Latest reports suggest that Apple’s anticipated Beats-based streaming music service will be called “Apple Music” and will feature social networking integration for artists. According to those briefed on feature plans, Apple Music will enable musicians to maintain pages within the service to post content such as photos, videos, sample tracks and concert info. Performers will also be able to cross-promote by sharing content from other artists. Additionally, users will be able to like and comment on the artists’ posts. Continue reading New Apple Music Service to Feature Ping-Like Social Features
Verizon Communications announced that it plans to acquire AOL for $4.4 billion as part of its larger initiative to develop mobile video and advertising opportunities. As part of the deal, Verizon will pick up assets such as Adap.tv, Convertro, The Huffington Post, Moviefone, and TechCrunch, among others. According to AOL, the combination of networks will match the scale of Facebook and Google. Following the merger, expected to close this summer, AOL CEO Tim Armstrong will continue running the company and help build the growing content business. Continue reading Verizon to Acquire AOL in Push for Mobile Video and Ad Tech
As Meerkat and Periscope battle for the lead in live broadcasting via smartphones, Periscope is rolling out a version 10.4 update to make it easier for users to sign up. No longer requiring a Twitter account, users can now use the streaming app by simply entering a phone number. However, Periscope still recommends that Twitter users sign up for the app through its microblogging service since it is easier to identify other interesting users to follow. The update also makes it easier to reply to comments during a broadcast. Continue reading Periscope Update Allows Users to Sign Up with Phone Number
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Erick MendozaMay 12, 2015
Croatian company MashMe has developed new software that allows users to create animated scenes and avatars of themselves using only a webcam. MashMe tracks even the most minute details of a person’s facial expressions and gestures to create animated avatars that can be used with services like Google Hangouts, Twitch and Skype. The company recently launched a Kickstarter campaign with a goal of raising $50,000, promising its contributors access to one of the two final software packages it plans to offer. Continue reading MashMe Enables You to Create Animated Avatars in Real Time
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Meghan CoyleMay 11, 2015
According to Google, only 54 percent of online video ads are viewable (excluding those on YouTube). More companies are trying to get people engaged with their online ads instead of scrolling past them. Viewers may be prompted to talk back, swipe, or shoot targets in interactive ads. This new type of advertising is aimed at mobile users as people increasingly use their phones to access the Internet. Google and other companies hope interactive ads may help generate more mobile advertising revenue. Continue reading New Wave of Interactive Ads Designed to Engage Mobile Users
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Erick MendozaMay 8, 2015
Reddit has officially launched its own video site called Reddit Original Video, pushing the company closer to becoming a full-fledged media entity. The new property will join Reddit’s popular news site, Upvoted podcast and Upvoted Weekly newsletter. Reddit founder Alexis Ohanian announced the site at this week’s TechCrunch Disrupt conference. Reddit, a company known for aggregating news and information, plans to use the site to significantly expand the type of content it shares with its growing online community. Continue reading Reddit Expands Online Offerings with New Original Video Site
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Meghan CoyleMay 7, 2015
Snapchat is finally letting users share stories with their friends directly from the app’s news portal. Users simply have to hold down a news story, add a comment or some emoji, and then send it to friends just like a regular Snap. The Discover portal has seen viewership drop since it debuted earlier this year, and Snapchat is betting on sharing to attract more loyal viewers. Many other media companies such as BuzzFeed rely heavily on social sharing to drive Web traffic. Continue reading Snapchat Adds New Tool to Share News from ‘Discover’ Portal
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Erick Mendoza May 5, 2015
Saturday’s championship bout between Floyd Mayweather and Manny Pacquiao is generating controversy regarding the number of people who watched the fight for free using Twitter’s new video streaming app, Periscope. The app allows users to stream video recordings in real time and post to Twitter. Many on social media reported watching the fight via Periscope as opposed to paying the $100 pay-per-view fee to HBO and Showtime, which has since sparked a discussion about piracy. Continue reading Controversy Arises Over Periscope Streaming of Boxing Match
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Meghan CoyleMay 4, 2015
SnapStream is known for making massive DVRs for media productions like “The Colbert Report,” but now the company is introducing a less expensive DVR that is still loaded with features. The SnapStream Express may prove too expensive to be a consumer product, but businesses may be drawn to the functionality and $499 price tag (plus $99/month service fee). It has 2TB of internal storage, an intelligent search function, and a Web-based interface designed for PCs. The DVR can also post clips directly to social media. Continue reading SnapStream Unveils Affordable New DVR Targeting Businesses
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Meghan CoyleApril 30, 2015
Twitter stocks plunged this week after the company’s first quarter financial report showed less revenue growth than originally expected. The social network’s revenue grew 74 percent, which is lower than the company’s projections and its performance in the previous quarter. Twitter executives blame some of the company’s new advertising models as contributing to the slow growth, but other analysts believe that Twitter still has not found its niche among users and advertisers. Continue reading Twitter Earnings Disappoint as Company Struggles with Growth
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Rob ScottApril 28, 2015
Texas-based startup MergeVR plans to launch a $129 virtual reality headset this fall that is compatible with Android and iOS devices. While Oculus VR and Samsung have partnered on the mobile Gear VR headset, it is limited to Samsung phones and no launch date for a consumer version has been announced. MergeVR CEO Franklin Lyons explains that his company’s headset works with a range of modern smartphones. “We also are the first in the industry to have a wireless motion controller built to work with mobile VR apps,” he says. Continue reading MergeVR to Ship VR Headset and Controller by Holiday Season
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Meghan CoyleApril 27, 2015
Facebook has launched a new marketing initiative called Anthology that enables advertisers to work with seven media partners to create sponsored videos. The company says that its media partners — The Onion, Vice, Disney, Funny or Die, Tastemade, Vox, and Electus Digital’s CollegeHumor — know how to get the most out of the Facebook platform. These video ads are one way that Facebook may be able to keep advertising, and soon publishing content, under its own roof. Continue reading Facebook Partners with Disney, Vice and Others on Video Ads
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Erick MendozaApril 27, 2015
Despite attempts by tech companies to make the Internet more accessible to people around the world, especially to those living in developing countries, the Internet’s growth has been decelerating. Facebook and Google have both invested in technologies such as satellites, drones and high-altitude balloons to deliver global Web access. However promising these efforts have been, global Web access has proven to be more contingent on whether people deem the Internet useful in the first place. Continue reading Tech Companies Target Developing Countries for Web Expansion
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Erick Mendoza April 24, 2015
Facebook recently open-sourced its React Native framework to allow developers to build native mobile apps without having to compromise their use of JavaScript. The problem for many app developers has been that in order to build high performing apps, they would often have to go through the trouble of using Apple or Google’s complicated native tools. With React Native, app developers will be to create sophisticated apps while making use of the far less complicated JavaScript software. Continue reading React Native Lets Developers Create Apps Using JavaScript
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Rob ScottApril 23, 2015
The Interactive Advertising Bureau recently found that one-third of Americans now own connected TV sets, while one-third of those consumers stream video to their TVs daily. According to new survey findings from consulting firm Deloitte, video streaming services such as Netflix, Hulu and Amazon have now surpassed live programming as the viewing method of choice for many consumers. The survey determined that 56 percent stream movies and 53 percent stream TV shows, while 45 percent still prefer watching live broadcasts. Continue reading Study Indicates Streaming Video is More Popular Than Live TV