Netflix: Arrested Development Return Generates Social Buzz

Netflix is launching its much anticipated reboot of Fox comedy “Arrested Development” on Sunday. According to social analytics firm NetBase, the show has already generated more than 170,000 social mentions since April 26 (a month before its return), essentially tripling the early social buzz of Netflix series “House of Cards.” However, it’s worth noting that “Arrested Development” has the benefit of being a critically acclaimed show and cult favorite with a rabid fan base. Continue reading Netflix: Arrested Development Return Generates Social Buzz

Twitter: Branded Vines Shared More Than Branded Videos

Video tech company Unruly Media has released Vine metrics to coincide with the celebration of the mobile video app’s first 100 days. According to the research, five Vine videos are shared on Twitter every second and branded Vines are now four times more likely to be shared by users than branded online videos. Weekends are by far the most popular time to share Vines. To compile its report, Unruly Media collected data from more than 10 million Vines over a one-month period. Continue reading Twitter: Branded Vines Shared More Than Branded Videos

IBM Releases Smallest Stop-Motion Film in Cinema History

IBM Research now claims the world’s smallest movie with “A Boy and His Atom.” The 60-second movie — certified by the Guinness Book of World Records as the world’s smallest stop-motion film — shows the story of a boy comprised of individual atoms who befriends an atom and interacts with it while playing on a trampoline made of atoms. It illustrates how scientists at IBM’s Almaden Research Lab can precisely move and manipulate individual atoms. Continue reading IBM Releases Smallest Stop-Motion Film in Cinema History

Slumping PC Sales: Will TV Service be the Answer for Intel?

Many were perplexed when Intel revealed it would launch a TV service. But the company, along with other giants such as Apple, Google and Microsoft have wrestled for years with how to become TV providers amidst a market ripe for disruption. And as the pay TV landscape continues to shift, with new emerging social and mobile opportunities, tech companies are well-positioned to step in and exploit. Continue reading Slumping PC Sales: Will TV Service be the Answer for Intel?

National Digital Public Library Slated to Launch This Month

The National Digital Public Library has scheduled its official launch for April 18. Students, educators and researchers will have access to a wide variety of research tools, archives, museums and an extensive database of publications. All of these resources will be available for free. However, this is just the first stepping stone for the creators of the digital library. Continue reading National Digital Public Library Slated to Launch This Month

NAB 2013: Cisco Unveils Vision of its Second Screen 2.0

In a room at the back of the Cisco NAB booth (North Hall, A113), and in a few session presentations by UK VP of technology Simon Parnall, Cisco is showing its vision of the next generation of in-home audiovisual experiences. The company has prototyped a system that allows browsers to work among multiple tiled screens, seamlessly joined in any configuration, and built into walls in the home. Continue reading NAB 2013: Cisco Unveils Vision of its Second Screen 2.0

Fraunhofer Experiments with LED Broadband Possibilities

Here is an example of what is sure to make you think differently about broadband connections: an emerging field of LED broadband aims to turn light bulbs into data transmitters by manipulating the rate at which they flicker. German company Fraunhofer is researching these types of optical communications technologies and has discovered a lighting system that delivers up to 3 Gbps. Continue reading Fraunhofer Experiments with LED Broadband Possibilities

Google Nose May Have Been a Joke, But the Tech is Not

As an April Fool’s Day joke, Google posted information about a new service called Google Nose, which supposedly provides consumers with olfactory experiences through their computers. While it may have been a joke, it’s not that far from potential reality. In fact, last December IBM revealed that technologies in development related to human senses were on the cusp of reality and could one day soon reach widespread adoption. Continue reading Google Nose May Have Been a Joke, But the Tech is Not

Marketing Exec Defends the Crucial Role of Social Media

Yesterday we posted findings of a Coca-Cola study, which concluded that online buzz did not have a measurable impact on short-term product sales. Response to the story, first published by Advertising Age and others, was met with a significant amount of online debate, which prompted a Coca-Cola exec to post that the finding can be viewed as accurate in isolation, but should not diminish the crucial role of social media across multiple screens. Continue reading Marketing Exec Defends the Crucial Role of Social Media

