By
ETCentric StaffMarch 8, 2024
Nikon, the Japanese company best known for still cameras, is vaulting into the mainstream of professional moving images with its acquisition of California-based RED Digital Cinema. RED cameras popular among filmmakers and other creators include the RED ONE 4K and V-RAPTOR [X] series. The company also invented the REDCODE RAW compression technology. On closing, RED will become a wholly-owned subsidiary of Nikon, which plans to merge “Nikon’s expertise in product development” with “RED’s knowledge in cinema cameras, including unique image compression technology and color science.” Continue reading Nikon to Enter Cinema Camera Business with RED Acquisition
By
Debra KaufmanMay 22, 2018
RED, the company known for its 4K Epic and Weapon film/TV cameras, just debuted a smartphone, the RED Hydrogen One, which will be offered by AT&T and Verizon. The Android phone, which has a 5.7-inch display, is, says the company, “the foundation of a future multi-dimensional media system.” The phone can connect to RED’s other cameras via pogo pins and, in the future, to lens mounts and other modules. RED’s first such module will be a DSLR-similar camera sensor. The phone also produces holographic images. Continue reading RED Debuts Android Smartphone That Creates 4D Holograms
By
Debra KaufmanJuly 14, 2016
Sports coverage in virtual reality is gaining momentum. Jaunt VR, NextVR and IM360 have all shown virtual reality applications for professional baseball, basketball, football, soccer and Daytona 500 auto racing. But sports coverage in VR creates new and unique challenges for producers. For example, VR cameras can’t zoom — a common practice in typical sports coverage — meaning the camera has to be as close to the players as possible, easy for boxing but a tougher proposition for, say, football. Continue reading VR Companies Learn the Ropes in Broadcasting Live Sports
By
Phil LelyveldApril 14, 2015
At this week’s NAB Show in Las Vegas, Vision III Imaging has an impressive demo of a technology that adds parallax to professional camera images when displayed on normal consumer displays. Through the company’s patented process of rotating an iris inserted behind the lens at 4.3 cycles per second (e.g. parallax induction), they are able to enhance both 2D and 3D images. 2D images take on an almost 3D quality, while 3D images maintain a sense of multiple dimensions even when the viewer tilts his/her head to a full horizontal position. Continue reading NAB 2015: Vision III Imaging Demos Parallax Visualization Tech
By
Meghan CoyleNovember 3, 2014
Facebook CEO Mark Zuckerberg imagined that the Oculus virtual reality technology his company acquired would eventually go beyond gaming — and it looks like that trend is already taking shape. Developers from a wide variety of industries are working on new apps for the Oculus Rift that could be used by stock traders, educators, psychiatrists, astronauts, filmmakers and others. The Oculus Rift is making VR more accessible because of its relatively low cost and growing variety of content. Continue reading Oculus Rift Virtual Reality Technology Not Just About Gaming
By
Rochelle WintersSeptember 15, 2014
NextVR, a virtual reality technology and content company, introduced a 360-degree 3D virtual reality rig outfitted with six RED Epic Dragon cameras at IBC in Amsterdam last week. The “NextVR Virtual Reality Digital Cinema Camera System” supports the recording and live streaming of immersive, ultra high definition, stereoscopic content at 60fps and includes spatial audio capture. NextVR also unveiled VR content acquired with the equipment, displaying it on the new Samsung Gear VR headset. Continue reading IBC 2014: NextVR Unveils 360-Degree 3D VR Camera System
By
Rob ScottSeptember 1, 2014
New panoramic screening technology from digital cinema projector company Barco will debut this month with screenings of the 20th Century Fox film, “The Maze Runner.” To create a panoramic image, Barco’s “Escape” theater configuration uses three projectors and three screens — a primary screen front and center, with two angled screens on either side. While the side screens will initially feature footage created using visual effects, Fox is experimenting with camera setups to produce future movies for Escape. Continue reading Fox Film is First to Screen in Barco’s Escape Theater Format