By
Debra KaufmanDecember 17, 2019
Facebook has been under fire for abuse on its platform, although chief executive Mark Zuckerberg often said that its AI tools have been successful at diminishing such problems. It turns out that he’s right: Facebook’s recent Community Standards Enforcement Report revealed that it removed 32+ billion fake accounts between April and September, compared to “just over 1.5 billion” during the same period last year. Largely responsible for the improvement is deep entity classification (DEC), a machine learning framework. Continue reading Facebook’s AI Technique Deletes 32 Billion Fake Accounts
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Debra KaufmanDecember 17, 2019
TikTok has exceeded 1.5 billion downloads — half of them in the past year — and, in the process, has become a genuine competitor of Facebook, Instagram and YouTube. Chinese AI firm ByteDance, owner of TikTok, is valued at $75 billion, one of the world’s most valuable startups. The company is reportedly looking into an IPO in Hong Kong in 2020. Now that it has commanded widespread attention, ByteDance is also under scrutiny over how it stores personal data and if it follows orders from the Chinese government to censor content. Continue reading TikTok Catapults to Level of Facebook, Instagram, YouTube
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Debra KaufmanDecember 16, 2019
The Federal Trade Commission is contemplating a preliminary injunction against Facebook over antitrust issues related to its integration of apps and whether they work with competitors. The injunction could prevent Facebook from further integrating apps, and possibly reverse past integration as a step to breaking up the company. An injunction would require a majority vote of the five-member FTC. Prominent antitrust experts have presented a plan to separate Facebook from recent acquisitions Instagram and WhatsApp. Continue reading FTC Reportedly Considering an Injunction Against Facebook
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Debra KaufmanDecember 11, 2019
TikTok released its TikTok 100, the top videos in areas including beauty and style, sports, pets and dance trends. According to The New York Times, among the niche memes are #TikTokChecks (where users show off locations/objects as “markers of their identity”), VSCO girls (a “subculture consisting of scrunchies, Hydro Flasks and environmentalism”) and “walk a mile” (people creating high heels out of odd objects, to an Iggy Azalea riff. Among its successes, TikTok has made an impact on the music industry and played a role in the breakout success of Lil Nas X. Continue reading TikTok Intros Top 100 Video List, Pushes ‘Hotbed of Talent’
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Debra KaufmanDecember 10, 2019
The NATO (North Atlantic Treaty Organization) Strategic Communications Centre of Excellence, an independent group that advises the organization, conducted a test to see how well big tech companies such as Facebook and Twitter are doing in filtering out paid influence campaigns that use automated bots and other means to manipulate social media. It did so by hiring 11 Russian and five European companies in the business of selling fake social media engagement and found that a small amount of money could cause a lot of damage. Continue reading Study Reveals Power, Reach of Paid Influence Campaigns
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Debra KaufmanDecember 10, 2019
Less than a year after Amazon pulled out of a deal to build its second headquarters (HQ2) in Manhattan, it inked a lease for 335,000 square feet in the neighborhood to house more than 1,500 employees. Facebook is also reportedly in talks to lease 700,000 square feet in a nearby neighborhood. If that plan goes through, the social media platform, which has other real estate holdings in the city, would become one of its largest corporate tenants, which include JPMorgan Chase and Bank of America. Continue reading Amazon and Facebook to Lease More Space in Manhattan
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George GerbaDecember 9, 2019
After years of development, direct-to-consumer streaming is poised to actively provide new choices for how the world consumes entertainment content. While it started as a response to the one-size-fits-all model offered by cable companies, it now offers choice of separate walled gardens, each with a different gate. Aggregators in the streaming space are quickly bulking up to what traditional providers charge based on the cost of channel acquisition. To some consumers this will seem like déjà vu. Others will choose carefully among the direct offerings to customize the content entering their world. Continue reading CES: Streaming Digital Citizenship as a Societal Experiment
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Debra KaufmanDecember 4, 2019
