In a unanimous vote, the Federal Trade Commission has banned the use of fake reviews, such as those generated by artificial intelligence, and also prohibits reviews or testimonials that are paid for, even if written by humans. The new rule, finalized Wednesday, also reins in other deceptive practices, like paying for fake social media followers, in an effort to stem misleading practices that are increasingly used by marketers. Generative AI has made manufactured reviews easily available, though the agency’s readiness to seek fines against knowing violators may make fabulists think twice before using them. Continue reading FTC Rule Takes Aim at Fake Reviews, Influence Manipulators

After five months of testing, e-commerce giant Amazon is releasing its AI-powered shopping assistant, Rufus, on mobile throughout the U.S. via the Amazon Shopping app. By tapping the icon, shoppers can access a chat interface and query Rufus on topics such as the best portable speakers or summer dresses under $50. In time for this week’s Prime Day event, the new assistant can also provide status updates on orders. Rufus was trained on the Amazon catalog and other Internet content, so it can provide information on a wide variety of topics and reportedly also answer questions about politics and write short stories. Continue reading Amazon’s AI Shopping Assistant Rufus Is Ready for Prime Day

Yelp is introducing more than 20 new updates to improve the experience for community members and business owners. Included are AI-powered summaries that make it easier to find businesses, an updated Yelp Elite badge for reviewers who are passionate about specific subjects, and a new visual home feed and search experience geared toward discovery. For those seeking services, the new “Request a Quote” and “Projects” features are available. Artificial intelligence will also power market and competitive insights for business owners, while AI-powered smart budgets provide recommendations to optimize ad spend, “helping local businesses grow.” Continue reading Yelp Adds 20 Features Plus AI to Help Users and Businesses

Google’s multimodal Gemini large language model will offer chat capabilities that help advertisers build and scale Search campaigns within the Google Ads platform using natural language prompts. “We’ve been actively testing Gemini to further enhance our ads solutions, and, we’re pleased to share that Gemini is now powering the conversational experience,” Google said, explaining the functionality is now available in beta to English language advertisers in the U.S., UK and will be rolling out globally to all English language advertisers over the next few weeks, with additional languages offered in the months ahead. Continue reading Conversational Chatbot Optimizes Google Ads, Search Results

Amazon has launched a new service called Your Books that allows customers to see all the books they have purchased, borrowed or saved across print, Kindle and Audible. In addition to serving as a reading history, the hub also serves personalized discovery suggestions designed to drive sales. “Simply type ‘Your Books’ in the search bar on the Amazon Store, and the top result will open the Your Books feature. Once there, the Library tab contains every book you have ever bought or borrowed from Amazon,” the e-retail giant explains. Continue reading Amazon Launches ‘Your Books’ for Lists, Recommendations

Amazon is rolling out systematic artificial intelligence summaries of customer product reviews for mobile users. The retail giant says it will be using generative AI to condense highlights of consumer comments so buyers won’t have to wade through dozens of individual reviews to grasp recurring sentiments. Short, AI-generated paragraphs will begin appearing on the product detail page, highlighting prevalent opinions. Along with the summary, Amazon will also include clickable buttons that highlight key product attributes, such as “ease of use,” “wearability” or “performance,” linking the references to reviews that discuss those aspects in detail. Continue reading Amazon’s Generative AI Will Help Streamline Product Reviews

Amazon has tapped artificial intelligence to summarize some of its product reviews. The feature, currently being tested, sifts through customer reviews to create lists of what purchasers like and dislike. The summaries carry the disclaimer “AI-generated from the text of customer reviews.” The move comes as Amazon is also deploying AI to weed out “fake” reviews supplied by “review brokers” who are also now able to leverage the power of AI. Amazon, which has identified phony reviews as a major problem, now uses machine learning models to detect fraudulent behavior by analyzing thousands of data points. Continue reading Amazon Uses AI to Summarize Legit Reviews and Flag Fakes

Facebook is getting ready to release Oculus Go, a new phone-free VR headset at a price point of $199. According to CNET, the standalone Oculus Go represents “entry-level accessibility” to virtual reality, an area of technology innovation they hope to see grow at a consumer level. While the games and apps available on Oculus Go seem similar to what’s already available via Samsung’s Gear VR, the design is “less clunky, and the integrated, cleaner, softer and smaller construction here is better,” writes CNET.

Continue reading CNET Review: Oculus Go, Facebook’s New $199 VR Headset

The most recent prototype of Avegant’s Glyph video headset could possibly illustrate what the future of media consumption will look like. The headset allows users to plug in any HDMI video source to watch movies or play video games. The image is crisp because of a new micromirror projection technique that eliminates the problem of seeing individual pixels. Glyph also has a head-tracking feature so that users can immerse themselves in 360-degree video, but the real world is still visible above or below the eye line. Continue reading Avegant’s Upcoming Glyph Headset Plays Music, Movies and VR

The Justice Department announced this week that it will review the regulatory agreements created in 1941 that govern ASCAP and BMI. It is likely that, as a result, a lobbying fight will surge between technology giants like Pandora and Google against music companies and songwriter groups. If changes to the regulatory agreements are not made, major music publishers, including Sony/ATV and Universal, may withdraw from ASCAP and BMI.  Continue reading ASCAP and BMI Push For More Flexibility in Music Licensing

According to analysis from Apptentive, 55 percent of apps with fake reviews were found on the iTunes App Store while 45 percent were on Google Play. The fact that Google Play requires a Google+ account may account for the lower number. Although iOS apps have more fake reviews, Android apps have the worst reviewer quality. The development of the “Love Score” metric, which helps publishers learn what customers really think about the apps they use, brought Apptentive to these findings.

Continue reading More Fake Reviews for iOS Apps, Quality Lower for Android

Energous and Witricity have developed new ways to charge smartphones, tablets and other small devices without needing wires to plug them into an outlet. Energous’ WattUp technology allows users to recharge phones in special cases or receivers that can pick up signals from a transmitter that is plugged in more than 10 feet away. Toyota and TDK are already planning to utilize Witricity’s wireless charging technology in upcoming hybrid and electric cars, and car batteries. Continue reading Startups Use New Technologies to Wirelessly Charge Phones

While touchscreen devices have keyboards integrated directly onto their screens, many people miss the tactile feel of a traditional keyboard. Tactus Technologies, a company we first reported on during CES 2013, has developed shape-shifting touchscreen buttons to meet the needs of these consumers. The tech is coming to market later this year with an iPad accessory that will feature transparent morphing buttons that use small fluid-filled channels and elastic blisters to make the buttons rise during use. Continue reading Tactus Brings Shape-Shifting Touchscreen Buttons to iPads

The recently released FireChat mobile app stands out from competitors as the only messaging app that can be used without cell phone reception. FireChat makes use of Apple’s multipeer connectivity introduced in iOS 7, which enables phones to connect with each other directly via Bluetooth or Wi-Fi. FireChat users within 100 feet of one another can exchange messages without sending data through a cellular provider. A future of similar apps not reliant upon the Internet could open new possibilities and address privacy concerns. Continue reading New Software Lets Chat Apps Connect Phones Without Internet

Digital omnivore is a term that refers to consumers who own a trio of CE devices — specifically tablets, smartphones and laptops. Deloitte’s eighth “Digital Democracy Survey” found that over 37 percent of U.S. consumers are now digital omnivores, a 42 percent increase over the previous year. The growth is driven by a 33 percent increase in tablet adoption and an 18 percent increase in smartphone ownership. Women currently account for 45 percent of the digital omnivores group. Continue reading Deloitte: Digital Omnivores Crave More Content Across Devices