By
Rob ScottFebruary 10, 2015
Google has confirmed that it is acquiring Odysee, an Android and iOS app created by Nimbuz Inc. that enables users to privately share smartphone and tablet photos and videos with select groups of people and automatically back up content on their home computers. Odysee also features an API for integration with other apps. The Odysee app will be shut down as of February 23, when its team joins Google+ and all the photos and videos that have passed through the service will become available as a downloadable archive. Continue reading Photo/Video Sharing and Backup App Odysee to Join Google+
By
Meghan CoyleFebruary 5, 2015
Fusion, a cable channel aimed at millennials, is relaunching its website to re-imagine its brand and the field of digital journalism. The site will now feature six sections led by some star hires, including alums from The Atlantic, Daily Beast, and Jezebel. ABC and Univision, the two corporate parents of the operation, will use the site as an “innovation lab” to experiment with coverage that interests the coveted millennial demographic, such as more stories that focus on inclusiveness and social justice. Continue reading Fusion’s New Site Plans to Experiment with Digital Journalism
By
Erick Mendoza February 4, 2015
Facebook wants to use beacons to test a new service called Place Tips that transmits information about shops, restaurants and landmarks to users nearby. Facebook will begin testing the service in New York City at different shops and city landmarks. Place Tips uses location services to identify when a Facebook user is nearby any one of the designated locations and then pushes content such as photos, reviews and tips about the location directly above a user’s Facebook News Feed. Continue reading Facebook Tests Beacon Tech to Provide Users with Local Info
By
Rob ScottFebruary 3, 2015
Yesterday we reported that NBC Sports had announced Sunday’s matchup between the Patriots and Seahawks delivered a 49.7 overnight rating, the highest in Super Bowl history. Numbers released later in the day by Nielsen indicate that the broadcast set a new U.S. television record with 114.4 million viewers, up 2.2 million from last year’s game. The event also set live streaming, social media, and halftime show records. Katy Perry drew 118.5 million viewers, about 3 million more than last year’s performance by Bruno Mars. Continue reading Sunday’s Super Bowl Sets New Live TV and Streaming Records
By
Meghan CoyleFebruary 3, 2015
The new invite-only social network “This” lets users share one link per day of a stand-out Internet post, such as a compelling article or a podcast episode or a video. Rather than inundating the community with a flood of posts (a common model of other social networks), users on This only get the best-of-the-best on the Web. As a result, tech types and news junkies are clamoring for an invite. The new social network is a project of Atlantic Media and Andrew Golis. It is less than three months old and currently has about 4,500 users. Continue reading “This” Social Network Takes New Approach to Selective Sharing
By
Rob ScottFebruary 2, 2015
Early numbers indicate that last night’s Super Bowl broadcast was a big win for NBC. According to NBC Sports, the New England Patriots’ 28-24 victory over the Seattle Seahawks delivered a 49.7 overnight rating, which marks the highest in Super Bowl history. NBC says the total number of viewers will be announced later today, and could prove to be a new TV record. Twitter announced the evening marked the most-tweeted in Super Bowl history, with more than 28.4 million tweets referencing the game, Katy Perry’s halftime show and the commercials. Continue reading Super Bowl XLIX Tops Broadcast TV and Social Media Records
By
Erick MendozaJanuary 30, 2015
Facebook announced that it plans to launch the ultimate Super Bowl experience on its social network with what can best be described as a second-screen, real-time news feed entirely devoted to Sunday’s game between the Patriots and Seahawks. Facebook users can visit the designated Super Bowl page to access a live scoreboard and a running play-by-play of the game, as well as curated posts, photos, videos and ads from media sources, celebrities and friends talking about the game. Continue reading Facebook To Cover the Super Bowl with Real Time News Feed
By
Meghan CoyleJanuary 30, 2015
