By
Debra KaufmanApril 20, 2018
For the first time, Amazon chief executive Jeff Bezos revealed the number of Amazon Prime subscribers: 100 million people. In 2015, the company last hinted about the number, saying there were “tens of millions” of Prime members. With this revelation, Bezos is letting shareholders know that Prime is healthy, and that the large number of subscribers will allow the company to continue to invest in technology and thrive. Bezos also recently announced that Amazon is teaming with Best Buy to sell Amazon Fire TV-powered sets. Continue reading Amazon Hits 100M Prime Subscribers, Inks Deal with Best Buy
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Debra KaufmanApril 19, 2018
The FCC voted unanimously to push forward a new rule that would prevent federally subsidized telecommunications carriers from buying gear from “suppliers deemed to pose a risk to American national security.” A second vote will make the rule final. The rule is aimed at Chinese companies Huawei and ZTE. The day previous to the vote, the government blocked ZTE from using U.S.-made components, saying it “failed to punish employees who violated American sanctions against North Korea and Iran.” Continue reading FCC Advances Proposed Rule to Block Chinese Telecom Gear
By
Debra KaufmanApril 6, 2018
For a more cost-effective way to reach viewers, YouTube introduced a skippable option for ads called TrueView for Reach, priced on a cost-per-thousand impressions (CPM) basis. With the company’s standard TrueView ads — which Google recommends to be at least 12-seconds long — advertisers pay only if a viewer watches to the end or clicks on an element in the in-stream content. The new format works ideally with 10- to 15-second spots, and YouTube touts TrueView for Reach as helping advertisers reach a “broad set of customers” and achieve 95 percent viewability rates. Continue reading YouTube Debuts Cost Effective Ad Option: TrueView for Reach
By
Emily WilsonMarch 28, 2018
Brands like Whirlpool, Samsung and Bosch are in a race with tech companies like Google and Amazon to get into your kitchen, a room often considered the heart of a home. According to The New York Times, the goal is to get “Internet-connected appliances and cooking gadgets” like “refrigerators embedded with touchscreens, smart dishwashers and connected countertop screens with artificially intelligent assistants that react to spoken commands” into your home first as the promise of the connected smart home comes closer to reality. But these things remain a hard sell with consumers.
Continue reading Household Brands Are Competing to Put Tech in Your Kitchen
By
Emily WilsonMarch 26, 2018
Facebook is getting ready to release Oculus Go, a new phone-free VR headset at a price point of $199. According to CNET, the standalone Oculus Go represents “entry-level accessibility” to virtual reality, an area of technology innovation they hope to see grow at a consumer level. While the games and apps available on Oculus Go seem similar to what’s already available via Samsung’s Gear VR, the design is “less clunky, and the integrated, cleaner, softer and smaller construction here is better,” writes CNET.
Continue reading CNET Review: Oculus Go, Facebook’s New $199 VR Headset
By
Emily WilsonMarch 20, 2018
With the promise of making devices brighter, thinner and less demanding of battery power, MicroLED displays use different compounds than today’s widely used OLED displays. According to sources familiar with the situation, Apple is currently developing its own MicroLED displays, in secret, at a manufacturing facility near its headquarters in California. The company is producing only small numbers of the displays for testing, and it marks the first time Apple has developed its own screens.
Continue reading Revealed: For First Time, Apple Developing Its Own Screens
By
Emily WilsonMarch 15, 2018
Prior to 2014, home game consoles and PCs ruled the gaming roost, but since then, mobile gaming has gained steady ground. New 2017 numbers indicate that mobile gaming’s market lead is widening, with users spending 2.3 times more on mobile than on PC and Mac games and spending 3.6 more than on home game consoles, according to an annual report released from App Annie and IDC. In total, mobile games generated $70 billion in 2017; Mac games generated $34 billion and game consoles generated $22 billion.
Continue reading Mobile Gaming Tops PCs and Consoles to Take Market Lead
By
Emily WilsonMarch 9, 2018
You may soon be able to command “Alexa, Translate” and get sophisticated results. According to sources familiar with the matter, Amazon’s latest aim for Alexa, its popular voice-enabled assistant, is to become a real-time universal language translator. They say the tech giant is “seriously exploring” ways to make Alexa more useful cross-culturally. In order to do so, Amazon must significantly expand Alexa’s current ability to translate basic words and phrases in languages including Spanish, German, French and Italian.
