Fast-food chain Taco Bell is teaming with ride-sharing firm Lyft to offer passengers a “Taco Mode” in the Lyft app for requesting rides between 9:00 p.m. and 2:00 a.m. that include a stop at a Taco Bell drive-through. The option will be tested around Newport Beach, California the next few weeks, and will likely expand nationally in 2018. “I kind of think of this like inverse delivery — like we’re delivering you to Taco Bell,” said Marisa Thalberg, Taco Bell’s chief marketing officer. “You’re being delivered to the food as opposed to having to get in your own car and drive.” Continue reading Taco Bell Is Experimenting With New Marketing Vehicle: Lyft

Amazon added restaurant chain TGI Fridays to Amazon Pay Places, the tech giant’s new payments feature for its mobile app that allows people to make purchases in stores and restaurants. Amazon Pay Places is available for pick-up orders at a limited number of TGI Fridays restaurants on the East Coast, but will expand to additional locations. Amazon isn’t alone in pursuing digital payment features; Apple, PayPal, Samsung and others are also focused on such services for online and in-store purchases. Continue reading Amazon Adds TGI Fridays to Its New Payment App Feature

Snap is opening up Snap to Store, letting advertisers make the best use of Snapchat’s database to determine how well their ads are working. Snap has been testing Snap to Store since 2016, with Paramount Pictures and 7-Eleven among a handful of others who would like to know if their campaigns are actually driving viewers to movie theaters, stores and other venues. Now, Snap is rolling out Snap to Store to more brands, in retail, fast food, movie and automotive, as well as providing more data and a proprietary digital dashboard. Continue reading Snap Widens Snap to Store, Serving User Data to Advertisers

Hoping to leverage the traveler’s yen for experiences that make her feel more connected to the places she visits, Airbnb is now offering local tours, activities from surfing lessons to pub crawls, and its travel services in major cities worldwide. Airbnb, valued at $30 billion, is currently one of the world’s fastest growing privately held companies, although it hasn’t been welcomed in all cities. Bringing in local hosts as guides, the tours have been tested by Airbnb in a few cities, soon expanding to 12 and, by 2017, 50. Continue reading Airbnb Debuts Tours and Activities in Turn Towards Services

Facebook has a strategy to become more useful in everyday life, combining and improving on the services similar to those from Yelp, Foursquare and others. The added value, says Facebook, would be its network of social connections and businesses. That idea is behind the updates the company is now unveiling, which will allow users to order food from a restaurant’s Facebook page or make an appointment at the beauty salon. Retailers must use third-party services such as Delivery.com, Slice, HomeAdvisory or MyTime for it to work. Continue reading Facebook Integrates Social and Utilitarian with New Features

Later this month in Denver and Phoenix, Walmart will launch a pilot project, in partnership with Uber and Lyft, to deliver groceries to homes. Other companies that have competed in this area include Instacart, DoorDash, the U.S. Postal Service, Uber and Amazon, all of which vie to establish accounts with retailers and restaurants. Walmart is also testing a delivery service with its warehouse company Sam’s Club in Miami, using startup Deliv, which also handles same-day deliveries for Kohl’s, Macy’s and others. Continue reading Walmart Evolving its Supply Chain with Uber, Lyft and Drones

Google launched a pilot for Hands Free, a mobile wallet application that allows a buyer to use her phone for purchases without taking it out of her purse. The pilot, conducted in the southern San Francisco Bay area, is available in a few stores and designated McDonald’s and Papa John’s locations. The cashier’s system can detect the user’s phone; to close the transaction, the user asks to pay with Google and gives her initials to the cashier. The cashier can also detect if the user is the same person in the Google profile. Continue reading Google Launches Pilot Program for Hands-Free Mobile Wallet

Santa Clara-based startup SoundHound has developed a voice-powered digital assistant that could take on early players in the field, including Siri, Google Now and Cortana. Like the others, the Hound app (for iOS and Android) allows users to interact via voice so that it can perform requested tasks. However, Hound claims to be faster and smarter than its competitors. The app has been in beta with 150,000 testers since last summer, and is now publicly available along with new Yelp and Uber partnerships for restaurant info and ride hailing from within the app. Continue reading New Voice-Powered App Takes On Leading Digital Assistants

Ride-hailing service Uber is expanding its new meal delivery service to 10 U.S. cities in the coming weeks. People in Los Angeles, Chicago, New York, Austin, Washington DC, San Francisco, Atlanta, Houston, Seattle and Dallas will be able to order food from dozens of local restaurants through a dedicated UberEats app and have an Uber driver deliver the meal. UberEats will have longer hours of operation than Uber’s existing lunchtime-only food delivery service in these cities. Continue reading Uber is Bringing its New Meal Delivery Service to 10 U.S. Cities

Now reaching nearly one billion users, WhatsApp, the mobile messaging startup Facebook purchased for about $19 billion in February 2014, is looking at ways to make money. Until now, it’s been free for a year, and $1 per year thereafter, making it very popular for users outside the United States. In the process it’s become a social network and a way for businesses to communicate with the world. Now, chief executive Jan Koum dropped that $1 fee and has begun to experiment with how to create revenue. Continue reading WhatsApp Nears One Billion Users, Explores New Applications

Amazon and Google have recently made efforts to connect Internet users with home and local service providers, taking on companies such as Angie’s List and Yelp in the process. Now, Facebook is testing its own feature that directs social media users to the top-reviewed service providers in their area. The new site is only available on desktop, but Facebook offers the ability to find local businesses on mobile via “Nearby Places.” In addition to home services, Facebook’s feature highlights restaurants, bars, nightclubs and travel-related businesses such as hotels, sightseeing and tours. Continue reading Facebook Users Can Search Top-Ranked Local Businesses

Google will release an open API for the Google Now dashboard/personal assistant, which will allow developers to integrate their apps into the service. Android users might one day be able to get all of the relevant information from Google Now without ever having to open the apps. Currently, Google Now only pulls notifications from Google-based apps like Maps and Search, but another 40 third-party apps are in a pilot program to integrate their apps with Google Now. Continue reading New Google Now API Could Impact the Future of Android Apps

Visitors of Walt Disney World Resort in Orlando can now enter the theme park, check in at FastPass entrances, and buy food and merchandise without ever having to reach for their wallets. That is because Disney recently introduced the MagicBand, a tech enabled wristband that transmits signals to various sensors throughout the theme park so that the consumer experience can be completely hassle-free. Each wristband is personalized and designed to anticipate the needs of anyone visiting the park.  Continue reading MagicBand Offers Seamless Experience for Theme Park Guests

Amazon is taking on the likes of DeliveryHero, GrubHub and Seamless with its new Takeout & Delivery, the latest service available to those in search of a convenient way to order food from local restaurants. A live version of the service recently launched in Seattle and other cities are expected to be added soon. Amazon’s Takeout & Delivery allows users to charge food orders to their existing Amazon accounts. It follows the success of Amazon’s door-to-door grocery delivery service, Amazon Fresh. Continue reading Amazon Expands its Offerings with Takeout & Delivery Service

Universal Music Group, largest of the major music labels, just closed an investment deal with Rockbot, a virtual jukebox service that provides music to bars, restaurants and other locations. Through Rockbot, businesses can play licensed music while customers use a mobile app to check in and interact with the songs. One perk is the ability for customers to vote on which music will be played. Rockbot expects to use the new funding to expand its reach throughout the U.S. Continue reading Rockbot: Universal Music Invests in Social Jukebox Service