Facebook reported strong earnings for the fourth quarter of 2014 with revenue increasing by 49 percent to $3.85 billion. Much of that growth is due to a strong mobile showing. Notably, mobile advertising accounts for 69 percent of the company’s advertising revenue and more than 520 million people now access Facebook solely from their mobile devices. Many of those mobile visitors are watching videos. Facebook says the videos on the social network are now racking up 3 billion views per day. Continue reading Mobile and Video Growth Leads to Revenue Jump for Facebook
By
Rob ScottJanuary 28, 2015
Mobile messaging service Snapchat unveiled Snapchat Discover yesterday, a new portal feature that includes articles, music and other media content from 11 new partners such as CNN, Comedy Central, Cosmopolitan, ESPN, National Geographic, Vice and Warner Music. Full-screen video ads from leading brands will run with the content; a portion of the ad revenue will be shared with publishers. In contrast to the user-shared media currently prevalent on Facebook and Twitter, Snapchat will reportedly maintain tighter control over its content. Continue reading Snapchat Discover Aims to Become Internet Portal for Mobile
By
Meghan CoyleJanuary 22, 2015
Facebook will continue to improve its Messenger app this year. The standalone app already has more than 500 million monthly users, but the company is hoping to get to a billion users by the end of the year. One attractive new feature will be the voice-to-text transcription. A release date has yet to be announced, but the company is already testing it. Also, Facebook will experiment with ways to generate revenue and give people a way to communicate with businesses on the Messenger app. Continue reading Facebook Messenger Will Roll Out Voice-to-Text Capabilities
By
Meghan CoyleJanuary 22, 2015
A study commissioned by Facebook found that the social network currently accounts for $227 billion in global economic impact and has helped create 4.5 million jobs. The company claims that its social network drives smartphone purchases and creates job in both tech and non-tech industries. However, independent economists believe those numbers may be overstated because Facebook and Deloitte, the company that prepared the report, may have used incorrect assumptions. Continue reading Economists Question Claims of Facebook Global Impact Study
By
Rob ScottJanuary 21, 2015
Yahoo-owned blogging platform Tumblr launched a new pop culture hub yesterday that highlights top conversations from its community related to categories such as celebrities, TV shows, movies, music and video games. Since Tumblr blends online publishing tools with social features, the platform has grown popular for those who like to follow blogs and share posts. It has also become popular with fan communities, which makes the Fandometrics hub a natural fit for Tumblr — and a potential new marketing opportunity for brands. Continue reading Fandometrics: Tumblr Launches Hub for All Things Pop Culture
By
Erick Mendoza January 20, 2015
Facebook is launching a new service designed to be appropriate for the workplace called Facebook at Work. The service is almost identical to the regular social network, except for a white color scheme that replaces the iconic blue layout. The difference in colors is to help employer’s distinguish when someone is using a work account as opposed to a personal one. Facebook at Work will allow users to connect with colleagues to become more efficient around the office. Continue reading Facebook Aims to Make Social Media a Tool for the Workplace
By
Erick Mendoza January 20, 2015
With nearly 70 million visitors per month, Pinterest is becoming a popular destination for advertisers to reach new audiences, except not in the way that Pinterest intended. Instead of advertising directly through Pinterest via “Promoted Pins,” advertisers have found success in partnering with an array of “Pinfluencers,” individuals that have accrued millions of followers. Advertisers see the influence these individuals have over followers, and are discovering new ways to leverage them as effective marketing tools. Continue reading Advertisers Opting for Pinterest Influencers Over Pinterest Ads
By
Erick Mendoza January 16, 2015
Following earlier setbacks, Samsung has launched its Tizen mobile operating system in New Delhi, India with the entry-level Samsung Z1, priced less than $100. Tizen joins the likes of Google’s Android and Apple’s iOS systems that collectively hold over 95 percent of the market. Samsung is initially focusing on India’s population of mobile phone users since many of them still own basic phones. Samsung hopes to build from the market in India, gain momentum and incentivize app developers to build for Tizen. Continue reading Samsung Launches New Phone Powered by Android Rival Tizen