One of the greatest challenges to today’s economic growth is a lack of technology talent. Companies are adopting new strategies to find qualified software engineers, programmers and developers, including new apprenticeship and internship programs. The national unemployment rate hit 4.1 percent in January, its lowest since 2000. As the job market improves, demand for tech talent also increases. For software engineers, the unemployment rate was a mere 1.9 percent last year, which was down from 4 percent in 2011.

Continue reading As Job Market Improves, Demand for Programmers Hits High

Bitcoin supporters that wanted to double the number of transactions that run through Bitcoin-supported networks have lost the fight, at least temporarily, to do so. They were opposed by another camp composed of many programmers working on Bitcoin who worried that too rapid expansion would make it easier for a government or company to exert influence over a system prized for being decentralized. Those who wanted to expand Bitcoin wanted to switch to a new software version that would have created a split in the network. Continue reading The Rapid Expansion of Bitcoin Networks Called Off for Now

The digital consumer is undergoing a redefinition, said a panel of experts at Digital Hollywood focused on “Hollywood and the Digital Consumer: How Technology Content and Services Establish the Next Level of Consumer Entertainment Experience.” “We can agree that we no longer need the adjective,” said moderator Don Levy, president of Smith Brook Farm and consultant with ETC@USC. “It’s now just our customer, the audience.” Mobile platforms and niche markets are among the trends that dominate consumer behavior, said the panelists. Continue reading Digital Hollywood: Defining and Engaging the Digital Consumer

Verizon’s upcoming Internet TV service, expected to launch sometime this summer, may encourage brands to sponsor your binge watching. According to Verizon exec Marnie Walden — who described the new service as a “mobile-first video product” — the company plans to offer live and on-demand programming in addition to content from digital networks such as AwesomenessTV. Rather than passing the additional data costs for such a service to customers or programmers, Verizon is turning to advertisers. “Ad-sponsored data is part of the product offering,” said Walden. Continue reading Ad-Sponsored Data to Be Part of Verizon’s Internet TV Service

Periscope, Twitter’s new mobile live streaming app (and Meerkat competitor), is starting to draw the attention of advertisers and programmers. The app, which Twitter purchased this year for a reported $100 million, allows users to live stream content directly to and from their smartphones. The app was initially released only for iOS devices, but went live on Android phones this week. VH1 recently used the social tool to promote the wedding of two stars on “Love & Hip Hop” by providing users access to the ceremony’s red carpet arrival. Continue reading Now Live on Android, Periscope Part of New Social Strategies

Apple spent several years researching new ways to innovate the television set, and now the company has decided that transparent UHD displays, sensor-equipped cameras and FaceTime capabilities are not worth launching in a new Apple product. Instead, the company plans to continue developing its online television service as an alternative to cable and will redesign the Apple set-top box. This way, the company will be able to uphold its reputation for innovation and high profit margins. Continue reading Apple Shifts UHD TV Plans to a Focus on Apple TV Upgrade

ESPN, Fox and NBCUniversal claim that Verizon’s newly launched package offerings, that feature cheaper bundles of pay TV channels, violate the terms of their respective agreements. On Sunday, Verizon introduced new flexibility for FiOS subscribers by offering a slim package of channels and optional add-on “channel packs” that feature genre-based channels. A few days prior to the launch, ESPN expressed its objection to being placed in an optional sports tier. Fox and NBCUniversal claim the Verizon plan is also outside the terms of their contracts. Continue reading Networks Claim New Verizon TV Bundles Violate Agreements

In attempt to bring new ideas to the table, NBCUniversal invited 300 developers, marketers and designers to partake in a weekend long hackathon to help the media company address some of its most common challenges when it comes issues such as movie releases and television audience retention. While the hackathon offered $25,000 in cash prizes, it was also an opportunity for attendees to access tools for building software applications and NBCUniversal to recruit future employees. Continue reading NBCUniversal Hosts Hackathons to Meet Industry Challenges

Facebook CEO Mark Zuckerberg imagined that the Oculus virtual reality technology his company acquired would eventually go beyond gaming — and it looks like that trend is already taking shape. Developers from a wide variety of industries are working on new apps for the Oculus Rift that could be used by stock traders, educators, psychiatrists, astronauts, filmmakers and others. The Oculus Rift is making VR more accessible because of its relatively low cost and growing variety of content. Continue reading Oculus Rift Virtual Reality Technology Not Just About Gaming

Apple released a test version of its new programming language called Swift on June 2, and it is rapidly gaining popularity. Now developers for iPhone, iPad, and Mac apps can write code in an integrated development environment (IDE) and changes to the code can be added during a running process. The Playgrounds tool lets developers experiment with their code and learn new skills. Swift may well be on its way to becoming a mainstream coding language. Continue reading Apple Programming Language Swift Helps to Develop iOS Apps

Cable industry executives gathered at the NCTA Cable Show to discuss growing competition from online video content providers, and the need for cable TV to improve delivery systems of cable programming across all devices. By improving the consumer experience and video-on-demand services, cable companies hope to “protect their turf” from the likes of Netflix and Hulu. Also, leaders in the cable industry recognize the need to find a solution for rising cable TV prices. Continue reading Cable Execs Call for Action to Challenge Online Competitors