TheTake: App Helps Users Identify and Buy Products in Movies

Mobile shopping just got even easier thanks to a new app called TheTake, which enables users to find the products they have been eyeing from their favorite movies. TheTake launched last week with a database of scenes from more than 100 movie titles. The app uses audio and image recognition technology to identify the products in a scene and gives users related links to retail stores that sell the items. The app may leverage the growing trend that shows mobile shopping sales are on the rise. Continue reading TheTake: App Helps Users Identify and Buy Products in Movies

Starbucks Order & Pay Service Links Mobile to In-Store Retail

Starbucks is introducing a new app for iPhones that allows customers to order and pay without having to visit the checkout counter. The beta service launched this week in Portland, Oregon. Starbucks plans to follow up by launching “Mobile Order & Pay” city-by-city throughout 2015, and introducing an Android version. The massive reach of a company like Starbucks places it in a position to successfully link mobile devices to in-store retail, an issue Silicon Valley has been trying to address for years. Continue reading Starbucks Order & Pay Service Links Mobile to In-Store Retail

Barnes & Noble and Microsoft Conclude Their Nook Partnership

In 2012, Microsoft invested $300 million in Barnes & Noble’s Nook division, a deal which valued the Nook business at $1.7 billion. The plan was for Microsoft to continue investing, while Barnes & Noble would create content for Microsoft products. Since the initial deal, the Nook business has lost more than half its value (revenue fell 41 percent in the most recent quarter compared to last year). Yesterday, the two companies ended the partnership, with Barnes & Noble buying out Microsoft for $120 million. Continue reading Barnes & Noble and Microsoft Conclude Their Nook Partnership

GoPro Has Plans to Join the Consumer Drone Market in 2015

In anticipation of a booming consumer drone market, GoPro has announced it plans to unveil a line of consumer multi-rotor helicopter drones for availability next year. Sources close to the company predict the drones will retail anywhere between $500 and $1,000. The company, which specializes in wearable video cameras for extreme sport enthusiasts, has been an advocate of the drone market. In fact, many of the drones available today are made to work with GoPro cameras. Continue reading GoPro Has Plans to Join the Consumer Drone Market in 2015

EBay Partners with Fashion Brand to Create Future of Retail

EBay has teamed up with fashion brand Rebecca Minkoff to create the retail store of the future complete with technology designed to enhance a shopper’s in-store experience. With locations in San Francisco and New York, the two companies hope to bring the best of the online world into the physical retail space. In each store, customers have access to touchscreen displays on the store’s mirrors and in the fitting rooms that offer an interactive shopping experience. Continue reading EBay Partners with Fashion Brand to Create Future of Retail

More U.S. Shoppers Turn to Mobile Devices for Holiday Deals

According to Adobe’s 2014 Digital Index Online Shopping data, 29 percent of online sales on Thanksgiving Day and 27 percent on Black Friday took place via smartphones or tablets (led by iOS shoppers). New online sales records were set for both days, while Singles’ Day also set a new record and could surpass Cyber Monday this time around. Meanwhile, the CEA reports that consumers are purchasing more TVs, thanks in part to more affordable UHD offerings. Continue reading More U.S. Shoppers Turn to Mobile Devices for Holiday Deals

Twitter Aims to Integrate Coupons with E-Commerce Program

With a base of about 248 million users, Twitter could become the ultimate commerce destination for marketers and shoppers alike. The company recently announced its plan to rollout Twitter Offers, a program that allows marketers to package promotional tweets with time sensitive discounts and coupons that can be readily redeemable via smartphones and credit or debit cards. The new program is an initiative to drive sales, primarily in-store sales, with mobile advertisements. Continue reading Twitter Aims to Integrate Coupons with E-Commerce Program

Amazon Plans to Tackle Travel Services with New Booking Site

Amazon is partnering with independent hotels and resorts to offer a prepaid booking service via a new site. The initial rollout will feature select locations within hours of New York, Los Angeles and Seattle. The online retailer is expected to collect a standard 15 percent commission for prepaid bookings. Amazon Travel is likely to mirror existing hotel booking sites with pricing details, room availability and photos, and is expected to launch as early as January 1, 2015. Continue reading Amazon Plans to Tackle Travel Services with New Booking Site

