By
Chris CastanedaJuly 9, 2013
Department store chain Nordstrom is bringing Pinterest into its locations with a trial program in order to better engage with its customers both online and in the physical space. The retailer has a significant presence on the social networking site, more than its closest competitors combined. Nordstrom is integrating its products posted on Pinterest with the same products at its retail locations. It is also using Pinterest for its inventory management system. Continue reading Retail: Pinterest Coming Soon to a Nordstrom Store Near You
By
Chris CastanedaJuly 1, 2013
Square, the credit card reader and processor for mobile devices, recently introduced its own online marketplace, Square Market. This move is an expansion of its mobile payment services and a challenge to other online marketplaces, such as Etsy, Amazon and eBay. Square Market is the latest shopping system to support social selling. Its minimal approach allows social media platforms to become an online storefront for any business. Continue reading Square Market Can Now Make Every Business an Online Store
By
Chris CastanedaJune 27, 2013
Barnes & Noble announced this week that it will stop producing its own color tablet e-reader, the Nook, in favor of third party, co-branded devices. The company’s decision may reflect a trend in the decline of dedicated e-readers competing with the growing popularity of tablet devices. Consumers are looking to tablets, which have more features and apps available, including e-reader capability, compared to standalone e-readers. Continue reading In the Wake of Heavy Losses, Future of Nook is Uncertain
By
Rob ScottJune 17, 2013
Amazon recently announced plans to offer online grocery shopping in Los Angeles. While the $79 Amazon Prime provides customers with two-day shipping and streaming TV shows and movies, the $299 AmazonFresh Service, originally tested in Seattle, will additionally enable members to order groceries that will be delivered to the door in hours. Retail giants such as Walmart and Costco have suggested that online grocery delivery is a nearly impossible business. Continue reading Fresh: Amazon Brings Online Grocery Shopping to Los Angeles
By
Rob ScottJune 14, 2013
Microsoft and Best Buy announced yesterday that they are teaming up to convert the computing sections of 600 Best Buy locations into new in-store retail shops called Windows Stores. The 1,500-2,200 square feet mini-stores plan to feature an array of Microsoft products including computers, phones and Xbox video game machines. Windows Stores will be distinctly designed featuring prominent Microsoft colors and logos, and plan to start opening this summer. Continue reading Windows Stores: Microsoft and Best Buy Team on Retail Space
While retailers continue to successfully use content sharing service Pinterest to help boost product sales, the strategy has drawn the attention of major Hollywood studios. Marketers are experimenting with ways that would help movie posters and promotional stills that are pinned to the site translate into ticket sales. Although transactions do note occur directly on Pinterest, clicking a pinned image can redirect users to other sites. Continue reading Pinterest: Hollywood Studios May Go Social to Market Films
In an effort to boost lagging television sales, Best Buy announced that 700 of its U.S. stores will start selling Sony 4K Ultra HDTVs this week. The home theater departments of Best Buy and Magnolia stores will prominently display the 4K sets and offer demonstrations that tout the benefits of the new format over current 1080p offerings. The demos are expected to emphasize up-scaling capabilities to help attract consumers. Continue reading Best Buy Now Selling Sony 4K Televisions in its U.S. Stores
Amazon.com distributed tens of millions of dollars in new Amazon Coins virtual currency earlier this week by depositing 500 Coins, the equivalent of $5, into the accounts of every customer using a Kindle Fire. The company will also offer Coins at discounts of up to 10 percent when purchased in bulk. In an effort to increase customer loyalty, the Coins can be used for products and services available at the Amazon Appstore and within Kindle Fire tablet apps. Continue reading Amazon Debuts Virtual Coins for Appstore and Kindle Fire
Amazon is reportedly moving beyond its Kindle tablet line with the development of multiple CE devices aimed to compete more directly with Apple and Google. According to people familiar with the plans, the company is developing a range of new devices including two smartphones and an audio-only streaming device. The e-commerce giant is also working on its own set-top box for streaming video content. Continue reading Amazon Developing STB, Smartphones and Other Devices
The U.S. Senate passed a bill on Monday that would subject online shoppers to state sales taxes. The 69 to 27 vote drew support from both sides of the aisle, but it is expected to face a greater challenge in the House from conservatives who view it as a tax increase. President Obama has expressed his support for the bill, which does not include businesses with less than $1 million in online sales. Current law stipulates that states can only require online retailers to collect sales tax on goods sold if the store has a physical presence in the state requiring the tax. Continue reading New Internet Tax Bill Passes in Senate, Moves to House
By
Rob ScottApril 30, 2013
The text-driven model of e-commerce that emerged during the first 15 years of online shopping is giving way to a more visual model. Today, many consumers are more inclined to peruse high-resolution images of products posted by family, friends and online colleagues than read traditional product descriptions that appear as text. These same consumers will then often click through from the images to purchase products that sound and look the coolest. Continue reading Online Shopping Goes Visual: Hi-Res Images Replace Text
By
Rob ScottApril 24, 2013
The proposed Marketplace Fairness Act — legislation designed to help states force online retailers to collect sales taxes — made it past its first procedural obstacle Monday evening when the Senate voted 74-20 to consider the proposal for debate and amendment. Some anti-tax activists have described the bill as a tax grab, potential bureaucratic nightmare and infringement on states’ rights, while others view it as a necessary step to save brick-and-mortar retailers. Continue reading E-Commerce: Internet Sales Tax Proposal Moves Forward
By
Rob ScottApril 18, 2013
According to fourth quarter estimates released this week by the NPD Group, Apple’s iTunes continues its stronghold with a 63 percent unit share of the U.S. market for digital music downloads. Amazon.com’s MP3 store held second place at 22 percent. Notably, the NPD “Annual Music Study 2012” indicates that eight out of 10 consumers downloaded digital albums or tracks during the fourth quarter from iTunes. Continue reading After a Decade, iTunes Continues its Market Dominance
By
emeadowsApril 12, 2013
On Wednesday, General Electric announced a partnership with Quirky, a New York-based startup that acts as a kind of social network for inventors. This makes sense for GE as it continues making its push into the so-called Internet of Things, which encompasses various types of devices connected to the Internet – all of which combine to create a constant stream of data regarding how they operate together. Continue reading General Electric Licenses Patents to Quirky Community
By
Rob ScottMarch 22, 2013
Yesterday we posted findings of a Coca-Cola study, which concluded that online buzz did not have a measurable impact on short-term product sales. Response to the story, first published by Advertising Age and others, was met with a significant amount of online debate, which prompted a Coca-Cola exec to post that the finding can be viewed as accurate in isolation, but should not diminish the crucial role of social media across multiple screens. Continue reading Marketing Exec Defends the Crucial Role of Social Media