Continue reading Amazon Envisions Alexa as a Universal Language Translator
By
Debra KaufmanMarch 8, 2018
The U.S. and China are locked in a battle over technology, which went public over Singapore-based Broadcom’s hostile bid to buy the U.S.-based Qualcomm. Should Broadcom succeed, it will make that company a major influence in computer chip development. But a U.S. Treasury official, in calling for a review of the deal, wrote that, “China would likely compete robustly to fill any void left by Qualcomm.” Under president Xi Jinping, China has made no secret of its plan to dominate tech industries including artificial intelligence and supercomputers. Continue reading U.S., China Grapple Over Dominance in Critical Technologies
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Emily WilsonMarch 8, 2018
With a few weeks to go until the release of Samsung’s latest high-end smartphone, the Galaxy S9+, its camera just earned the top spot on DxOMark (a site that tracks and rates camera sensors, lenses and smartphone cameras). The S9+ received a score of 99 — the highest for any handset to date — with a review indicating the camera has no “obvious weaknesses.” The score is one better than the Pixel 2’s camera and two better than the iPhone X camera. The biggest addition to the S9+ camera is a dual-aperture for low light shots and a zoom lens.
Continue reading Review Praises Camera Functionality of Samsung Galaxy S9+
By
Debra KaufmanFebruary 26, 2018
With the Academy Color Encoding System (ACES), filmmakers have been assured that the color decisions on set are carried through production and post, all the way to archives. But there’s a missing piece: the TV sets, mobile phones and other devices that display what consumers use to watch it. During a panel at the HPA Tech Retreat, led by the International Cinematographers Guild advanced production technology specialist Michael Chambliss, several industry figures discussed how to make sure that consumers see the images as intended. Continue reading HPA 2018: Efforts to Ensure That TVs Display Creative Intent
By
Rob ScottFebruary 26, 2018
According to Gartner’s Q4 sales report, the global smartphone market saw a dip in shipments for the first time. The world’s top vendors (besides Huawei and Xiaomi) experienced declines. Overall, there was a 5.6 percent slide compared to the previous year, representing 24.29 million fewer phones. Gartner research director Anshul Gupta cites “a lack of quality ‘ultra-low-cost’ smartphones and users preferring to buy quality feature phones.” Additionally, “replacement smartphone users are choosing quality models and keeping them longer, lengthening the replacement cycle of smartphones.” Continue reading Gartner: Global Smartphone Shipments Decline for First Time
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Debra KaufmanFebruary 23, 2018
In the ongoing journey to integrate high dynamic range (HDR) into U.S. movie theaters and homes, a panel at this week’s HPA Tech Retreat in Palm Desert, California explored the topic from several angles. Everyone knows that HDR is much more than a single format: HDR10, HDR10+, Dolby Vision, HLG (hybrid log gamma) all compete in the marketplace. But Pat Griffis, Dolby Laboratories vice president technology in the office of the CTO and a SMPTE fellow, wanted to clarify the basic definition of HDR as more accurately seen as color volume. Continue reading HPA 2018: Panel Discusses Hurdles to Mass Adoption of HDR
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Debra KaufmanFebruary 23, 2018
Film, and later, digital projectors have been the standard form of displaying movies since the art form’s beginning. But now, says veteran engineering executive in advanced imaging and sound Pete Ludé, so-called direct view cinema displays are poised to displace them. In an afternoon of HPA Tech Retreat sessions looking at new display technologies, Ludé drilled down into the use of emissive displays using millions of RGB LEDs. These giant displays, he said, offer tremendous dynamic range and beautiful pictures in moderate ambient light. Continue reading HPA 2018: Direct View Cinema Displays to Displace Projectors
By
Debra KaufmanFebruary 14, 2018
Google, which created tensor processing units (TPUs) for its artificial intelligence systems some years ago, will now make those computer chips available to other companies via its cloud computing service. Google is currently focusing on computer vision technology, which allows computers to recognize objects; Lyft used these chips for its driverless car project. Amazon is also building its own AI chips for use with the Alexa-powered Echo devices to shave seconds off its response time and potentially increase sales. Continue reading Google Offers Its AI Chips to All Comers via Cloud Computing