Dozens of States Sue Meta for Social Media Addiction in Kids

Meta Platforms has been sued in federal court by 33 states including California and New York that claim its Instagram and Facebook platforms addict and harm children. The action is to date the most sweeping state action to contend with the impact of social media on the mental health of children. The suit, filed Tuesday in U.S. District Court for the Northern District of California, alleges Meta violates consumer protection laws by targeting children and deceiving users about platform safety. Also that day, the District of Columbia and eight states filed separate complaints addressing the same issues. Continue reading Dozens of States Sue Meta for Social Media Addiction in Kids

Disney Celebrates 100 Years with Launch of TikTok Content

The Walt Disney Company is hosting a centennial bash on ByteDance-owned social video platform TikTok featuring custom content touching 48 of the studio’s iconic brands. Fans will be able to watch videos from across the Disney library, as well as create their own videos with Disney music and effects, play daily Disney trivia, and collect and trade “Character Cards” that will allow them to win unique profile frames. “We’re giving the passionate community of Disney enthusiasts on our platform a first-of-its-kind destination,” TikTok said of the celebratory “interactive experience.” Continue reading Disney Celebrates 100 Years with Launch of TikTok Content

YouTube Adds Dozens of Mobile Playback, Creator Controls

YouTube has introduced three dozen new features that do everything from improve mobile playback and search to expand creator tools. When the words “like and subscribe” are uttered by creators, the buttons will respond with animations. Bigger preview thumbnails and a “lock-screen” feature designed to prevent mishaps are also in the new toolset. The improvements build on the “new look and feel” YouTube debuted last year, adding “more modern design elements and features that helped our viewers feel more immersed,” the company says. Some of the improvements target smartphones and connected TVs, while others are for the web app. Continue reading YouTube Adds Dozens of Mobile Playback, Creator Controls

Disney+, Maybelline Sign Up for Snapchat’s ‘Phantom House’

With internal Snapchat data indicating 80 percent of its members plan to use the service during Halloween activities, the platform was eager to scare up a special treat. What it came up with is an immersive original series called “Phantom House.” Disney+ and Maybelline are among the first sponsors to sign-up for the weekly installments spanning across Snap’s Chat, Camera, Stories and Spotlight tabs. “’Phantom House’ will come to life during Advertising Week New York through an out-of-home takeover” that includes a live activation, according to Snap. Continue reading Disney+, Maybelline Sign Up for Snapchat’s ‘Phantom House’

LinkedIn Taps OpenAI to Upgrade Business Marketing Tools

LinkedIn is unveiling new AI features to improve job hunting, marketing and sales tools for its nearly 1 billion users. The Recruiter talent sourcing platform, LinkedIn Learning and more are all getting AI assists. A central use of AI is “to take on some of workers’ day-to-day drudgery, freeing extra time for the more people-centric, strategic aspects of their job,” according to the social business platform, which just wrapped its 12th annual Talent Connect Summit. The proliferation of evolving generative AI tools is triggering new workflows for recruiters, job hunters and employees. Continue reading LinkedIn Taps OpenAI to Upgrade Business Marketing Tools

Supreme Court to Assess States’ Social Media Speech Laws

The Supreme Court will hear a case that will assess the constitutionality of controversial state laws governing social media in Texas and Florida. The states enacted their laws in 2021, ostensibly to assure “free speech” was guaranteed on platforms like Facebook and X (formerly known as Twitter). Users who considered their views “conservative” filed suit alleging censorship. Protections offered by Section 230 of the Communications Decency Act impact how government can regulate expression shared by online services and private media companies. Much like broadcast’s Fairness Doctrine, plaintiffs argue there are obligations that come with government warrantees. Continue reading Supreme Court to Assess States’ Social Media Speech Laws

TikTok Creates New Tools for Labeling Content Created by AI

As creators embrace artificial intelligence to juice creativity, TikTok is launching a tool that helps them label their AI-generated content while also beginning to test “ways to label AI-generated content automatically.” “AI enables incredible creative opportunities, but can potentially confuse or mislead viewers,” TikTok said in announcing labels that can apply to “any content that has been completely generated or significantly edited by AI,” including video, photographs, music and more. The platform also touted a policy that “requires people to label AI-generated content that contains realistic images, audio or video, in order to help viewers contextualize.” Continue reading TikTok Creates New Tools for Labeling Content Created by AI

Meta’s ‘Horizon Worlds’ Offers Metaverse on Mobile, the Web

Meta Platforms will offer its “Horizon Worlds” virtual reality experience to the world at large, making it available in 2D via mobile and browsers on the Web, starting with early access. Initially, a “small number of people” will be able to  tap into the FPS game “Super Rumble” via the Meta Quest app on Android, with iOS availability over the next few weeks and “more experiences to come.” Early access can also be requested by those who prefer to use computer browsers at horizon.meta.com. “The metaverse should be available to everyone — no matter what device they’re on,” Meta suggests. Continue reading Meta’s ‘Horizon Worlds’ Offers Metaverse on Mobile, the Web