Amazon Wheels Out Robots to Meet Holiday Shipping Demands

Two years ago, Amazon acquired robot manufacturer Kiva Systems for $775 million. The orange, wheeled robots have been used by a number of retailers in warehouses across the country. In an effort to improve efficiency, Amazon CEO Jeff Bezos has announced plans to deploy thousands of these robots across Amazon warehouses. The robot army is designed to bring stocked shelves to employees, reducing the time workers would have spent looking for items on their own.  Continue reading Amazon Wheels Out Robots to Meet Holiday Shipping Demands

Amazon Considering a New Ad-Supported Streaming Service?

According to recent news reports, Amazon is planning to launch a new ad-supported streaming service early next year that will be separate from Prime. The ad-supported option could become a significant challenger to streaming services such as Netflix and Hulu, especially if it undercuts the monthly fees of its rivals. Sources indicate that the new service would ultimately serve as a vehicle to attract more subscribers for Amazon Prime. Meanwhile, Amazon has denied plans to offer a new service. Continue reading Amazon Considering a New Ad-Supported Streaming Service?

Report Points to Mobile Devices Replacing TV as ‘First Screen’

Is it time to come up with new language to address second screens? According to digital analytics firm Flurry, consumers spend an average of 2 hours and 57 minutes on their smartphones and tablets each day. Since the Bureau of Labor Statistics estimates that viewers spend 2 hours and 48 minutes per day watching television, the Flurry numbers would suggest mobile devices are becoming the new first screen. Flurry also notes that time spent with apps has increased nearly 10 percent in the last three quarters. Continue reading Report Points to Mobile Devices Replacing TV as ‘First Screen’

Amazon Loses Senior Editor as Publishing Struggles Continue

Novelist Ed Park, a senior editor at Amazon’s publishing office, has decided to leave the company and move to Penguin Press as an executive editor. The shift highlights Amazon’s battle with its image as competition grows within the publishing ecosystem. Amazon faces obstacles as bookstores refuse to carry books published by Amazon, and authors and agents are therefore disinclined to join. However, Park explained that such conflict was not the main reason for his departure. Continue reading Amazon Loses Senior Editor as Publishing Struggles Continue

Amazon, Hachette Settle Long-Running Dispute Over E-Books

Amazon and Hachette have finally resolved their ongoing public dispute, which began back in January. Hachette will now have the ability to set its own prices for e-books and print books, but will be offered incentives for selling at lower prices. Despite yesterday’s announcement, seen by most as a victory for Hachette (in the short term), Amazon still controls almost half of today’s book trade. In addition, the long-running dispute showed the industry that Amazon is not afraid to use its power to affect sales. Continue reading Amazon, Hachette Settle Long-Running Dispute Over E-Books

Walmart to Introduce Vudu Spark Streaming Stick for Holidays

Walmart is launching its first video streaming stick, Vudu Spark, in time for the holiday season. This HDMI stick simply plugs into a television, connects to a Wi-Fi network, and starts playing movies and TV shows from Vudu, the Walmart-owned streaming video service. Vudu Spark will be competing with similar products, such as Google’s Chromecast and Roku streaming sticks, both of which already offer access to the Vudu app and many other streaming services. Continue reading Walmart to Introduce Vudu Spark Streaming Stick for Holidays

Race to Zero: Reduced Costs of Cloud Storage and Services

As the market for cloud computing continues to expand, customers can expect to pay less for more. Increased competition in cloud computing is leading to greater storage at lower prices. And at the given rate at which customers are being offered lower prices, tech companies await their greatest challenge — “the race to zero” — or the moment when unlimited storage will be available at no cost. Amazon is one of the first companies to reflect this trend with the cost of its Web Services. Continue reading Race to Zero: Reduced Costs of Cloud Storage and Services