To leverage the growing trend of binge-viewing and promote its DVR services, TiVo sponsored an attempt by three men to break the world record for continuous TV watching. Las Vegas residents Chris Laughlin, Dan Jordan and Spencer Larson watched 87 straight hours of television through TiVo’s new Roamio DVR in a marathon viewing session at the company’s CES booth last week. The previous record was set by two Californians who watched more than 86 hours worth of “The Simpsons” in 2012. Continue reading CES: TV Binge Viewers Set New World Record at TiVo Booth