By
Rob ScottNovember 3, 2017
Intel will use the upcoming Winter Olympics in PyeongChang, South Korea to showcase new wireless networking technologies and super-fast data transfer speeds based on the pending 5G standard. The new wireless standard is expected to mark a new era for Internet connectivity and disrupt wired services such as cable TV, modems and phone lines. “As mobility evolves beyond the smartphone, 5G is becoming one of the most impactful technology transformations we are likely to see in our lifetimes,” wrote Intel exec Sandra Rivera in a blog post. Continue reading Intel Selects 2018 Winter Olympics to Showcase 5G Network
By
Debra KaufmanNovember 1, 2017
On Thanksgiving Day, sports fans watching football on FOX Sports will be treated to six-second commercials, which will take over the screen between plays, leaving the game in a small box on the side. Fox Networks Group first tested the six-second spot in August and, more recently, has aired them during the Major League Baseball World Series. The National Football League is embracing the six-second ad model as a way to cut down on time spent on commercials as well as make them less disruptive. Continue reading FOX to Air Six-Second Ads During Thanksgiving Day Football
By
Debra KaufmanOctober 24, 2017
Digital Domain Holdings, head of the biggest global indie VFX facility, and Qualcomm have partnered to create what Digital Domain chair Peter Chou calls “a new ecosystem for virtual reality.” This deal follows on the heels of Digital Domain’s partnership with Deutsche Telekom on a virtual reality mobile app. According to Chou, who co-founded smartphone manufacturer HTC, these deals are in preparation for the rollout of 5G mobile services expected to take place in the next few years. HTC is also maker of the Vive VR headset. Continue reading Digital Domain Partnering With Qualcomm on VR Ecosystem
By
ETCentricOctober 23, 2017
As tech companies continue to bet on artificial intelligence powering next generation smartphones, autonomous vehicles, virtual assistants, smart home gadgets and much more, the demand for top AI talent is also on the rise. “Typical AI specialists, including both PhDs fresh out of school and people with less education and just a few years of experience, can be paid from $300,000 to $500,000 a year or more in salary and company stock,” reports The New York Times. Leading names in AI are often earning in the millions from tech titans and negotiating for new contracts in a time frame that rivals professional athletes. In fact, some in Silicon Valley have joked of creating an NFL-like salary cap. Continue reading Tech Demand for AI Talent Generates Major League Salaries
By
Debra KaufmanOctober 16, 2017
With its NFL stream, Amazon hopes for more digital advertising. Advertisers considering the platform see at least two things they like: Amazon’s promised “attribution,” which shows how ads led to brand awareness or online store sales (including on Amazon), data that advertisers haven’t gotten reliably on TV; and Amazon’s viewers, all $99 per year Prime subscribers, which makes them more likely to make online purchases. Sling TV, Showtime, Gillette, Pepsi and Hyundai are the first to buy an Amazon NFL ad package. Continue reading Amazon Builds New Ad Goals on Thursday Night NFL Games
By
Debra KaufmanOctober 6, 2017
The Chernin Group (TCG), headed by Peter Chernin, has created the Action Network, a subscription-based sports analysis and media company for gamblers and fantasy-sports players. The Action Network melds three TCG-acquired companies: Mark Cuban-backed FantasyLabs, Sports Insights and Sports Action. Employees of those three companies will join the Action Network, and their founders will also be involved in key positions. Former ESPN executive Chad Millman is the new group’s head of media. TCG is the new firm’s primary investor, although it declined to state a dollar figure. Continue reading TCG Forms Subscription-Based Company for Fantasy Sports
By
Debra KaufmanOctober 3, 2017
The numbers are in for Amazon’s first live-stream of NFL “Thursday Night Football,” the September 28 match between the Chicago Bears and Green Bay Packers. Amazon topped Twitter’s 2016 numbers with regard to average audience size and time spent viewing, with 1.6 million global viewers tuning in to the Amazon Prime stream. Prime Video views are just 2.5 percent of the total audience for the game, almost all of which came from TV. The game was broadcast by CBS and also streamed on the NFL Network. Continue reading Amazon’s First ‘Thursday Night Football’ Game Tops Twitter’s
By
Rob ScottOctober 2, 2017
Comcast is introducing an $18-per-month “skinny bundle,” a new service the pay-TV provider has been testing and is now ready to roll out across different regions over the next few weeks. Xfinity Instant TV, which is available for Comcast’s 25.3 million broadband customers, is designed for cord cutters (and cord nevers), and will compete with OTT services such as Hulu Live TV, Sling TV and YouTube TV. Comcast’s service can be streamed at home or anywhere with a broadband connection. The company is specifically marketing to its customers that pay for Internet but not TV, hoping they will one day switch to a larger bundle. Continue reading Comcast Rolls Out ‘Skinny Bundle’ for Its Internet Customers
