The Federal Aviation Administration (FAA) may lift current restrictions that prohibit the use of drone aircraft for commercial purposes. Seven companies in the film industry filed requests with the help of the Motion Picture Association of America to be able to use small drones at a low altitude in a limited airspace for aerial photography. Drones have already been used in the movie industry despite the ban, but this step could lead to further relaxation of the FAA’s policy. Continue reading FAA Considers Allowing Entertainment Industry to Use Drones

Sony and Panasonic are reportedly in early discussions to create a joint venture in next-gen panel tech for mobile devices with key Apple supplier Japan Display Inc. While OLED tech for TVs has been a pursuit of numerous companies, LG and Samsung have led the charge for smaller screens in mobile devices. According to people familiar with the matter, Japanese manufacturers hope they can compete with their Korean rivals in smaller panels through the new joint venture. Continue reading Sony, Panasonic May Team Up for Mobile Panel Tech Venture

Researchers at MIT have developed a method for teaching computers to understand what is happening in video content. The method uses a similar approach to textual analysis, such as natural language processing, by looking at each part of a video to figure out what the whole thing means. The researchers created an algorithm to identify what occurs in individual frames of the video, and then determines what those mean when combined in a certain order. Continue reading Researchers Use Algorithm for Computers to Understand Video

Adventr has launched a new drag & drop editing platform that allows users to create interactive videos. The New York City-based startup is backed by musician John Legend, and was founded by Devo Harris, better known as Grammy-winning producer and songwriter Devo Springsteen. The service essentially works by overlaying graphics on video, and giving users multiple choices. Adventr also allows users to share their videos on Twitter, Facebook, and any website that supports the VPAID format. Continue reading New Startup Adventr Will Help You Easily Make Interactive Videos

Journalist and ETCentric contributor Adrian Pennington forwarded us news that Los Angeles-based Video Equipment Rentals (VER) will purchase 3D film and television leader CAMERON PACE Group (CPG). Led by James Cameron and Vince Pace, CPG is an innovator in 3D technologies and production services, including the FUSION 3D workflow system. VER, with headquarters in Glendale, California, has dozens of locations across the United States, Canada and Europe. Continue reading Video Equipment Rentals Plans to Acquire Cameron Pace Group

Google announced Tuesday evening that its Google Glass product, although still in beta, is now available to anyone in the U.S. while supplies last. IHS released a product breakdown of Glass, and says that the cost of hardware and manufacturing is approximately $152, a small fraction of the product’s $1500 selling price. While IHS did note nonmaterial expenses such as software development, engineering and tooling, Google claims that the IHS cost estimate is “wildly off.” Continue reading Google Glass Available to All, IHS Breaks Down Materials Cost

Journalist and ETCentric contributor Adrian Pennington forwarded us exclusive confirmation that FIFA has signed broadcasters to go live with the Ultra HD signal of three World Cup matches from Brazil. The news has been confirmed by Sony, which serves as the production partner to FIFA and host broadcaster HBS. Previous announcements pointed to the 4K recording of the World Cup Final and two earlier matches for a FIFA Films 4K movie to be distributed online after the event, but now broadcasters also plan to take the feed live. Continue reading Sony Confirms FIFA World Cup Final to Broadcast Live in 4K

The new Broadway musical “Holler If Ya Hear Me,” inspired by the music of rapper Tupac Shakur who was murdered in 1996, will feature a stage where actors are within arms length of the first few rows of the audience. The play’s creators spent $200,000 to transform the Palace Theatre to create a sense of intimacy, dramatically changing the original seating arrangement to stadium style seating in the orchestra section. The new structure closely resembles that of a movie theater. Continue reading Broadway Theater Seating Designed to Create Movie Experience

Adrian Pennington forwarded us news that British television producer Atlantic Productions is developing virtual reality narrative content, including documentary, CG and drama pilots for Facebook’s Oculus Rift and Sony’s Project Morpheus. Atlantic Productions is the company behind noted nature documentaries such as “Galapagos,” “Kingdom of Plants” and the BAFTA-winning “Flying Monsters 3D.” Atlantic hopes to bundle some of its VR content with the Oculus Rift when it becomes commercially available. Continue reading Atlantic Develops VR Content for Oculus Rift, Project Morpheus

Earlier this week, Technicolor revealed a prototype of its new Ultra HD set-top box that will allow viewers to watch TV in 4K resolution and at high frame rates twice as fast as typical 30 fps set-tops. Targeted for cable and satellite services, it is is the industry’s first high frame rate 4K STB. Technicolor, which is hoping to start rolling out the first Ultra HD boxes in about a year, is showcasing its family of STBs at this week’s National Cable & Telecommunications conference in Los Angeles. Continue reading Technicolor Ultra HD Set-Top Box Supports High Frame Rate

Microsoft is expanding beyond video games in an effort to make its Xbox console more of an entertainment media hub. The software giant is planning to produce TV-like original programming including an expected series from Steven Spielberg based on “Halo,” a version of Swedish sci-fi show “Humans,” a soccer reality-style series and a documentary about discarded Atari games. Microsoft joins a growing field as companies such as Netflix, Amazon, Hulu and Yahoo are tackling original content. Continue reading Microsoft Planning Original TV Programming for Xbox Console

The Hollywood IT Society (HITS) — a community of IT professionals representing the studios of the MPAA and supporting information tech partners — hosted its annual day-long Hollywood IT Summit at the Hyatt Regency in Century City this week. Adapting to rapidly changing expectations for IT-related content production and distribution was the running theme at the April 22 event, where execs and creatives gathered to discuss network connectivity, cloud resources, big data, analytics, content management and more. Continue reading Media Execs Gather at HITS 2014: Hollywood’s Digital Makeover

Similar to how business networking site LinkedIn services the needs of recruiters, professionals and job seekers, Technicolor has launched a social network called Creative District that is geared toward media producers and creatives. The platform is designed to help film and media creators collaborate and share resources, and find work and funding. Creative District operates as a startup, while Technicolor serves as the network’s sole investor. Continue reading Creative District: Technicolor Launches Pro Networking Site

Amazon recently released statistics that show its Prime Instant Video streaming service has tripled since last year, and is now more popular than Apple and Hulu. Despite its growth, Amazon is still dramatically far behind Netflix and YouTube. According to a recent report from Qwilt, a provider of online-video delivery and caching solutions, Netflix is currently the number one streaming video site, representing more than 57 percent of the streaming market in March, while YouTube follows in second. Continue reading Streaming Video: Amazon No Netflix, But Tops Apple and Hulu

Google is working towards creating a build-it-yourself modular smartphone, one that will allow users to build the perfect smartphone based on their individual needs. The device is being developed through Project Ara, part of the Advanced Technology and Projects group at Google. The group is developing a smartphone that features an open-source hardware platform. Customers would start with a base hardware piece called Endo, and then add features through plug-and-play modules. Continue reading Google Releases Developer Kit for Project Ara Modular Phone