A year after Google introduced its Accelerated Mobile Pages, aimed at speeding up content on mobile platforms, The New York Times, The Wall Street Journal, CNN, Hearst, The Guardian, The Washington Post, Vox Media and many other publishers are using it. But the reviews are mixed, since, with AMP, Google has begun to send users to stripped-down pages rather than to the publisher’s mobile website, and publishers say they are not generating revenue from AMP pages at the same rates as their full mobile sites. Continue reading Google’s AMP Speeds Mobile, But Ad Limits Raise Concerns

Google recently announced that it plans to consider two new variables as ranking signals to help improve search results for mobile users of Google search. Google’s latest ranking signals will include a site’s mobile-friendliness and information from indexed mobile applications. The company is committed to helping website owners reconfigure their pages to be more mobile-friendly through various online guides and resources. The mobile-friendly ranking will take effect the third week of April. Continue reading Google Implements New Ranking Signals for Mobile Web Results