Pinterest, the website and mobile app that describes itself as a “visual discovery engine,” showcased “Today,” a tab on the user’s Pinterest home page that features topics and ideas curated by Pinterest staff and trending pins selected by algorithms. “Today” is a response to changing customer behavior during the coronavirus pandemic. The platform’s global monthly active users reached 367+ million, up from about 300 million last September. During the last few months, searches and boards have both leapt up 60 percent compared to last year. Continue reading Pinterest Adds Today Tab for Topics, Shop Tab for Products

Facebook and Google’s ad businesses appeared to be unstoppable, tripling over the last five years and accounting for more than half of online advertising expenditure. That long run appears to be over with the coronavirus pandemic and its impact on the global economy. Wall Street is now projecting that annual revenues for the two companies will decline for the first time in their histories, due in part to record low prices for advertising. Even so, prospects are even more dire for the overall digital advertising industry. Continue reading In Grim Ad Market, Even Facebook and Google See Declines

Google is trying to overturn three European Union antitrust rulings, claiming that it had no legal grounds for imposing $9+ billion in fines. The EU found that Google had abused its dominance over smaller competitors. Google attorney Thomas Graf told the five General Court judges that, “competition law does not require Google to hold back innovation or compromise its quality to accommodate rivals.” Although a verdict is expected early next year, its rulings can still be appealed at the European Court of Justice. Continue reading Google Appeals EU Fine, Argues Legality of Self-Preferencing

The Justice Department is advancing its antitrust probe of Google with a more specific focus on how its third-party advertising business works with advertisers and publishers. The DOJ is also posing more detailed questions to executives inside the company, its rivals, advertising agencies, ad technology companies and publishers among others. Those questions center around Google’s integration of its ad server with its ad exchange, and Google’s requirement for advertisers to use its tools to buy ad space on YouTube. Continue reading DOJ’s Probe Into Google Focuses on Third-Party Ad Tools

Google controls approximately 90 percent of Internet search, and regulators, politicians, advertisers and users are sensitive to the tech giant’s efforts to wring more dollars out of that dominance. Twenty years ago, Google introduced text ads above search results and, over time, the company has made those ads less conspicuous. A recent design change prompted users to accuse the company of trickery to get them to click on ads, and marketers to complain the practice is a “shakedown” to push them to pay for ads. Continue reading Google Adjusts New Design Updates Following Complaints

Google founders Larry Page and Sergey Brin have stepped down from their executive roles, with Google chief executive Sundar Pichai now heading up both Google and Alphabet. For the past 20 years, Page and Brin personified the company and many of their ideas on how to run an Internet company became standard for other Silicon Valley firms. The two first dialed back their involvement in 2015 when they created Alphabet as a holding company and turned their attention to “other bets,” including life-extending technologies. Continue reading Google Founders Step Down: New Era for Tech Giant Begins

Google and Ascension, the second-largest health system in the U.S., have been collecting the personal health data of tens of millions of people in 21 states. Project Nightingale, the tech giant’s effort to enter healthcare, has culled lab results, diagnoses and hospitalization records, which include patient names and dates of birth. No doctor or patient has been notified, which has sparked a federal inquiry, but some experts say the initiative is permissible since Google is developing software to improve the healthcare system. Google explained that its partnership with Ascension is not a secret and was first announced in July during a Q2 earnings call. Continue reading Google Culls Patient Data to Build Healthcare Search Tools

On November 13, Twitter is launching Topics, a feature aimed at new or intermittent users that allows them to follow more than 300 subjects. By following a topic, the user will see tweets from experts in that arena. Twitter began testing the feature on Android in August. Topics team lead Rob Bishop noted, “the main reason that people come to Twitter is to keep up on the things that they’re interested in … [but] the challenge is it’s really quite difficult to do that on Twitter day to day.” Continue reading Twitter Users Can Follow 300+ Subjects via Topics Feature

For search engines such as Alphabet’s Google, their algorithms are the secret sauce that they claim gives the best results. Not all consumers agree with that, arguing that these algorithms filter their searches in a way that is tantamount to censorship. Now, a bipartisan group of legislators proposed the Filter Bubble Transparency Act, a law that would require search engines and platforms to provide an optional unfiltered search and force them to disclose the algorithms they use to rank searches. Continue reading Senate Bill Calls For Search Engines to Divulge Algorithms

According to sources, Google may unveil the test version of a 5G smartphone as early as October 15, when it is also expected to also reveal two new 4G Pixel smartphones with OLED screens and possibly a smart watch and notebook. If Google does indeed introduce the 5G phone, it would get a significant jump on Apple, whose plans are to unveil a 5G phone in 2020. Google is making a bigger play in branded hardware to have a greater hold over consumers using its search engine and other software products. Continue reading Google Set to Announce 5G Phone Next Week, Say Sources

Google has streamlined its Shopping desktop and mobile portals in anticipation of the holiday season and unveiled a fashion recommendation engine for Google Lens, its AI-enabled computer vision search tool. According to Google Shopping vice president Surojit Chatterjee, the redesign is aimed at making it easier for users to “research and buy” what they are looking for. A personalized homepage offers product suggestions, and new sections allow re-ordering. Also more prominent are links to “nearby and online” stores. Continue reading Google Upgrades Shopping Portal, Extends Lens Capability

For Cybersecurity Awareness Month, Google is introducing three tools to give users more control over their data when using Google Assistant, Google Maps and YouTube. Maps will roll out “incognito mode” for Android users this month and include iOS users soon. YouTube will feature the “rolling auto-delete” feature available for location and web data history. The company will also build its password checkup into account controls, to make it easier for the user to determine if her logins have been part of a security breach. Continue reading Google Debuts New Tools to Protect Personal Data Privacy

The Court of Justice of the European Union (CJEU) has ruled that Google will not be required to apply “right to be forgotten” rules globally. Based on the landmark privacy case, the tech giant will only need to remove links to sensitive personal data and disputed search results in Europe, after it receives approved takedown requests. The case was initiated in France in 2015 when privacy watchdog CNIL ordered Google to remove certain search results globally under “right to be forgotten” laws. Google refused and took the case to the French Council of State, which eventually turned to the CJEU.  Continue reading Landmark Privacy Case: EU Court Rules in Favor of Google

Google introduced Key Moments, a feature that enables users to find shortcuts to video highlights. A search for a how-to video, for example, will bring up links that creators have time-stamped. According to Google, the feature will also make video easier to find for people using screen-reading software to navigate the Internet. Key Moments will first appear in English for YouTube videos time-stamped by the creators. It is limited to a small number of creators but those interested can sign up for early access. Continue reading Latest Google Feature Provides Shortcut to Video Highlights

Publishers complain that their news scoops, when posted online, are quickly nabbed and recycled by other publications, leading to a loss in traffic. To stem the flow, Google made changes to its algorithm and its guidelines to favor original reporting. Google vice president of news Richard Gingras said that the company would make it easier for readers to “find the story that started it all.” He later added that the shift also benefited Google Search and Google News in its efforts to “retain the trust of [its] users.”

Continue reading Google Updates Algorithm, Guidelines to Aid Original Stories