While most consumers may currently think of gaming or video when they hear “augmented reality,” retailers are experimenting with a new batch of AR apps that leverage mixed reality tech. For example, Amazon’s Product Preview lets shoppers visualize different TV sizes and brands in their homes, Lowe’s Vision accepts measurements to map out placement of kitchen appliances, and WayfairView helps consumers place new sofas and cabinets with their existing furniture. Gap plans to launch DressingRoom on Google Play at the end of the month, providing users with the ability to dress virtual mannequins with different clothing options. Continue reading Retailers Push AR Shopping Apps for Tango-Equipped Phones

Walmart is expected to cut about 1,000 jobs by the end of January, before the close of its fiscal year. “The plans mark one of Walmart’s largest rounds of corporate job cuts as it works to preserve profits while making the company more efficient and responsive to fast-changing consumer behaviors,” reports The Wall Street Journal. According to CEO Doug McMillon, the company’s chief information officer, Karenann Terrell, will step down in February. Other retailers have been making similar moves; Macy’s recently announced it would close stores and cut 10,000 jobs. Walmart is working to fend off Amazon and smaller discounters. The retail giant purchased Jet.com in September, and its founder, Marc Lore, took over the e-commerce business. Continue reading Walmart Plans Job Cuts and Continues its E-Commerce Push

Although Nielsen already offers tools to help track when consumers buy products in-store after seeing online ads, the measurements company has inked an agreement with Foursquare to create an improved product. Location data company Foursquare will offer information which, combined with Nielsen’s marketing tools, will offer a more complete picture of consumer activity. The new capabilities will come at a price. Nielsen digital measurement clients will be required to buy into the version with Foursquare data included. Continue reading Nielsen and Foursquare Ink Partnership for In-Store Visit Info

As projected, this week’s Cyber Monday shopping event set a new single-day online sales record, according to Adobe. Following Black Friday’s record of $3.34 billion in online sales, as well as a new record of $1.2 billion in purchases made via mobile devices, Cyber Monday reached a staggering $3.45 billion in sales in the U.S., up 12.1 percent compared to the same day in 2015. Thanksgiving weekend is generally considered the start of the holiday shopping season and an indicator of economic health and consumer confidence. From November 24-28, consumers spent $12.81 billion, a 16.4 percent jump over last year. Continue reading It’s Official: Cyber Monday Bigger Than Black Friday This Year

According to separate research from Adobe and the National Retail Federation, Black Friday set new records for e-commerce with online sales surpassing $3 billion for the first time, while also marking the first day in U.S. retail history to experience more than $1 billion in sales made from mobile devices. Adobe reports $3.34 billion in total online sales, a 21.6 percent jump over last year, with mobile accounting for $1.2 billion, a 33 percent increase. And shoppers were thrifty this time around. While the NRF found that the number of shoppers increased over the weekend compared to 2015, average consumer spending dropped 3.5 percent, including online and offline purchases. Continue reading Black Friday Sets New Records, More Consumers Go Mobile

After introducing its Pixel and Pixel XL smartphones, Chromecast Ultra and Daydream View VR headset, Google launched retail venues, with a pop-up Experience Store in New York City and stores within select Best Buy locations in Canada. At the Canadian stores, Google will showcase hardware, offer public activities and create a sense of community, similar to Apple stores. In charge is director of retail marketing Janell Fischer, who worked in Apple’s retail division before joining Google three years ago. Continue reading Google Expands into Retail in Canada with Shops in Best Buy

Google formally rebutted two antitrust charges made by the European Commission (the European Union’s executive body). The Commission claims that Google has used its search engine to boost Google Shopping, its price comparison service, and AdSense, its ad placement service. A third European Union antitrust suit claims that Google’s mobile OS is a ‘Trojan horse’ to promote its own products and services, injuring potential rivals. The EU says it “cannot at this stage prejudge the final outcome of the investigation.” Continue reading Google Offers Formal Response to Two EU Antitrust Charges

