Under its deal with the NCAA, Turner Sports will manage a March Madness channel on YouTube for the tournament that kicks off March 17. This marks the first official YouTube channel dedicated solely to providing updates of the NCAA basketball tournament. The channel will feature highlights and recaps from all 67 games in addition to news, analysis and press conferences from CBS, TBS, TNT and TruTV. However, sports fans that want to watch entire games from the tournament online will require a pay TV subscription. Continue reading NCAA March Madness Gets First Dedicated YouTube Channel

Facebook and Twitter were used in compelling new ways during this year’s Academy Awards for advertising, live blogging and live streaming. Facebook reported an upswing of 21 million global users recording 58 million Oscar-related interactions. According to Nielsen, 13 million U.S. Twitter users watched the Oscar telecast, a 6.5 percent drop from the previous year. However, the show’s overall TV audience in the U.S. dropped by 16 percent, suggesting that the Twitter numbers can still be considered a victory for the social platform. Continue reading Oscars: While TV Viewing Declines, Social Media Scores Victory

Over the weekend, the Federal Aviation Administration proposed rules for the commercial use of small drones (unmanned aircraft weighing up to 55 pounds), that could have an impact on future film and television production, still photography, sports coverage, product deliveries, and much more. The proposed regulations call for operator certification, daylight flights only, and keeping aircraft in sight. The rules would not apply to recreational drones, growing in popularity with hobbyists, which have their own regulations. Continue reading FAA Proposes Long-Awaited Rules on Commercial Drone Use

Early numbers indicate that last night’s Super Bowl broadcast was a big win for NBC. According to NBC Sports, the New England Patriots’ 28-24 victory over the Seattle Seahawks delivered a 49.7 overnight rating, which marks the highest in Super Bowl history. NBC says the total number of viewers will be announced later today, and could prove to be a new TV record. Twitter announced the evening marked the most-tweeted in Super Bowl history, with more than 28.4 million tweets referencing the game, Katy Perry’s halftime show and the commercials. Continue reading Super Bowl XLIX Tops Broadcast TV and Social Media Records

Facebook reported strong earnings for the fourth quarter of 2014 with revenue increasing by 49 percent to $3.85 billion. Much of that growth is due to a strong mobile showing. Notably, mobile advertising accounts for 69 percent of the company’s advertising revenue and more than 520 million people now access Facebook solely from their mobile devices. Many of those mobile visitors are watching videos. Facebook says the videos on the social network are now racking up 3 billion views per day. Continue reading Mobile and Video Growth Leads to Revenue Jump for Facebook

Streaming video platform Vimeo announced during the Sundance Film Festival yesterday that it has launched a new publisher network for content creators to reach their audiences directly. The Vimeo On Demand Publisher Network will provide partners with the ability to rent or sell premium, ad-free content from the Vimeo library via a transactional video player. While Vimeo already allows publishers to embed content on other sites, partners can now sell videos directly on their sites within articles or from VOD storefronts. Continue reading Vimeo Announces Launch of its New VOD Publisher Network

Turbo Tax ran a 30-second spot on ESPN’s “SportsCenter” this past weekend, marking the first “programmatic” ad for the sports network. Turbo Tax purchased the ad time through a Web-based auction, a model that is part of a new initiative recently announced by ESPN. The ad ran during the Saturday 1:00 am broadcast from a giant video screen on the show’s set, and was introduced by an anchor who said, “SportsCenter will be right back in 30-seconds.” This approach could lead to a major shift in the current advertising model. Continue reading ESPN Airs First Programmatic Ad During SportsCenter Episode

NanoTech Entertainment is hoping that its 4K movie-streaming service, UltraFlix, will become the Netflix of Ultra HD. However, its immediate obstacle is a lack of 4K content, which is expected to change now that more companies are embracing the format. Consumers who already purchased a 4K smart TV from Hisense, Samsung, Sony or Vizio likely already have the UltraFlix app (next up is LG, Panasonic, Sharp and Toshiba, according to NanoTech). Competing with Netflix and Amazon could prove an additional obstacle. Continue reading UltraFlix Aims to Become Your Choice for Streaming 4K Content

Multiscreen video software company SeaChange International has acquired TV social media toolmaker Timeline Labs for $22 million in cash and shares, with additional stock payouts possible based on performance. Timeline’s software collects content on social media that targets a specific region, and allows broadcast or online clients to quickly and easily curate and display the stories via a localized video service. Clients have used the service to develop content based on local sports, news and entertainment. Continue reading SeaChange International Picks Up Timeline Labs in $22M Deal

TiVo Research & Analytics has released its first “TiVo State of TV Report,” which provides insights into television viewing habits, advertising and commercial retention rates, and the top streamed and time-shifted programs. The team analyzed viewing data from multiple datasets, including TiVo and non-TiVo households, from July to September. The results point to a significant increase in time-shifted viewing and binge watching, while sports programming and primetime animation led the charge for live viewing. Continue reading Viewers Turn to Time-Shifting, Except for Sports and Animation

Wearables made a surprisingly robust showing at the 2014 International CES. At the next Consumer Electronics Show in January, a Wearables Marketplace (Sands, Level 2) will gather companies providing products from “high-tech fashion and smart jewelry to wearables that track your mood, activity and even your pets, as well as the newest augmented reality devices.” Other wearable providers will be found in the Smart Watches, Health & Wellness and Sports Tech Marketplaces, all located in the Sands Expo. Continue reading 2015 CES: Wearables to Take Many Forms at the Sands Expo

Sony has announced a possible competitor to Google Glass, essentially a module that clips onto eyewear to make them smart. The company’s lightweight, single-lens display module attaches to glasses, sunglasses, goggles, or other eyewear to add a color OLED micro-display and connected camera. The module weighs a mere 40g and can be removed when not in use. Sony is expected to showcase a prototype at the 2015 CES in Las Vegas next month under the name “SmartEyeglass Attach.” Continue reading CES: Sony to Demo Module That Makes Any Glasses ‘Smart’

A project called “Maui” being developed internally at HBO to launch the company’s standalone streaming video service next year has been terminated. Instead, HBO has opted to outsource the development of its service to MLB Advanced Media, a company with experience in streaming media technology. As a result of Maui’s cancellation, HBO has also parted ways with its chief technology officer, Otto Berkes, who had been with the company since 2012 and oversaw the project.  Continue reading HBO Outsources its Streaming Tech Development to MLBAM

A company called SkreensTV hopes to reinvent the way families share the living room television with a new approach to split screen technology. With up to five HDMI inputs, the new device enables users to split one TV screen to display content from various sources including pay TV, streaming services, social network sites and gaming consoles. With the use of a tablet or other mobile device, users can adjust for size and rearrange the positioning of the content being projected onto the larger screen. Continue reading SkreensTV Wants to Bring Everyone Together Around One TV

Snapchat is in talks with Buzzfeed, ESPN, CNN, Vevo and others to help launch a new feature for its popular app that offers a much wider variety of content than friends’ selfies. These media companies will produce articles, music and video for the upcoming “Discover” section of the Snapchat app, making it more of an all-inclusive media consumption app. No date has been announced regarding when the “Discover” section will make its debut on the popular photo- and video-messaging app. Continue reading Snapchat Teams with Major Media Companies on New Feature