Attention Broadcasters: Mobile Video Viewing is on the Rise

According to a study from Ooyala, mobile devices are increasingly playing a major role in the consumption of online video. The research indicates that during the first quarter of this year, smartphones and tablets were responsible for 21 percent of all online video-plays worldwide, up from 9 percent in 2013 and a mere 3.4 percent two years ago. Considering that mobile and tablet video viewership is up 532 percent since 2012, the data should be of particular interest to broadcasters. Continue reading Attention Broadcasters: Mobile Video Viewing is on the Rise

Harris Poll: Popularity of Streaming Increases with TV Viewers

Although online streaming is not threatening to overtake traditional television viewing yet, it is gaining momentum. A recent Harris Poll found that 85 percent of Americans say they usually watch programs on a television via live feed, recorded or on demand. The number of Americans that most often stream shows is up three percent from 2012, at 23 percent. The poll also found that a quarter of Americans said they watch more streaming television now than they did a year ago. Continue reading Harris Poll: Popularity of Streaming Increases with TV Viewers

EBay Research Study Finds That Search Ads are Ineffective

A new controlled study by eBay Research Labs examined search ads — the kind that have made Google the richest advertising company in the world — and learned that companies may be exaggerating the effectiveness of these ads. The study showed that consumers were no more likely to buy things from eBay after seeing search ads than they were prior to viewing the ads. Researchers further concluded that reviews, comments, and related digital data have lessened the power of advertising. Continue reading EBay Research Study Finds That Search Ads are Ineffective

Fan-Made YouTube Videos Bolster ‘Game of Thrones’ Success

Fans are not only getting their “Game of Thrones” fix from the popular episodes airing on HBO, but also the fan-generated “Game of Thrones” content on YouTube. From audience-reaction videos to alternate endings, more than 1.4 billion fan-created videos account for 89 percent of all “Thrones” related viewing on YouTube. According to Google research, online activity on YouTube helps drive viewers to TV shows, boost ratings, and keep fans engaged in between seasons. Continue reading Fan-Made YouTube Videos Bolster ‘Game of Thrones’ Success

Amazon Releases App Figures in Preparation for Launch Event

Following several hardware launches over the past year, including new Kindle Fire tablets and its Fire TV streaming box, Amazon is expected to unveil its first smartphone during a launch event in Seattle on Wednesday. To generate buzz, the company posted a YouTube video about a mysterious new product and announced that the number of apps in its Appstore nearly tripled over the past year. More than 240,000 apps are now available, and Amazon claims developers can make more money with its apps. Continue reading Amazon Releases App Figures in Preparation for Launch Event

EU and South Korea Team Up for Faster Mobile Internet Access

South Korea and the European Union announced a new pact today to develop 5G networks for faster mobile Internet service. The two will launch a joint group with plans to develop systems, set standards and ready radio frequencies in order to help establish a global vision on 5G by the end of next year. According to EU data, the six minutes required to download a one-hour HD movie on a 4G mobile Internet would only take six seconds on a superfast 5G network. Continue reading EU and South Korea Team Up for Faster Mobile Internet Access

Satellite-Imaging: Google to Acquire Skybox for $500 Million

Google is purchasing satellite startup Skybox Imaging for $500 million in cash. Founded in 2009, Skybox designs lightweight, affordable satellites that record photos and video of Earth. Skybox employees will initially work with Google’s Maps unit. While Google says it is purchasing Skybox for its imaging capabilities, the search giant is also trying to provide the planet with fast Internet access via balloons, drones and satellites. The acquisition may be part of these larger efforts. Continue reading Satellite-Imaging: Google to Acquire Skybox for $500 Million