Ireland Fines TikTok $368 Million for Mishandling of User Data

Ireland’s Data Protection Commission (DPC) announced a TikTok fine of about $368 million today based on how the popular social platform processes data of younger users. DPC announced in 2021 that it was investigating TikTok’s compliance with the European Union’s General Data Protection Regulation (GDPR) privacy and security laws. The investigation identified specific problems with TikTok’s default account settings, the Family Pairing settings, and its age verification process (although the age verification model did not violate GDPR, the probe found that TikTok did not sufficiently protect the privacy of children under 13 who were able to create an account). Continue reading Ireland Fines TikTok $368 Million for Mishandling of User Data

TikTok Shop Rolls Out to U.S. Users Following Year of Testing

TikTok had a high-profile at New York Fashion Week, courting the marketing departments of companies including Gucci, Madewell and H&M at a splashy event at the East Village restaurant Cathédrale, decorated with mannequins bedecked in TikTok-inspired togs and a video wall featuring the “little luxuries” touted by TikTok users. While TikTok has succeeded in making itself a mandatory advertising outlet for many brands, the Fashion Week outreach was part of the platform’s effort to transition to a sales platform in its own right as after a year of testing it finally rolls out TikTok Shop for all U.S. users. Continue reading TikTok Shop Rolls Out to U.S. Users Following Year of Testing

Roblox Adds Facial-Tracking Vid Chat, Expands to PlayStation

Roblox is adding an expressive, avatar-based video chat called Roblox Connect to its virtual world in an effort to keep its young user base engaged as it grows up while also potentially expanding its audience. “We’re essentially packaging a Hollywood-style motion capture studio into something that runs on a mobile phone or laptop — without the need for equipment or motion-tracking dots,” Roblox explains, pointing out that the device’s on-board camera is all that’s needed to capture facial motion and convey it in real time. Also, Roblox is is coming to PS4 and PS5 next month, while the company will allow game creators to sell 3D virtual goods. Continue reading Roblox Adds Facial-Tracking Vid Chat, Expands to PlayStation

YouTube Connected TV Popularity Prompts Ad Break Testing

YouTube is increasingly popular among connected TV (CTV) viewers who no longer turn to the social video service only for music videos or one-off skits. YouTube says that in the U.S., 65 percent of CTV watch time is on content that is 21 minutes or longer. The shift has prompted the Google-owned platform to change its approach to display advertising. The company is experimenting with longer but fewer ad breaks and limiting creator control with regard to ad placement on new videos. A new countdown timer more prominently displays the time until an ad ends or can be skipped. Continue reading YouTube Connected TV Popularity Prompts Ad Break Testing

Sony Showcases New Alpha 7C Series Cameras at IFA 2023

Sony has introduced two new cameras in its 7C series of compact full-frame interchangeable lens cameras for photographers and videographers. The new Alpha 7C R model has a 61-megapixel high-resolution sensor. The second-generation Alpha 7C II is equipped with a full-frame sensor for 33 effective MP. Both are compact and lightweight (approximately 18 ounces), combining quality and portability for stills and clips. “As the demand for sending and sharing captured content on social media networks has increased, more creators are looking for a combination of compact size and high imaging performance in mirrorless interchangeable lens cameras,” Sony says. Continue reading Sony Showcases New Alpha 7C Series Cameras at IFA 2023

YouTube Unravels Shorts, Demystifying Discovery Algorithm

YouTube has shared a video designed to demystify the algorithm that determines which Shorts get recommended, driving discovery and potential virality. Unlike TikTok and Instagram, YouTube didn’t reveal its top secrets by sharing specific details. In the Q&A presentation, Shorts Product Lead Todd Sherman answered frequently asked questions and emphasized the differences in how viewers consume content on Shorts versus YouTube. While the former involves swiping through hundreds of clips, flagship users are exposed to 10 or 20 videos and must proactively click or tap to play. Continue reading YouTube Unravels Shorts, Demystifying Discovery Algorithm

Twitch Is Testing New Vertical-Scroll Feed to Boost Discovery

Amazon’s live-streaming video service Twitch has begun testing a vertical presentation it’s calling the “Discovery Feed” designed to make it easier for users to browse and find new content. The interactive gaming and entertainment platform is the latest to emulate TikTok’s flagship vertical scroll, joining recent converts YouTube, Reddit, Spotify and Amazon. Beginning this week, select users will be able to access the new viewing format, although initially it will be populated with horizontally-framed creator clips, Twitch says, explaining that the framing will switch to vertical “as the feed evolves.” Continue reading Twitch Is Testing New Vertical-Scroll Feed to Boost Discovery