At this year’s SXSW, the verdict is that apps are over. Instead, tech-influenced lifestyle innovations and big picture issues took center stage. President Obama became the first U.S. President to attend the festival, where he delivered a keynote address about encryption and fighting terrorism, without directly referencing the current battle between the Justice Department and Apple. In addition to hearing about futuristic technologies, SXSW attendees discussed the election and enjoyed “lifestyle brand” products. Continue reading SXSW Focuses on Big Issues, Lifestyle Products Replace Apps