Half of U.S. Households Now Have an Internet-Connected TV

Leichtman Research Group notes that 47 percent of U.S. households currently subscribe to Netflix, Hulu Plus, Amazon Prime or a combination of these services, while 49 percent have at least one Internet-connected TV (up from 24 percent four years ago). Interestingly, as paid streaming services become more accessible, consumers still prefer watching video for free. According to nScreenMedia, YouTube accounted for 48 percent of time people spent watching online video in March. Continue reading Half of U.S. Households Now Have an Internet-Connected TV

Microsoft Has Developed 3D Audio to Augment Virtual Reality

Video games are about to get very realistic, and it’s not just because of virtual reality headsets. Microsoft researchers have developed the technology to make sounds seem as if they are coming from a specific point in space. The 3D audio technology is made possible by the software that builds a 3D model of a player’s head and shoulders and calculates a personal filter to trick the player into perceiving sound as coming from a specific location. Continue reading Microsoft Has Developed 3D Audio to Augment Virtual Reality

BBC Schedules 4K Ultra HD Broadcast Trials for World Cup

Journalist and ETCentric contributor Adrian Pennington forwarded us news that the BBC, working with research partners Arqiva and BT, plans to broadcast the World Cup final and two other FIFA matches live in 4K as part of an ongoing trial with the Ultra HD format. This marks the first time that 4K will be distributed simultaneously over IP and digital terrestrial television technologies, a hybrid distribution model that the BBC has been developing for several years. Continue reading BBC Schedules 4K Ultra HD Broadcast Trials for World Cup

PwC Study: Electronic Home Video to Top Physical by 2016

According to new report from PricewaterhouseCoopers, box office and digital revenue is expected to steadily increase over the next five years, while rentals and sales of discs are projected to sharply decline. PwC predicts that electronic home video revenue will exceed revenue of physical home video by 2016. Not surprisingly, DVDs are facing a questionable future. PwC estimates that physical home entertainment revenue will decline from $12.2 billion in 2013 to $8.7 billion in 2018. Continue reading PwC Study: Electronic Home Video to Top Physical by 2016

Consumers Will Be Able to 3D Print an Intel Robot This Year

Intel’s customizable, 3D printable robot known as Jimmy will go on the market later this year. The singing, walking, talking, tweeting and dancing robot can be constructed by anyone with access to a 3D printer, which will assemble the basic parts. The $1,600 kit for the open source robot includes the non-printable motors, wires, battery and processor. By downloading apps, consumers can program the robot to suit their own needs and interests. Continue reading Consumers Will Be Able to 3D Print an Intel Robot This Year

File Sharing Not in Decline, U.S. Consumers Lead the Charge

Despite those who claim a drop in P2P activity, legal pressure and growing popularity of paid services have not led to a decline in file sharing. According to Tru Optik, 300 million users swap files via BitTorrent each month. Tru Optik estimates that more movies and TV shows are downloaded by file sharers than are sold via iTunes, Google Play and Amazon combined. The U.S. accounts for more downloaded media and software than any other country, with the exception of video game downloads in Brazil.

Continue reading File Sharing Not in Decline, U.S. Consumers Lead the Charge

Forrester Sees Growth in Use of Big Data Despite Confusion

In a survey of 259 marketing and business development execs in finance, retail and consumer products, Forrester Research found that one-third of the respondents were confused about big data, and only 9 percent plan to implement related technologies in the next year. Forrester also found in a parallel survey that 452 technology execs at the same companies claimed they were more familiar with big data. Despite the confusion, the report encourages companies to take advantage of data supplied by Internet users and connected devices.

Continue reading Forrester Sees Growth in Use of Big Data Despite Confusion

Study: Younger Consumers Interested in Branchless Banking

A new study from Accenture found that as our finances move to new digital platforms, younger generations place more trust in Internet and retail brands than they do with traditional banks. The study found that individuals between the ages of 18 and 34 would consider doing their banking entirely online while also getting their financial services from non-traditional providers. Topping the list, 46 percent of respondents in this age group said they would be likely to bank with PayPal. Continue reading Study: Younger Consumers Interested in Branchless Banking