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Debra KaufmanSeptember 4, 2018
Mozilla announced that future versions of its Firefox browser will automatically block tracking codes placed by advertisers, third parties or any other company that is not the website publisher. Also blocked will be trackers that take too long to load. Best of all for users, they will not have to download or install new software or change settings to enjoy this increased privacy. According to Mozilla, the new feature is already being tested and will be included in a Firefox version later in 2018. Continue reading Mozilla’s Upgraded Firefox to Block Tracking Codes by Default
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Debra KaufmanSeptember 4, 2018
A behind-the-scenes deal between Google and Mastercard was just revealed, whereby Google paid “millions of dollars” for “a stockpile of Mastercard transactions” that most of the credit card company’s two billion users were unaware of. Over the past year, Google provided select advertisers with the ability to track whether online ads led to sales at physical stores in the U.S. While the deal could give Google leverage over rivals such as Amazon, it could also raise privacy concerns regarding how customer data is used and shared. Google says no personal data was shared about users. Continue reading Mastercard Deal Provides Valuable Info for Google Advertisers
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Debra KaufmanAugust 31, 2018
Since California passed the consumer privacy bill known as AB 375, numerous tech companies, trade associations and lobbyists have been pushing for changes before it goes into effect in January 2020. The strict law was passed quickly to fend off an initiative from Californians for Consumer Privacy, which wanted to put the issue on the ballot. Now, with a few days left in the legislative session, lawmakers in California may vote on a replacement bill, SB-1121, that could substantially change the intent of the original law. Continue reading New California Privacy Bill Leads to Concern Across Industries
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Debra KaufmanAugust 28, 2018
Facebook, Google, IBM, Microsoft and other tech companies are lobbying to begin work on a federal privacy law, with the goal of creating regulations that would favor them more than the strict law passed in June by California. The California law, a benchmark in the U.S., gives users the right to know what information tech companies are collecting and why, as well as with whom they’re sharing that data. The Information Technology and Innovation Foundation said its tech company members want to be “a constructive part of the process.” Continue reading Tech Giants Pushing for More Favorable Federal Privacy Law
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Debra KaufmanAugust 24, 2018
Facebook has suspended 400 apps, about double the number it previously said it removed due to “concerns around the developers who built them or how the information people chose to share with the app may have been used.” The company is now investigating these apps and developers. Elsewhere, after Apple ruled that Facebook’s data-security app violated its data collection policies, Facebook pulled the app from the store. Facebook used the app to track the competition and learn more about new product categories. Continue reading Facebook Suspends Apps, Removes its Own From Apple Store
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Debra KaufmanAugust 20, 2018
The U.K.’s Institute of Practitioners in Advertising called for a moratorium on political microtargeting, deeming it “weaponized ad technology.” That’s the practice whereby brands and advertisers can select who gets a Facebook ad based on specific data including location, interests and even political opinions. Now, in the U.S. and Europe, advertising executives, researchers and government officials are scrutinizing the practice, saying it can be used to manipulate voters and polarize the electorate. Continue reading Microtargeting Is Under the Microscope for Weaponizing Ads
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Debra KaufmanAugust 14, 2018
Children and preteens are shopping online, and retailers are advertising directly to them. Retailers are leveraging Snapchat, YouTube Kids and other mobile apps to target children and preteens more likely to be on their smartphones, tablets or laptops than watching television. Nine-year-old Isabella Colello described how she shops online and puts items in her cart, which her father can browse through and purchase — or not. “It’s so much better than going to the mall because there aren’t that many places to shop anymore,” she said. Continue reading Retailers Use Apps, Social Media to Reach Children, Preteens
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Debra KaufmanAugust 13, 2018
