Klarna AI Image Search Takes Aim at the E-Commerce Space

Swedish fintech company Klarna, whose online payments platform claims to work with 500,000 merchants worldwide, is debuting an AI-powered shopping lens. As with in-app lens tools from Google and Amazon, the Klarna lens lets shoppers snap pictures of items or styles then use its app to find out where to buy using a “search and compare” filter. Klarna claims its camera feature can visually identify over 10 million items and match them with more than 50 million store offers. “Klarna uses AI to translate the image into a search term,” turning it into “a shoppable item,” the company explains. Continue reading Klarna AI Image Search Takes Aim at the E-Commerce Space

Retailers Turn to Smart Mannequins to Lure In-Store Shoppers

For nearly three decades, Universal Display has provided mannequins to fashion retail stores such as Lord & Taylor, Saks and Uniqlo. In an effort to improve the brick-and-mortar shopping experience, Universal Display has developed an innovative way to use modern tech with mannequins to push information to nearby shoppers. Mannequins are tagged with beacons that push messages to customers’ mobile phones complete with photos, sizes and prices of ready to buy clothing inside the store. Continue reading Retailers Turn to Smart Mannequins to Lure In-Store Shoppers