, for mishandling the data of children 13-years-old and younger. Continue reading FTC Seeks to Bolster COPPA So Firms Can’t Surveil Children
By
Paula ParisiDecember 20, 2023
Crypto ID project Worldcoin, co-founded by Sam Altman, is integrating with Microsoft’s “Minecraft,” as well as Reddit, Telegram, Shopify and Mercado Libre. Concurrently, the company is debuting World ID 2.0 in Mexico and Singapore. World ID 2.0 enhances the privacy features of Worldcoin’s “digital passport for humanness.” Rolled out in July, World ID provides identify verification, claiming to allow easy distinction between bots and humans online. “Retailers are losing an estimated $100 billion per year from return fraud, bots and coupon stacking,” the Worldcoin Foundation said in making the announcement. Continue reading Worldcoin Brings Privacy to Shopify, Reddit, Telegram, Others
By
Paula ParisiDecember 13, 2023
The Federal Communications Commission has set its sights on Internet service providers, formalizing an understanding with state attorneys general to protect consumer data and police privacy abuses. Initially, the memoranda of understanding (MOU) with the FCC’s Privacy and Data Protection Task Force includes the attorneys general of Connecticut, Illinois, New York and Pennsylvania, but could expand. As per the MOU, the entities will “share close and common legal interests in working cooperatively to investigate and, where appropriate, prosecute or otherwise take enforcement action” in relation to privacy, data protection and cybersecurity issues. Continue reading FCC Teams with States to Monitor ISPs on Consumer Privacy
By
Paula ParisiDecember 12, 2023
Apple is emphasizing the importance of data encryption with a report that shows personal data breaches up 300 percent between 2013 and 2022. In the past two years, more than 2.6 billion personal records have been exposed, according to the newly released study “The Continued Threat to Personal Data: Key Factors Behind the 2023 Increase.” The report, created by Dr. Stuart Madnick, the founding director of Cybersecurity at MIT Sloan, cites increasing dependence on cloud computing as the main factor for the surge. U.S. data intrusions through Q3 of this year are 20 percent higher than all 12 months of 2022. Continue reading Apple Says U.S. Data Breaches Up by More Than 20 Percent
By
Paula ParisiDecember 11, 2023
Bluesky, the decentralized social media app spun out by Twitter co-founder Jack Dorsey that is poised to become a competitor to that platform’s successor, X, has passed the 2 million users milestone just 10 months after its launch. Although still in private beta, and accessible only through an invite code, Bluesky has been making headlines recently, first for what was criticized as lax content moderation, and also for announcing a public web interface that would allow anyone (and everyone) to view posts by the private network’s members, a policy decision that has reportedly been reversed. Continue reading Bluesky Adds Automated Moderation, Rethinks Web Visibility
By
Paula ParisiDecember 4, 2023
Meta Platforms’ workaround to European privacy laws regarding ad-targeting has run afoul of watchdog agencies, resulting in two complaints filed with the EU’s network of consumer protection authorities against the U.S. tech giant. Meta contends its so-called “pay-or-consent model” — requiring users of its social platforms to choose between agreeing to be tracked for ad-targeting purposes or pay a monthly subscription fee for ad-free service — falls within permissible parameters set by EU authorities. The more than 20 groups that have jointly filed suit say the strategy is illegal under EU law, describing it as “unfair, deceptive and aggressive.” Continue reading Meta’s EU Social Media Subscription Plan Draws Complaints