In an effort to better compete with Google and Microsoft’s Bing, Yahoo has paired up with Yelp to optimize local search engine results. Yelp’s listings and reviews of local businesses will be integrated into Yahoo’s search functionality. The partnership follows in the footsteps of Microsoft’s recent deal with Foursquare, a mobile check-in software maker. As consumers become increasingly dependent on smartphones to navigate the world, data about local businesses in search engines has become more important. Continue reading Yahoo and Yelp Partner in Hopes of Optimizing Local Search

Last week, the MPAA rejected findings of a European study that suggests the shutdown of piracy site Megaupload damaged revenues for theatrical films other than blockbusters. Megaupload was shut down by the FBI in January 2012. While researchers at Carnegie Mellon found that the shutdown boosted legitimate digital sales of movies, a new study from Ludwig Maximilians University Munich and Copenhagen Business School argues that anti-piracy measures may have unintended consequences for different kinds of movies. Continue reading Megaupload Shutdown: MPAA Rejects Findings of Piracy Study