German media company Bertelsmann has partnered with AI startup ElevenLabs on an effort to drive tech innovation and workflow across Bertelsmann production, marketing and distribution. Bertelsmann operations span roughly 50 countries with businesses including the publisher Penguin Random House, record label BMG and the RTL Group television unit. The objective is for ElevenLabs tools in voice and audio generation to help Bertelsmann expand productivity and reach. In August, New York-based ElevenLabs opened a European headquarters in London, expanding its international footprint for text-to-speech and other audio apps. Continue reading Bertelsmann and ElevenLabs Team Up to Foster AI Production

In the U.K., Amazon and Netflix now own about two-thirds of that country’s video streaming market and, for the second time, the BBC and ITV are trying to pool their assets to launch their own streaming platform. Their first effort to do so, in 2007, was squelched by regulators. The new platform, dubbed BritBox (a version of which has been available in North America), is expected to make its U.K. debut later in 2019, with the two broadcasters’ popular shows and new content. But the BBC and ITV are still struggling to resolve issues of budget, audience data sharing and content exclusivity. Continue reading BBC and ITV Join Forces to Launch Rival to U.S. Streamers

Spain’s three major broadcasters — state-run RTVE and privately run Mediaset España and Atresmedia — are joining forces to launch LovesTV, an 18-channel streaming platform featuring programs from all of them. This paradigm is also taking place in the U.K., France, Germany and Italy, as competitors join forces to co-produce programs or stream programs online. It’s a strategy to fend off Netflix, Amazon and HBO, all of which are increasing their budgets to offer streaming programming for European audiences. Continue reading European Broadcasters Partner to Fend Off Amazon, Netflix

While U.S. networks primarily repost their broadcast television shows online, European broadcasters are taking a different approach by producing short-form Web series that are created specifically for mobile viewing. The new shows are a way for broadcasters to compete with the growing popularity of Netflix and Amazon, while creating a new revenue stream as mobile advertising sales are expected to surge 82 percent in the next two years. The ads for these shows are often targeted at younger audiences who are more likely to be watching on the go. Continue reading European Broadcasters Create Web Videos for Young Viewers