In June, in a letter to Amazon chief executive Jeff Bezos, almost 19 groups of Amazon shareholders expressed concern about the company’s cloud-based facial recognition system Rekognition being provided to law enforcement in Orlando, Florida and the Washington County (Oregon) Sheriff’s Office. They joined forces with Amazon employees, the ACLU, academics and more than 70 other groups to protest the decision. After the ACLU showed how Rekognition can err in IDing people, three Democratic lawmakers joined the chorus. Continue reading Amazon Makes the Case That Rekognition Is a Force for Good
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Debra KaufmanAugust 9, 2018
Google is beginning to distribute its successor to Android Oreo: Android Pie, which has been known up until now as Android P. The company pushed the source code to the Android Open Source Project (AOSP), and is updating Android 9.0 Pie to its Pixel phones. During the beta test, Android P was available on an array of phones, including the Sony Xperia XZ2, Xiaomi Mi Mix 2S, Nokia 7 Plus, Oppo R15 Pro, Vivo X21, OnePlus 6, and Essential PH‑1. It is not, however, available to consumers with Nexus or other devices. Continue reading Google Begins to Roll Out Android Pie, First to Pixel Phones
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Debra KaufmanAugust 7, 2018
After years of fending off federal attempts to regulate handling of private data, some tech companies are now working with policy makers to create federal privacy laws. The Information Technology Industry Council, which represents Amazon, Facebook, Alphabet’s Google and Salesforce, hopes that federal legislation would preempt state regulations, such as the strict online privacy laws recently adopted by California, and create a single regulation rather than a confusing array of multiple state laws. Continue reading Tech Firms Working With Feds to Create Privacy Legislation
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Debra KaufmanAugust 2, 2018
Stating that it had detected a political influence campaign potentially targeting the midterm elections, Facebook removed 32 pages and fake accounts that were active around contentious issues across the political spectrum. One was a sequel to last year’s “Unite the Right” rally and another was a campaign to abolish ICE. Facebook was not able to link the pages to Russia, but officials did say that “some of the tools and techniques” were similar to those used by the Kremlin-linked Internet Research Agency (I.R.A.). Continue reading Facebook Deletes Fake Accounts in Windup to Next Elections
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Rob ScottJuly 31, 2018
Kid-safe technology startup SuperAwesome is introducing an alternative to YouTube’s embedded video player intended for publishers of children’s content. The new offering — which joins the SuperAwesome platform of “kidtech” tools created for areas such as advertising, authentication, parental controls and social engagement — provides brands with a viable video player alternative as privacy issues dominate the spotlight. According to the company, the player does not collect data on kids and adheres to COPPA and GDPR. Continue reading SuperAwesome Rolls Out Kid-Safe Embeddable Video Player
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Debra KaufmanJuly 30, 2018
The myth that the stock of the tech behemoths will only increase in value was shattered this last week when Facebook’s shares tumbled 19 percent, erasing about $120 billion in shareholder wealth. That loss represents among the largest one-day dip in market value that any company has suffered. Facebook’s loss began when it released disappointing Q2 earnings and warned investors of a “sharp slowdown in sales growth” in the next quarters as well as more spending for security and privacy. Continue reading Facebook Stock Plunge Proves Tech Firms Aren’t Bulletproof
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Debra KaufmanJuly 26, 2018
In May and June, Twitter deleted more than 143,000 apps that violate its prohibition against using its APIs to automate spam and abuse or breach its privacy rules. The big cleanup is part of Twitter’s overall housekeeping, and includes the removal of “suspicious accounts” from users’ follower lists. According to The Washington Post, Twitter suspended more than 70 million fake accounts. Not all automated accounts are malicious, but the social media platform has been bedeviled by those that are. Continue reading Twitter Takes Stronger Stance Against Misinformation, Spam
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Debra KaufmanJuly 25, 2018
Facebook just suspended Boston-based analytics firm Crimson Hexagon, which has harvested data from its site and Instagram, to investigate whether the company violated Facebook policies. Crimson Hexagon, which says it has one trillion social media posts, had contracts to analyze public Facebook data with the U.S. government and a Russian nonprofit tied to the Kremlin, as well as other clients, say sources. Facebook has “little oversight” over Crimson Hexagon once it harvests the data. Continue reading Facebook Suspends Analytics Firm Over Data Use Concerns