In Strategic Move, Nike Lays Off Majority of FuelBand Team
By Rob Scott
April 21, 2014
April 21, 2014
Nike may be gearing up to shut down its wearable hardware efforts, after laying off the majority of its FuelBand fitness tracker team. The 70-person team, part of the tech-focused Digital Sport division, is responsible for developing and revising hardware including the FuelBand and Nike+ sportwatch. A person familiar with the matter told CNET late last week that about 70 to 80 percent of the team was let go. However, employees from Nike Digital Tech, responsible for Web software, were reportedly not affected. Continue reading In Strategic Move, Nike Lays Off Majority of FuelBand Team