By
Debra KaufmanSeptember 28, 2017
On September 28, Amazon will live-stream the first of 11 NFL “Thursday Night Football” games to its Prime Video members in over 200 countries and territories (excluding China). The last game, between Pittsburgh and Houston, will live-stream on Christmas Day. The event marks the beginning of an era in which technology titans, including Google and Facebook, vie with traditional broadcasters for the rights to major sports deals. The sports leagues are drawn to the global reach of the major technology companies. Continue reading Amazon’s NFL Deal Creates New Paradigm for Sports Rights
By
Rob ScottSeptember 22, 2017
We’ve seen a wide range of recent forecasts regarding cord cutting and the impact on traditional pay TV. According to a new survey from RBC Capital Markets, only 55 percent of respondents said they would continue their pay-TV subscriptions. While 2016 saw a loss of 2 million subscribers, a future increase exceeding 5 million per year “does not seem impossible,” wrote RBC analyst Steven Cahall. “The RBC survey found that 21 percent of current cable, satellite or telco TV customers were considering switching to a lower-cost virtual pay-TV service,” reports Variety, “like Hulu with Live TV, Sling TV or DirecTV Now.” Continue reading Pay TV Losses Could Jump to 5 Million Households per Year
By
Rob ScottSeptember 15, 2017
Video consumption is continuing its transition from the living room to mobile devices. Android users in the U.S. watched nearly 1 billion hours worth of YouTube video content in July — the most time ever spent over a month in a single streaming video app. According to App Annie, the Android version of YouTube’s app accounted for about 80 percent of the 12 billion hours Americans spent between July 2016 and July 2017 using the top 10 Android apps for streaming video. Total time spent by consumers using video streaming apps jumped 45 percent from the previous year. Following YouTube is Netflix, Twitch, Hulu and Amazon Video. Continue reading YouTube Video Is Increasingly Popular as Viewers Go Mobile
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Debra KaufmanSeptember 13, 2017
Discovery Communications, Viacom, AMC Networks, A+E Networks and Scripps Networks Interactive are joining forces to create a new streaming service catering to people who don’t want sports in their streaming TV bundles. According to sources, the service will have a soft launch in the next few weeks, cost less than $20 per month, and offer nonfiction, lifestyle, children’s and scripted drama programs from the channels owned by these networks. Media outlets have discussed a bundle without sports for some time. Continue reading Streaming Service to Debut Without Pricey Sports Channels
By
Debra KaufmanSeptember 12, 2017
Facebook reportedly will spend up to $1 billion on original content through 2018, an investment aimed to fulfill chief executive Mark Zuckerberg’s goal to make the platform “video first.” In doing so, Facebook faces stiff competition from broadcasters such as HBO, Amazon and Netflix, all of which are focused on creating premium video content to capture advertising. Zuckerberg has been opposed to paying for content, but now has said he will do so, although he believes most creators will earn via a revenue-sharing model. Continue reading Zuckerberg’s $1 Billion Bet on Making Facebook ‘Video-First’
By
Debra KaufmanSeptember 6, 2017
Short video ads are common on Snapchat, Facebook, YouTube and other online platforms, whereas 15-second and 30-second ads dominate on broadcast TV. Fox Sports is now bringing the six-second TV commercial to NFL games and other programming. After testing it during its August broadcast of the Teen Choice Awards, Fox now hopes to make the six-second ad an industry standard. The reason is that the younger demographic, more accustomed to abbreviated video ads on social media, is pushing back against broadcast TV’s long ad breaks. Continue reading Fox Sports Plans to Air Six-Second Ads During NFL Games
By
Debra KaufmanAugust 25, 2017
Facebook is bringing football to its social media platform: not NFL games, but rather 15 college football games whose exclusive rights are owned by Stadium, a 24/7 digital sports broadcaster. Stadium will produce customized programs for Facebook that will not be shown elsewhere, either online or on broadcast television. In sports, Facebook has streamed some NBA and MLB games and signed a deal with Fox Sports to stream some Champions League soccer matches, but the Stadium deal is the company’s first exclusive sports deal. Continue reading Facebook to Stream College Football in First Exclusive Deal