In May, Instagram designers, engineers and product managers brainstormed ideas on how to make shopping work in the app. Now, six months later, they’re introducing the winning idea: Brands can tag products in their photos, much the way users tag friends. A single tap will reveal more information about the product, and another tap will send you to the retailer’s site to buy the product. After the launch, Instagram will gather data from how consumers use the new feature to improve it. Continue reading Instagram Introduces a Test Version of E-Commerce Feature

Despite shifts in music consumption involving streaming services, Internet radio, digital downloads and more, many consumers are still purchasing CDs. However, the revenue does not always reach the artists and labels responsible for the music, since piracy is running rampant in the form of counterfeit CDs offered through online retailers such as Amazon. Counterfeits are becoming increasingly difficult to distinguish from the official versions. While CD sales represented a mere 13 percent of revenue for U.S. labels the first half of this year, they accounted for almost 40 percent of global revenue for the recording industry last year. Continue reading Music Industry Contends with Major Uptick in Counterfeit CDs

Amazon accounts for 15 percent of U.S. consumer online shares, according to the Department of Commerce. But Amazon’s actual reach in the retail market may be as much as double that due to an undetermined volume of sales transacted with third parties. Just as Walmart destroyed many smaller retailers, so may Amazon’s massive reach have an even greater disruptive impact. The comparison is apt because Amazon is now building pickup locations for groceries in Seattle that could open by the end of 2016. Continue reading Amazon’s Reach in Online Retail Much Bigger Than Estimated

Facebook has a strategy to become more useful in everyday life, combining and improving on the services similar to those from Yelp, Foursquare and others. The added value, says Facebook, would be its network of social connections and businesses. That idea is behind the updates the company is now unveiling, which will allow users to order food from a restaurant’s Facebook page or make an appointment at the beauty salon. Retailers must use third-party services such as Delivery.com, Slice, HomeAdvisory or MyTime for it to work. Continue reading Facebook Integrates Social and Utilitarian with New Features

Retail giant Walmart announced the launch of its free, ad-supported streaming video service called Vudu Movies On Us, which offers thousands of titles available for 1080p HD streaming, and supports Dolby Digital sound when available. Vudu has been selling and renting movies and TV shows for almost 10 years. The new service, however, will not feature new releases or current series. Instead, it will focus on older blockbusters and classics. Vudu considered developing a subscription VOD service, but opted for the ad-supported model since the majority of Walmart customers expressed interest in free or discounted video services. Continue reading Walmart Debuts Free, Ad-Supported Video Streaming Service

New research from Akamai Technologies reveals that hackers are remotely taking over DVRs, satellite antennas and networking devices to steal massive numbers of login credentials. The company says that, in recent months, hackers have plundered as many as two million so-called smart devices in “credential stuffing campaigns,” which means they test whether the compromised user names and passwords can access other websites. Among the devices hacked are Ruckus Wireless Wi-Fi hot spots from Brocade Communications. Continue reading Akamai: Hackers Are Using Smart Devices to Attack Websites

Walmart told its investors that it was opening fewer brick-and-mortar stores in favor of investing in online operations, a strategy that was initiated when Walmart chief executive Doug McMillon paid about $3.3 billion for e-commerce startup Jet.com. That company’s founder, Marc Lore, will lead the initiative. The company predicts online sales will grow 20 percent to 30 percent in the next three years. Still, it’s a risky gambit since Amazon is increasing its dominance in the U.S. consumer space. Continue reading Walmart to Ramp Up Online Operation, Google Opens Pop-Up

Amazon’s newly debuted $40 Fire TV Stick is the cheapest way to access Alexa, the company’s digital assistant which enables users to find TV programs, purchase products on Amazon’s online store, hear news updates, play a song on Spotify or check the weather. According to Amazon, Alexa is currently capable of understanding 3,000 different commands and can also offer shows from 90 apps and channels. Fire TV Stick’s more than 4,000 apps include Netflix, Hulu, HBO, ESPN and Major League Baseball. Continue reading Amazon’s New Fire TV Stick Includes Alexa Digital Assistant