Online Buzz Has No Measurable Impact on Short-Term Sales

According to a new study from Coca-Cola, online buzz has no measurable impact on short-term product sales. However, online display ads are about effective as TV ads, noted company exec Eric Schmidt during this week’s Advertising Research Foundation Re:think conference in New York. As a point of clarification, a top marketing exec for the company, Wendy Clark, was quick to note that social media still plays a crucial role. Continue reading Online Buzz Has No Measurable Impact on Short-Term Sales

Google Improves Voice Recognition with Neural Algorithms

In its latest version of the Android mobile operating system, Google installed a voice recognition system based on a neural network, or a computerized learning system that behaves like the human brain. The voice error rate on Android’s latest Jelly Bean is about 25 percent lower than previous versions of the software, making it far more comfortable for people to use voice commands on their devices. Continue reading Google Improves Voice Recognition with Neural Algorithms

How Design Affects the Brain: What is Attractive and Why?

Great design and attractive products please the human brain, according to brain scan studies revealing that the mere sight of an attractive product can trigger the part of the motor cerebellum that governs hand movement. That means human beings instinctively reach towards attractive things, even if they don’t fully understand why while they’re doing it. Continue reading How Design Affects the Brain: What is Attractive and Why?

Researchers: DNA Could Serve as Long-Term Storage Option

Will DNA one day replace the hard drive? Researchers at the European Bioinformatics Institute continue to make strides in the field of DNA storage, using the biomolecule to successfully encode common computer files such as MP3s, text files and JPEGs on DNA. Recent successes suggest DNA may become a primary storage medium within the next few decades. Continue reading Researchers: DNA Could Serve as Long-Term Storage Option

Research Team Develops LCD Display That Fits on Contact Lens

  • Researchers at the Ghent University Centre of Microsystems Technology in Belgium have developed a new contact lens that displays letters and symbols on its lens.
  • “Prior to this point, researchers have only been able to create a LED lens that displays a single pixel,” notes Digital Trends.
  • “However, the technology behind this new development offers the ability to display a large range of pixel sizes as well as a significant volume of pixels on a LCD display.”
  • “Normally, flexible displays using liquid crystal cells are not designed to be formed into a new shape, especially not a spherical one,” explains Professor Herbert De Smet, head researcher on the project. “By using new kinds of conductive polymers and integrating them into a smooth spherical cell, we were able to fabricate a new LCD-based contact lens display.“
  • Conceptually, the lens tech could be used to display scrolling text messages or emails sent to a smartphone, even GPS driving directions. The technology could also enable adaptive lenses that lighten or darken, similar to glasses that feature light-transitioning material.
  • Medical applications might include limiting light access after eye trauma or allowing more light to a damaged eye during the healing process following surgery.

Secret Google Lab Where the Future is Imagined and Robots Run Free

  • A top-secret lab called Google X is tackling a list of 100 “shoot-for-the-stars” ideas, including an elevator to outer space, a refrigerator connected to the Internet that orders groceries as they run out, and robots that serve a variety of tasks.
  • A Google worker familiar with the project likened it to how the CIA is mysteriously run. “In interviews, a dozen people discussed the list; some work at the lab or elsewhere at Google, and some have been briefed on the project,” reports The New York Times. “But none would speak for attribution because Google is so secretive about the effort that many employees do not even know the lab exists.”
  • Most of the ideas are only conceptual at this point, but others may eventually see the light of day. One idea that may reach the public involves driverless cars. It would not only provide a new business for Google, but promote the company’s navigation or information technology for cars as well as location-based ads.
  • Additional ideas in development include ways of connecting objects to the Internet, such as a garden planter that could be watered remotely, a coffee pot set to brew from another location, or a light bulb that could communicate wirelessly with Android devices.