Facebook vice president of global affairs Nick Clegg warned antitrust regulators that data is not a simple resource that can be easily monopolized but a more complicated commodity that can be shared and kept simultaneously. He urged officials to “relinquish” the idea that data is a finite resource that can be used in finite ways. Facebook and Google are facing scrutiny by the U.S. Justice Department, Federal Trade Commission and European Commission. Meanwhile, Facebook is also testing a data portability tool. Continue reading Facebook Takes Additional Steps to Address Data Concerns
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Debra KaufmanNovember 25, 2019
Google is tweaking its policies in advance of the 2020 presidential election. The company has decided to restrict just how minutely political advertisers can target an online audience. While advertisers will still be able to target ads based on age, gender, location and content of the websites that users visited, they will no longer be able to target audiences based on public voter records or political affiliations described as “left-leaning,” “right-leaning” or “independent.” Meanwhile, social giant Facebook is considering a similar move. Continue reading Google Reconsiders Micro-Targeted Ads Ahead of Election
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Debra KaufmanNovember 22, 2019
Evidence of social media manipulation for political gain is increasing. In Brazil, in response to an investigation into the spread of misinformation during the last presidential campaign, WhatsApp revealed it banned 400,000+ accounts between August 15 and October 28, 2018, which had “breached its terms of service,” with mass mailings. In the U.K., during a debate between the prime minister and head of the opposition party, the former’s party rebranded its Twitter account with the aim of misleading the public. Continue reading WhatsApp and Twitter Manipulated for Political Campaigns
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Debra KaufmanNovember 19, 2019
Although U.S. lawmakers are suspicious of the popular Chinese app TikTok, in India, people are mad for it, particularly those who are young, unemployed and new to the Internet. To stoke the growing enthusiasm, TikTok owner’s ByteDance has pledged to invest $1 billion and build a data center. TikTok India director of sales/ partnerships Sachin Sharma reported that users range from farmers to rich people showing off their Lamborghinis. TikTok is ideal for a market that avoids English and is uncomfortable with search. Continue reading TikTok Is a Hit in India: 400 Million Downloads in Two Years
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Debra KaufmanNovember 14, 2019
Facebook unveiled Facebook Pay, a system to enable payments across its own platform as well as Messenger, Instagram and WhatsApp. The user will be able to send money to people, shop and donate to fundraisers. According to the company, Facebook Pay, which is completely separate from the company’s newly released Calibra wallet and Libra cryptocurrency network, is built on “existing financial infrastructure and partnerships.” Facebook Pay for Facebook and Messenger will debut in the U.S. this week. Continue reading Facebook Debuts Payments System For Its Platform, Apps
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Debra KaufmanNovember 11, 2019
On November 13, Twitter is launching Topics, a feature aimed at new or intermittent users that allows them to follow more than 300 subjects. By following a topic, the user will see tweets from experts in that arena. Twitter began testing the feature on Android in August. Topics team lead Rob Bishop noted, “the main reason that people come to Twitter is to keep up on the things that they’re interested in … [but] the challenge is it’s really quite difficult to do that on Twitter day to day.” Continue reading Twitter Users Can Follow 300+ Subjects via Topics Feature
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Debra KaufmanNovember 8, 2019
California attorney general Xavier Becerra filed a lawsuit in California Superior Court to obtain Facebook documents and email correspondence between chief executive Mark Zuckerberg and chief operating officer Sheryl Sandberg. Becerra revealed that, over an 18-month period, Facebook has “ignored or resisted” his dozens of requests for these documents. Meanwhile, internal Facebook documents recently made public revealed the company was more interested in defeating rivals than improving customer privacy. Continue reading California Attorney General Sues Facebook For Documents
By
Rob ScottNovember 6, 2019
Facebook is dealing with yet another privacy situation. Since April of last year, the company has been reviewing how individuals use the network to share data with third parties. In the process, Facebook opted to remove or restrict some of its developer APIs, including the Groups API. These changes were intended to improve the interface between Facebook and any apps used to integrate with groups. However, the ongoing review discovered that about 100 third-party app developers had access to the personal data of members of several groups, and “at least 11 partners accessed group members’ information in the last 60 days,” according to Konstantinos Papamiltiadis, head of platform partnerships for Facebook. Continue reading Developers Accessed Private Data From Facebook Groups