By
Rob ScottJanuary 20, 2014
In a move toward all-digital formats, Paramount Pictures announced it will stop distributing major motion pictures in the U.S. using 35mm film. The Adam McKay-helmed “Anchorman 2: The Legend Continues” was the studio’s last film to be distributed in 35mm, while Martin Scorsese’s “The Wolf of Wall Street” became Paramount’s first wide release to be made available theatrically only in digital format. This year could mark a complete phase-out of film by major Hollywood studios. Continue reading Paramount: First Studio to Go Digital-Only with Movie Releases
By
Cassie PatonJanuary 6, 2014
Digital marketing had a significant presence in 2013, when some of the biggest viral campaigns were rolled out and more money was flooding into Hollywood’s digital marketing budgets. Intent, interest and awareness levels among consumers could be accurately measured by sites such as Google, YouTube, Twitter and Facebook, specifically allowing for box office predictions — often predictions of great accuracy — in the early stages before films were released. Continue reading Social Media and Digital Marketing Show Box Office Impact
By
Cassie PatonJanuary 3, 2014
Digital HD had a big year in 2013, and 2014 will likely have more in store for digital home and on-the-go entertainment. Though the model of renting or buying physical movies still exists, a shift in the standard model was palpable as streaming and electronic sell-through methods became increasingly popular. This was intensified by the commonplace offers from studios to consumers for early online releases of movies before physical copies hit the shelves. Continue reading 2013 a Big Year for Digital HD: Expected to Continue in 2014
By
Cassie PatonDecember 18, 2013
Google is planning to bring Chromecast to international markets and make casting available on multiple devices with thousands of apps. The popular device’s SDK, which is still being finalized, will be opened up to help make apps compatible with the $35 dongle, and Google is partnering with several companies to bring its functionality to a number of other devices. Hundreds of developers have already signed up to add Chromecast capabilities to their apps. Continue reading Google’s Chromecast SDK Headed for International Markets
By
Rob ScottNovember 7, 2013
When Nintendo announced that it was shuttering production of its original Wii game console in order to focus on the Wii U, it seems the Japanese company had some additional plans. Now, Nintendo says its previously Canada-exclusive $99 Wii Mini will be offered in the U.S. on November 17, including a red Wii Remote Plus controller, a red Nunchuk controller and a copy of “Mario Kart Wii.” The release will coincide with new consoles offered by Sony and Microsoft. Continue reading Nintendo to Release $99 Wii Mini Game Console this Month
By
Cassie PatonNovember 5, 2013
Netflix is making good on its promise to compete directly with movie theaters now that it’s in final negotiations for the exclusive rights to a Sundance Film Festival documentary. The film, “The Square,” is about the Egyptian revolution and will be released through Netflix. It could make Netflix an Oscar contender, just a short while after its success at the Emmys with “House of Cards.” According to one source, this will be the first of many films to be released first on Netflix. Continue reading Netflix Plans to Release Sundance Award-Winning Documentary
By
Cassie PatonOctober 29, 2013
During a keynote at the ninth annual Film Independent Forum over the weekend, Netflix executive Ted Sarandos told attendees the video streaming giant might begin releasing its own movies. During the 40-minute speech at the DGA Theater in Los Angeles, the chief content officer attributed the move to the fact that theater owners are resistant to let movies bow day-and-date on Netflix, and that they are not supportive of innovation. Continue reading Netflix Executive Says Theater Owners Resistant to Innovation
By
Valerie SavranOctober 29, 2013
Musical acts looking to attract greater attention around the time of an album release are opening “pop-up” stores, which are temporary venues that seem to surface out of nowhere. They most often are constructed in an urban location, typically in an already existing retail store of some kind, and sometimes close after only 24 hours. Various artists, such as One Direction and Bob Dylan, have recently used pop-up stores to promote music and sell merchandise to fans. Continue reading Musicians Using Pop-Up Stores to Generate Buzz for Albums
By
Rob ScottOctober 16, 2013
A new website is building a dataset to help determine whether consumers are increasingly turning to piracy when movies are not made available legally via streaming, digital rental or digital purchase. The site — PiracyData.org — lists the top 10 most pirated movies on BitTorrent as reported by TorrentFreak each week, and researches the Can I Stream It? service to determine whether each title is available legally. The authors suggest that shorter windows would help counter piracy. Continue reading Do Movie Fans Turn to Piracy Due to a Lack of Legal Options?
By
Rob ScottOctober 9, 2013
Canadian movie exhibitor Cineplex launched its SuperTicket service this summer that bundles admission to a theater screening with a digital copy of the same film, delivered electronically months later. The package costs more than twice as much as a ticket to see the movie in a theater. The company experimented with SuperTicket deals for three films: “The Smurfs 2,” “Pacific Rim,” and “Kick-Ass 2.” While the approach could be a remedy for declining DVD sales, it remains unclear whether fans will pay in advance for a digital copy. Continue reading Canadian Exhibitor Bundles Movie Admission and Home Video
By
Rob ScottSeptember 30, 2013
DirecTV is entering the world of film financing through a new partnership with startup movie studio A24 Inc. Through the deal with A24, the satellite operator will acquire independent films in exchange for exclusive rights to offer them on DirecTV’s video-on-demand services 30 days before the indies are released theatrically. DirecTV will initially commit $40 million to co-finance and market independent films; the first acquired with A24 is the thriller “Enemy,” starring Jake Gyllenhaal. Continue reading DirecTV to Co-Finance Indie Films in Exchange for VOD Rights
By
Rob ScottJune 24, 2013
Hollywood studios are experimenting with a new business model in South Korea that offers movies through video on demand while they are still screening in theaters. “Django Unchained” was made available to rent online or via cable weeks after premiering in Korean theaters. A similar approach was taken with animated features “Wreck-it Ralph” and “Brave.” If the “super premium VOD” tests prove successful, they could impact how the studios view exhibition. Continue reading Studios Test Super Premium VOD During Theatrical Runs