Professional sports are often the first to embrace new technology because their fans demand the best experiences available. That’s why the professional sports arena is now integrating immersive technologies including augmented reality, virtual reality and the Internet of Things. The Sacramento Kings use Reddit, Facebook Live, video streaming, virtual reality and bitcoin to immerse their fans in an interactive world. Meanwhile, Los Angeles Clippers chief executive Steve Ballmer is launching CourtVision to offer more interactivity for fans. Continue reading Pro Sports Teams Offer Immersive, Interactive Experiences

Blizzard Entertainment, which pioneered competitive eSports 20 years ago in South Korea, is busily turning eSports from a game into a genuine sport. This year, the company, which employs former NBA, NFL, ESPN and Fox Sports executives, launched the Overwatch League’s inaugural season with 12 teams. More than 20,000 spectators attended finals, held at Barclays Center in Brooklyn, with the matches broadcast on ESPN. Blizzard also plans expansion franchises in cities in the U.S., Canada and China. Continue reading Blizzard Entertainment Reveals eSports Expansion Franchises

When the Overwatch League debuted its first season this month, eSports fans came in droves, bought lots of merchandise and otherwise behaved like those who attend professional football, basketball and baseball games. Numerous traditional sports team owners have already invested in eSports, so when the Overwatch League was being formed, many investors were eager to pay $20 million for a franchise. Even Facebook has joined in, saying it will be the exclusive destination for multiple leagues from eSports federation ESL. Continue reading Overwatch League, ESL, Facebook Take eSports Mainstream

The NBA announced it plans to stream at least one game each week this season in virtual reality. Available only to NBA League Pass subscribers, the VR streaming will debut October 27 when the Sacramento Kings take on the San Antonio Spurs. “Initially, they will only be accessible by people who own a Samsung smartphone and a Samsung Gear VR headset,” reports The Wall Street Journal, “but the plan is to make the games viewable on other types of VR devices later in the season.” The league, which “plans to have a distinct production crew and even announcing team for the VR broadcasts,” partnered with NextVR to develop an app for accessing the games in virtual reality. Continue reading The NBA Plans to Experiment with VR Streaming This Season

The eSports category, competitive gaming, is poised to skyrocket in popularity in the U.S., says a Frank N. Magid Associates report. Long popular in Asia, eSports has grown 100 percent in the last two years in the U.S. Of the 70 percent of Americans, aged 8 to 64 years old who play some kind of game, nine percent watched or attended an eSports event in 2013, a figure now grown to 18 percent. Games that fill arenas with fans include “League of Legends,” “Dota 2,” “Counter-Strike: Global Offensive” and “Hearthstone.” Continue reading Investors Are Drawn to eSports as Popularity Doubles in U.S.

The NBA manned point on Thursday at the CES Sports Business Forum with assists from NextVR and Intel. Dallas Mavericks owner Mark Cuban and NBA great Shaquille O’Neal were on hand to share their perspectives on tech investing in sports and more. Sessions featured NextVR’s Brad Allen, Sacramento Kings owner Vivek Ranadive, Intel CEO Brian Krzanich, and others. Sensors, sports betting, and the future of VR broadcasting were among the most popular topics. The event was hosted by Turner Sports and served as a lead-in to their eSports Showcase. Continue reading Sports Business Forum: Panelists Talk eSports, VR, Sensors