Google Home Adds Feature to Purchase Home Goods by Voice

Consumers can now use the voice-controlled Google Assistant on Google Home to order products and supplies and get them delivered within a few hours. The products and delivery times vary based on where the user lives, and Google has partnered with brands such as Costco, Walgreens and Whole Foods to supply the goods. Customers using the new feature either pay a delivery fee for each purchase or subscribe to the Google Express delivery service. The Amazon Echo smart speaker already has a voice-powered purchasing capability. Continue reading Google Home Adds Feature to Purchase Home Goods by Voice

Expanded Pinterest Tagging Feature Enables In-App Shopping

Pinterest has introduced a new feature that makes it easier for users to buy items in the photos pinned on the social platform. “Shop the Look” lets Pinterest users click on items in the photos to buy them or, if the items aren’t for sale, see similar items that can be purchased through the network. Brands or Pinterest employees can tag the items in question. The company previously offered “buyable pins,” which allowed users to make purchases, but only on a single item per pin. With the new feature, a user can buy multiple products in the same pin. Continue reading Expanded Pinterest Tagging Feature Enables In-App Shopping

Amazon Streams U.S. Premiere of British Comedy on Facebook

British comedy “Catastrophe” made its streaming debut in the U.S. this week exclusively on Amazon’s Facebook page. The move is a new approach to promoting Netflix competitor Amazon Prime Instant Video. Two days after Monday night’s premiere, the show will be made available for streaming only to Amazon Instant Video subscribers (the entire season will be available Friday). This is not the first time social media has been leveraged this way. Hulu has been posting select videos on Facebook, while studios have been offering movie rentals and purchases via social platforms. Continue reading Amazon Streams U.S. Premiere of British Comedy on Facebook

Google Claims Data and Larger Phones Will Boost Mobile Ads

Some marketers believe fewer customers complete purchases on their small-screen smartphones, but Google says its data on mobile advertising shows otherwise. According to Google’s store-measurement data, one-third of mobile ads for Target led to a customer visit to a Target store during the 2014 holiday season. The rising popularity of larger smartphones, like the Nexus 6, and tablets also helps mobile sales because the screens are bigger and therefore the sites are easier to use. Continue reading Google Claims Data and Larger Phones Will Boost Mobile Ads

Jet Has Ambitious Plan to Take on Amazon with Lower Prices

Jet, the e-commerce startup that plans to compete with Amazon on price rather than delivery time, recently made a beta version of its site available to the first 10,000 customers of the nearly 360,000 it has reportedly signed on for early access. Where other e-commerce companies are aiming to make online shopping more convenient through means of expedited shipments, Jet hopes to help customers save hundreds per year by offering lower prices on all its goods. Continue reading Jet Has Ambitious Plan to Take on Amazon with Lower Prices

MagicBand Offers Seamless Experience for Theme Park Guests

Visitors of Walt Disney World Resort in Orlando can now enter the theme park, check in at FastPass entrances, and buy food and merchandise without ever having to reach for their wallets. That is because Disney recently introduced the MagicBand, a tech enabled wristband that transmits signals to various sensors throughout the theme park so that the consumer experience can be completely hassle-free. Each wristband is personalized and designed to anticipate the needs of anyone visiting the park.  Continue reading MagicBand Offers Seamless Experience for Theme Park Guests

Pinterest Looks to Help App Discovery and In-App Purchasing

Social bookmarking service Pinterest is adding new features that will allow people to download new apps and purchase their favorite furnishings and clothing directly from the site or mobile app. Pinterest teamed up with Apple to launch “App Pins” last week, so that users can discover new apps as part of their searches and download them without leaving the Pinterest app. Since the service is used by many for discovery, Pinterest may also integrate a “buy button” into pins as early as this year. Continue reading Pinterest Looks to Help App Discovery and In-App Purchasing

