Google-owned YouTube is introducing 15-second audio ads on its video-sharing platform, the first such format aimed at those who listen to music or podcasts in the background. It is also enabling advertisers to make buys across “dynamic music lineups” such as Top 100 charts and collections of channels in genres like Latin or Country in addition to buys targeting moods or interests such as fitness or relaxation. But ads running on creators’ videos won’t generate a profit for them if they’re not big enough to be in YouTube’s Partner Program. Continue reading YouTube Intros Audio Ads, Targeting Based on Music Genres

Spotify is testing a new service that gives artists more power over how their music is discovered on its platform. First, it will allow artists and labels to identify the music that matters most to them, and Spotify will add a “signal” to help the music be found by its personalization algorithms. Spotify has created a model in which artists, labels and rights holders will be paid a “promotional recording royalty rate” for streams that it provides, although the service does not require an upfront budget for artists and labels. Continue reading Spotify Tests Service That Helps Artists Promote Their Music

The Coalition for App Fairness, debuted last month by Epic Games, Match Group, Spotify and others t0 combat what they claim are excessive commission payments to Apple, is experiencing a sharp increase in membership. Thirteen members founded the group, which has grown to 40 members with more than 400 requests to join. Smaller developers that are dependent on the Apple App Store for survival have, until now, been too intimidated to speak up. Microsoft voiced support for the Coalition and adopted its recommendations for its own store. Continue reading The Coalition for App Fairness Draws More Developer Interest

In response to learning that listeners want to discover and save music in their favorite podcasts, Spotify is debuting “Original Shows,” a new spoken word format that combines music with particular themes featuring a monologue or conversation with guests. But, unlike a typical podcast, each song inside an Original Show will redirect the listener to that artist’s Spotify official audio files. That means the artist will make the same money as if a listener sought out his or her music. Listeners can also like and save a song while they’re listening to it. Continue reading Music Is the Focus in Spotify’s New ‘Original Shows’ Format

Unlike Apple, which continues to keep tight control of its App Store, Microsoft wants to give developers more control. The company’s deputy general counsel Rima Alaily revealed 10 principles for the Microsoft Store. They include letting developers sell different services on their apps and websites and giving them and users access to third-party app stores. Microsoft, whose Store has always been more open, said the principles are aimed to “promote choice, ensure fairness and promote innovation.” Continue reading Microsoft Empowers Developers with 10 App Store Principles

Amazon-owned Twitch, which now has 17.5 million average daily visitors, responded to the escalating problem of its users being hit with music copyright takedowns. Under pressure by the Recording Industry Association of America (RIAA) and National Music Publishers Association (NMPA), Twitch debuted a beta version of Soundtrack by Twitch, an in-platform music streaming service featuring 1+ million copyright-cleared songs by independent artists that can be used legally and free of charge as background music. Continue reading Twitch Inks Live-Streaming Deal with Indie Music Companies

Thirteen app developers including Basecamp, Epic, Match Group and Spotify formed the nonprofit Coalition for App Fairness to oppose some of the policies of Apple’s App Store and the Google Play Store. Coalition spokeswoman Sarah Maxwell said the impetus for forming the group was to recognize “we’re not alone in this, and maybe what we should do is advocate on behalf of everybody.” Apple and Google have been scrutinized by regulators in the U.S. and the European Union; the Justice Department is expected to file an antitrust suit against Google shortly.

Continue reading App Developers Team to Oppose Apple, Google Store Rules

Apple’s 30 percent commission on digital goods and services in its App Store has raised the ire of numerous companies, including Netflix and Spotify, which have formed a coalition to promote legal and regulatory changes for app marketplaces. Apple and Epic Games are battling the issue in court, and Spotify filed an antitrust suit in Europe last year, with claims that it unfairly harms competitors. Apple is, however, giving a brief COVID-19-related reprieve on fees to some companies selling virtual experiences. Continue reading Apple Under Increasing Pressure to Change App Store Fees

Amazon Music now offers 70,000+ free podcasts and is also developing new podcast programming, making it the latest streaming music service to dive into the genre. Although the field is dominated by Apple Podcasts and Spotify, Amazon executives believe its offering will be competitive because it will be able to bring in new podcast listeners, especially via its Echo home speakers. Amazon’s free podcasts are available for all of its Music tiers and debuted first in the United States, United Kingdom, Germany and Japan. Continue reading Amazon Music Offers Free Podcasts, Develops New Programs

The battle between Apple and Epic Games over the former’s commission fees for games sold in its App Store has heated up. Apple and Google both tossed Epic Games’ “Fortnite” from their app stores after Epic debuted an in-app payment system that prevented both companies from reaping 30 percent of customers’ spending. Epic Games filed a lawsuit, and Apple just filed a countersuit, accusing the software developer of “duplicity and greed” and asking a judge for punitive damages. Epic Games has seen its iOS- and Mac-based usership plunge. Continue reading Epic Games and Apple Continue Heated Feud Over App Fees

U.S. District Judge Yvonne Gonzalez Rogers ruled that Epic Games can maintain access to Apple’s Developer Tools but that its game “Fortnite” will stay out of its App Store. “Apple has chosen to act severely, and by doing so, has impacted non-parties, and a third-party developer ecosystem,” wrote the judge. Epic Games founder and chief executive Tim Sweeney is battling Apple and Google over their app store commissions. Apple’s response to the ruling was to state it looked “forward to making our case to the court in September.” Continue reading Epic Games Wins a Partial Victory in Legal Battle with Apple

Apple unveiled two live radio stations on Apple Music, available in 165 countries, and renamed its flagship station, Beats 1, as Apple Music 1. Apple Music Hits will showcase top songs from the 1980s, 1990s and 2000s, and Apple Music Country will highlight country music. Apple Music’s Beats 1, which launched in 2015, has become a popular destination for music listening and offers in-depth artist interviews as well as global exclusives and premieres. The station also promotes human curation and artist camaraderie. Continue reading Apple Music Debuts New Stations, Renames Flagship Beats 1

In a direct challenge to Google’s YouTube, Facebook introduced licensed music videos to its platform earlier this month. The videos are accessible by genre, artist and mood from a new section in Facebook Watch and are also available via Facebook artist pages. The social network is partnering with publishers including Sony Music Group, Universal Music Group, Warner Music Group, BMG, Kobalt, Merlin and others with licensing deals similar to those already established with YouTube. Meanwhile, YouTube Music is expanding its features as Google gets ready to shut down its Play Music app. Continue reading Facebook Teams with Top Publishers to Offer Music Videos

Spotify inked a new multi-year global licensing deal with Universal Music Group after being out-of-contract for about a year. Under the terms of the agreement, Spotify has access to UMG’s catalog for streaming and UMG will be part of Spotify’s so-called two-sided marketplace, whereby it will pay for analytics, data and marketing. Spotify, under pressure to prove to investors that it can be more consistently profitable, spends most of its revenue on licensing deals with music publishers and record labels. Continue reading Spotify, Universal Music Join Forces with New Licensing Pact

The European Union’s antitrust unit has broadened its focus of Big Tech companies to include voice assistants such as Siri and Alexa and the growing number of connected Internet of Things (IoT) devices. The EU’s competition commissioner Margrethe Vestager noted the threat of a big company pushing the market until “competition turns into monopoly.” With regard to IoT, she pinpointed voice assistants as the “center of it all,” but included any digital device that records consumer data from Apple Watch to an Internet-connected refrigerator. Continue reading EU’s Antitrust Probe Expands to Include the Internet of Things