According to a report from app testing firm Swrve, mobile free-to-play games tend to have dismal retention rates. In addition, many mobile game players rarely spend any money in these apps. Sixty-six percent of users stopped playing a new game after one day and 19 percent stopped playing after only opening the game app once. Swrve also found that players spent an average of 45 cents over 90 days, and 53 percent of the spending in games happened within the first week of playing. Continue reading Report Finds Most Mobile Game Players Quit After First Day

Sesame Workshop, the maker of the long-running children’s television show “Sesame Street,” has launched an exclusive, standalone video subscription service. For $4 per month or $30 per year, subscribers will have access to hundreds of ad-free episodes, including shorter 30-minute episodes that have never been seen in the U.S. before. The interface with its simple and colorful buttons was designed especially for kids. Children can watch Sesame Go via the Web, tablets or smartphones. Continue reading Sesame Street Unveils Sesame Go Video Subscription Service

Turner Sports announced that NCAA March Madness Live set a new record with 69.7 million live video streams collectively across platforms. The 2014 tournament’s live video streams were up 42 percent compared to the previous year. NCAA March Madness Live — in partnership between the NCAA, Turner Sports and CBS Sports — netted 15 million hours of live video consumed, which is also a new all-time record. Live streams via tablets and smartphones were up 71 percent this year. Continue reading NCAA Tournament Marks New Record for Live Video Streaming

In partnership with the National Association of Broadcasters and the World Series of Startups, SPROCKIT is a program that shines a spotlight on interesting startups through the NAB Show and SPROCKIT Sync, the exclusive community of entertainment and media decision-makers that meets three times a year. The July 2014 meeting will take place at ETC@USC. The other meetings are October 2014 in conjunction with NY TV week, and January 2015 in Silicon Valley. Continue reading Startups From SPROCKIT Program Deliver Pitches During NAB

The recently released FireChat mobile app stands out from competitors as the only messaging app that can be used without cell phone reception. FireChat makes use of Apple’s multipeer connectivity introduced in iOS 7, which enables phones to connect with each other directly via Bluetooth or Wi-Fi. FireChat users within 100 feet of one another can exchange messages without sending data through a cellular provider. A future of similar apps not reliant upon the Internet could open new possibilities and address privacy concerns. Continue reading New Software Lets Chat Apps Connect Phones Without Internet

“It’s all about the story” was the message of Chris Cookson’s keynote address, and a recurring theme throughout the first day of the NAB Show’s Technology Summit On Cinema: The Future of Motion Imaging and Sound (TSC), produced in partnership with SMPTE. The essence of cinema is storytelling, he said. Cinema is the canvas for storytellers to convey their ideas to the audience. Throughout his talk, Cookson used cinema in the broadest sense, to include content viewed in theaters, on TVs, and on laptops, tablets and phones. Continue reading Chris Cookson Speaks at NAB’s Technology Summit on Cinema

The through-line of Saturday’s “The Future of Cinema” panel at the SMPTE Technology Summit on Cinema at NAB was entertainment technology evolution and experimentation, for better or worse, in the service of story and the entertainment experience. Panel members from MKPE Consulting, Entertainment Technology Canada, Group 47, IMAX, Disney and Deluxe discussed a range of topics including projection systems, light sources, frame rates, dynamic range, color gamut and what moviegoers will be looking for in their theater experience. Continue reading Panel Envisions the Future of Cinema at SMPTE Tech Summit

According to documents obtained by The Verge, Google is getting ready to launch Android TV, which is expected to be very different than the failed Google TV. Rather than turning your television into a bigger version of your smartphone, Android TV will be a new entertainment interface similar to set-top boxes such as Apple TV, Roku and Amazon Fire TV. Major video app providers are reportedly already building for the platform, which is expected to support voice input, notifications and optional game controllers. Continue reading STB News: Google Getting Closer to Unveiling its Android TV

The MLB, NHL and NBA recently teamed up with Time Inc. to launch 120 Sports, an online hub that provides sports video content across a variety of platforms. This announcement followed the launch of NFL Now, a similar digital network that promises football fans the ultimate viewing experience. Both networks are examples of how American sports teams are attempting to keep up with technology, while providing fans with quality viewing experiences on multiple platforms. Continue reading Online Hub Offers Sports Coverage Across Different Platforms

Digital omnivore is a term that refers to consumers who own a trio of CE devices — specifically tablets, smartphones and laptops. Deloitte’s eighth “Digital Democracy Survey” found that over 37 percent of U.S. consumers are now digital omnivores, a 42 percent increase over the previous year. The growth is driven by a 33 percent increase in tablet adoption and an 18 percent increase in smartphone ownership. Women currently account for 45 percent of the digital omnivores group. Continue reading Deloitte: Digital Omnivores Crave More Content Across Devices

Channel sharing trials recently conducted by Los Angeles television stations KLCS and KJLA have determined that there are few technical barriers to two broadcasters sharing the same 6 MHz channel. The report should serve as good news for the FCC, which hopes to auction off a percentage of broadcast airwaves to mobile carriers in 2015. Key to the FCC’s plan is convincing broadcasters that they can efficiently consolidate feeds onto fewer television channels. Continue reading Trial Proves HD and SD Streams Can Share Same TV Channel

A new report from Gartner forecasts that combined global shipments of PCs, tablets, ultramobiles and mobile phones will reach 2.5 billion units in 2014, a 6.9 percent jump from the previous year (device shipments increased 4.8 percent in 2013). Gartner also predicts that the drop in sales of traditional PCs will continue to impact overall growth of devices, and the trend of substituting tablets for PCs will decline. As device saturation reaches a new high, pressure on margins is expected to lead to declining prices and emphasis on new features. Continue reading Gartner Report Forecasts Increase in Global Device Shipments

Intel confirmed yesterday that it has acquired Basis Science, a San Francisco-based startup that makes a $199 health-tracking wristband known as the Basis Band. The device — which tracks sleep, heart rate, calories and steps — syncs with iOS and some Android devices via Bluetooth. Up to this point, the Basis Band device has used Texas Instruments chips. Intel has bigger plans than merely supplying processors, and the acquisition could be the first step toward entering the wearables market more directly. Continue reading Intel Confirms Purchase of Wearables Startup Basis Science

Many smartphone owners use file-sharing apps or online storage sites to store their free music downloads and listen on their phones. According to a new study from researcher NPD Group, 21 million people in the United States downloaded at least one unauthorized song in the past year. Apps have made it even easier for people to access music for free, even though most of them provide users with the same free music that would be found through an Internet search. Continue reading Piracy Makes its Way to Smartphones, Industry Fights Back

Performance tracking wireless earphones, The Dash, have become one of the most funded Kickstarter projects in history. The company had a target of $260,000, but has so far raised over $3.1 million. The wireless stereo earphones play music via an embedded music player or Bluetooth and offer fitness monitoring. It will track users’ vital signs including heart rate, oxygen saturation and energy spent, as well as movement such as number of steps, speed and distance. Continue reading New Wireless Earphones Monitor Fitness Without Smartphone