E-Commerce: Amazon’s Return Policy Jumps Ahead of the Pack

While Amazon may be best known for its fast delivery and massive product selection, the Seattle-based company has also devoted a great deal of effort to offering one of the best refund and return policies possible. In fact, Amazon currently leads all e-commerce retailers when it comes to cash back for items returned. Where some companies take days, even weeks to reimburse customers for returns, Amazon takes an average of 1.3 days, according to a new study by StellaService Inc.  Continue reading E-Commerce: Amazon’s Return Policy Jumps Ahead of the Pack

New Google App “Inbox” Serves as Personal Gmail Assistant

Google’s Gmail team launched a new app called Inbox to help users manage their email. Inbox sorts your mail as an assistant might by categorizing incoming messages into Bundles. While this may not be a new concept, the Highlights feature is compelling. Highlights will pull the important information from a message and push it to the top (for example, flight times in a confirmation email from an airline). It even has the ability to update that information (think gate changes or delays). Continue reading New Google App “Inbox” Serves as Personal Gmail Assistant

Google Settles with FTC, Will Refund $19 Million to Customers

The Federal Trade Commission announced yesterday that Google will refund consumers at least $19 million for unauthorized charges that resulted from their children making in-app purchases on Android mobile devices. The FTC alleged that Google was guilty of unfair commercial practices since 2011 by making it relatively simple for children to make purchases from the Google Play store without permission. As part of the settlement, Google will also be required to modify its billing practices. Continue reading Google Settles with FTC, Will Refund $19 Million to Customers

The Purchasing Policies That Regulate Kids’ In-App Purchases

Last week, the FTC sued Amazon for allowing kids to make unauthorized in-app purchases from their parents’ smartphones. Like other tech giants, Amazon has settings to prevent kids’ accidental charges. When confirming the first in-app purchase, users can select a setting to require a password for future purchases from the Amazon App store. Apple has a similar policy, while Google offers an option to let users enter a password once to make purchases for the next 30 minutes. Continue reading The Purchasing Policies That Regulate Kids’ In-App Purchases

Amazon Faces FTC Lawsuit Over Children’s In-App Purchases

The Federal Trade Commission filed a lawsuit against Amazon, accusing the online retailer of allowing children to make unauthorized purchases in its app store. The lawsuit comes after the company refused a proposed settlement that would have refunded customers and made changes to the app store. The FTC believes Amazon needs to require passwords for consumers to buy products, make purchase notices more prominent, and make refunds easier and simpler. Continue reading Amazon Faces FTC Lawsuit Over Children’s In-App Purchases

Federal Regulators Analyze the True Cost of Freemium Games

Federal regulators are beginning to look into video games that follow the freemium model to determine whether or not they mislead consumers about costs. The idea behind this model is that users can download the game for free, but they need to pay in order to get further within the game. By claiming that the game is free, vulnerable players, such as children, can get sucked in before paying more and more money without realizing the true cost. Continue reading Federal Regulators Analyze the True Cost of Freemium Games

FTC Report Exposes Depth of Data Broker Info on Consumers

The Federal Trade Commission released a report urging Congress to require data brokers to be more transparent. Data brokers collect information on nearly all U.S consumers, typically without their knowledge, and create profiles based on online purchases, public records, and online tracking cookies. The FTC recommends creating one Internet site where each company explains their purpose and method of data collection and gives consumers a chance to opt out. Continue reading FTC Report Exposes Depth of Data Broker Info on Consumers

Game Sales Fall in December, Despite New Console Releases

Millions of game consoles were sold in December, but the weak sales of game software came as a surprise. This has raised a troubling question about the health of the gaming industry. NPD Group reports that sales of new games at retail shops fell 17 percent to $1.31 billion while hardware sales rose 28 percent to $1.37 billion. The lean software sales have come despite the successful launch of new consoles from Microsoft and Sony, that sold in record numbers after release. Continue reading Game Sales Fall in December, Despite New Console Releases