Brands Mastercard and MGM Resorts International, the Ad Council and advertising technology company XR Extreme Reach (XR) gathered for a CES panel discussion on how real-time AI metrics can help increase representation in ads, thus boosting greater marketing ROI and audience trust. It was moderated by The Female Quotient Chief Executive Shelley Zalis, whose company collaborated with XR to unveil, in October, the Representation Index (RX) to measure inclusivity in global advertising. XR’s SVP of Enterprise Solutions Kristin Wnuk was also there to describe her company’s work in the space. Continue reading CES: Utilizing Real-Time AI to Measure Representation in Ads

During a CES 2021 panel moderated by The Female Quotient chief executive Shelley Zalis, AI industry executives probed issues related to gender and racial bias in artificial intelligence. Google head of product inclusion Annie Jean-Baptiste, SureStart founder and chief executive Dr. Taniya Mishra and ResMed senior director of health economics and outcomes research Kimberly Sterling described the parameters of such bias. At Google, Jean-Baptiste noted that, “the most important thing we need to remember is that inclusion inputs lead to inclusion outputs.” Continue reading CES: Panel Examines Issues of Gender and Racial Bias in AI

Shelley Zalis, chief executive of The Female Quotient, dubs herself a chief disruptor in many roles in her life, making her the ideal person to speak with a panel of like-minded innovators and disruptors at CES 2019. They included John Padgett, chief experience and innovation operator at Carnival Corporation; Arlan Hamilton, founder and managing partner of Backstage Capital; and Patrick Brown, founder/chief executive of Impossible Foods. They all had tales to tell about their challenging roads to success. Continue reading CES Panel: Innovators/Disruptors Discuss Paths to Success