Magic Leap, the Florida-based startup that’s worked in stealth mode since its 2010 founding, may be coming into focus with the information contained in 97 new patent applications. Google led a funding round of $542 million for the company, which has been working on a head-mounted virtual retinal display that composites 3D digital imagery over real world objects, not dissimilar from Microsoft’s HoloLens. Taking that idea to its logical conclusion, Magic Leap now has a patent for doing the same trick — but with contact lenses. Continue reading Magic Leap Patents Contact Lens to Marry Virtual, Real Worlds

Magic Leap CEO Rony Abovitz participated in a Reddit AMA (“Ask Me Anything”) session last week and his answers revealed some of the virtual reality company’s lofty ambitions. The startup raised some $542 million last year to engineer a pair of chunky sports sunglasses that can make virtual objects appear in a real life setting, a technique called “cinematic reality.” Abovitz believes that Magic Leap’s computing technology could eventually replace the other screens in our daily lives, including those on smartphones. Continue reading Magic Leap’s Cinematic Reality May Replace Your Smartphone

Google may lead Andreessen Horowitz and other investors in a $500 million round of funding for Florida-based hardware and software maker Magic Leap, according to sources. The company is working on a new 3D experience that is more advanced than current virtual reality and augmented reality technologies. Magic Leap has released very few details about its “cinematic reality” tech, but it is most likely going to involve super high-resolution 3D images projected from special glasses. Continue reading Google to Lead Investment in Magic Leap’s ‘Cinematic Reality’