Disruptive content creation models and the resulting vulnerability of content assets were recurring themes at the 2014 HPA Tech Retreat last week, and the topics of discussion on the event’s last day. NSS Labs Sales Director Kari Grubin moderated a panel on “Breaking the Model” that took a look at both issues. She recounted her own “aha moment” at last year’s Tech Retreat, during an ETC panel featuring USC students talking about their media consumption patterns. Continue reading HPA Tech Retreat Wraps With a Look at “Breaking the Model”

In what was perhaps the most forward-looking panel yet to appear onstage at the HPA Tech Retreat, a group of six professionals from across the post-production industry made the case Thursday afternoon that the future of post would be more distributed, more accessible, and very much dependent on cloud technologies. The “Virtual/Distributed Post” panel, moderated by Creative COW‘s Debra Kaufman, featured individuals working to develop and deploy technologies that break the mold of traditional post-production facilities. Continue reading HPA Tech Retreat: Panel Ponders New Era of Post Production

A panel of experts from across the entertainment industry convened at the HPA Tech Retreat on Thursday morning to discuss the importance of increasing pixel counts in next generation televisions and displays. While so-called “4K” or Ultra HD televisions have now appeared on the market from nearly every major consumer electronics manufacturer, there has been some debate about whether simply increasingly resolution truly improves picture quality. Continue reading HPA Panel Discusses Pixel Count in Next-Generation Displays

Broadcasters and other media organizations are contemplating a move to an Ethernet-based facility for their live streams for a range of compelling reasons: flexibility, simpler cabling, better economies of scale and an easier move to Ultra HDTV. At an HPA Tech Retreat panel on “Professional Networked Media,” Fox Network Engineering & Operations Vice President Thomas Edwards led a panel of broadcast executives working to make that a reality. Continue reading HPA Tech Retreat: Transitioning to an Ethernet-Based Facility

How to advance broadcasting to its next iteration was the topic of two sessions at the HPA Tech Retreat this week, one a panel moderated by Ericsson SVP TV Technology Matthew Goldman, and including representatives from Fox, Sinclair Broadcast Group, CBS, CBC, PBS and Cox Media Group, and, second, a discussion led by former Fox Engineering President Andy Setos, with broadcast executive Jim DeFilippis joining via Internet from the Sochi Olympics. Continue reading Execs Discuss Era of Advanced Broadcasting at HPA Retreat

Attendees at the Hollywood Post Alliance Tech Retreat in Indian Wells were treated on Wednesday to an in-depth technical description of the most connected sports stadium in the world. James Stellpflug, VP of sports products at media company EVS Broadcast Equipment explained the inner workings of the latest systems currently running at Sporting Park, the home of Major League Soccer team Sporting Kansas City. Last summer we reported that Sporting Park is becoming a model for stadium technology and fan engagement. Continue reading HPA Retreat: Stadium of the Future? There’s an App for That

The HPA Tech Retreat was in full swing on Tuesday, and one of the most intriguing presentations was a case study in the use of Big Data, given by Christy King, VP digital technology and R&D at the Ultimate Fighting Championship. King, co-presenting with journalist Deborah McAdams of TV Technology outlined the methods that UFC employs to collect and analyze data about its fans and viewers, including how they use that data to make decisions about marketing and expansion. Continue reading UFC Discusses Its Big-Data Strategy at the HPA Tech Retreat

Media organizations are behind the curve when it comes to making the most of analytics: 97 percent don’t have automated real-time media analytics solutions and 94 percent leverage social media only for marketing purposes. In an HPA Tech Retreat panel that looked at better leveraging of social media and analytics, HP Enterprise Services’ Steve Poehlein, who moderated, pointed out that, “there’s a deluge of all these different ways to see content.” “What do analytics mean to the entertainment industry?” he asked. Continue reading HPA Retreat: Leveraging Analytics in a Multi-Platform Universe

The Hollywood Post Alliance’s Tech Retreat began its first full day of programming Tuesday morning, marking the 20th consecutive year of the event. Held at the Hyatt Regency in Indian Wells, CA, the event is a combination tech symposium and trade show, which brings together professionals working in various aspects of motion picture and television post-production to discuss emerging trends and technologies. Tuesday’s program featured a daylong session: “The New Normal is Anything But — How Digital Technology from Creation to Consumption Impacts Everything.” Continue reading HPA Tech Retreat Gets Underway This Week in Palm Springs

As 4K moves into the mainstream, TV and movie producers face daunting new workflows with trepidation. At an HPA Tech Retreat panel yesterday, Sony Pictures Television SVP of Technical Operations Phil Squyres — who has post–produced several 4K TV shows — has encouraging news. “It was actually simpler than we thought it would be,” he said. “Sony had made an effort beforehand to create working relationships with third party vendors, especially dailies vendors. When we went into production, there were a few glitches, but they were readily solved.” Continue reading Sony’s Squyres Talks 4K TV Production at HPA Tech Retreat

Is post production dead… or has it just fled to the cloud? That question was posed by HPA President Leon Silverman who moderated a panel on the future of post production at the HPA Tech Retreat yesterday. Post production facilities coping with complicated metadata and new delivery platforms are moving services to the cloud, and panelists from companies including Sony, Premiere Digital, Paramount, Light Iron and others described how they are incorporating cloud services. Continue reading HPA Panel Addresses Post Production’s Move to the Cloud