New ILM Team Developing Immersive VR and AR Experiences

Industrial Light & Magic has created a new division with a focus on developing virtual reality and augmented reality experiences for movie fans. ILMxLAB is planning to debut an entertainment experience based on “Star Wars” later this year. It has been working on technology for the iPad and Oculus Rift that would allow consumers to enter their favorite movie scenes and navigate through them. ILMxLAB execs indicate that the technology could launch when the J.J. Abrams-helmed “Star Wars: The Force Awakens” is released in mid-December. Continue reading New ILM Team Developing Immersive VR and AR Experiences

E3 Expected to Focus on AR, VR, Online, Mobile and Wearables

The 2015 Electronic Entertainment Expo opens it doors in Los Angeles today following a series of press conferences from major players such as Bethesda, EA, Microsoft, Sony and Ubisoft. This year we expect to see a new emphasis on virtual and augmented reality, wearable devices, online gaming and mobile apps. At last year’s show, only six companies were dedicated to VR; this week, there will be 27. Also, 74 companies touting mobile and online gaming products will be in attendance. According to Gartner, worldwide mobile revenue is expected to nearly double to $22 billion this year. Continue reading E3 Expected to Focus on AR, VR, Online, Mobile and Wearables

Nintendo Characters Come to Life with Interactive Gameplay

Nintendo recently released a Wii U version of the popular “Super Smash Bros.” in addition to a series of Amiibo toy figurines designed for interactive gameplay. While facing the growing popularity of less expensive games for mobile devices, Nintendo has also recently struggled to compete with other console manufacturers, leading to disappointing overall sales of its Wii U. Nintendo hopes that the Amiibo line can reignite interest in some of its most beloved characters such as Mario and Luigi. Continue reading Nintendo Characters Come to Life with Interactive Gameplay

Disney Bringing ‘Star Wars’ to Games, Cable, and Theme Parks

Disney is making a major push with its “Star Wars”-themed properties. Disney Interactive announced “Star Wars: Commander” yesterday, a new free-to-play game designed for mobile devices. And while construction plans are underway for “Star Wars”-themed “lands” at Disney theme parks, the Disney Channel announced this week it would debut animated movie “Star Wars Rebels: Spark of Rebellion” on October 3, and the Disney XD channel plans to premiere its “Star Wars Rebels” series ten days later. Continue reading Disney Bringing ‘Star Wars’ to Games, Cable, and Theme Parks

RMW Restoring 1,000 Cult and Classic Films for Home Video

Reliance MediaWorks has begun the restoration process on a thousand films — many of which are cult or world cinema classics — to create high definition versions for availability on Blu-ray. From its Burbank facility, RMW is up-converting most titles from standard definition, not remastering from original negatives. However, the company expects quality results for restored video and audio that will help return the films to their former glory and hopefully introduce them to a new audience. Continue reading RMW Restoring 1,000 Cult and Classic Films for Home Video

Filmmakers Lobby Hollywood Studios to Help Save Kodak Film

A coalition of Hollywood studios is reportedly close to a deal that will help keep Eastman Kodak in the business of manufacturing film stock, despite the entertainment industry’s move to digital production. Prior to the studios’ promise to keep purchasing film, Kodak was considering closing its manufacturing facility in Rochester, New York. Quentin Tarantino, Christopher Nolan, Judd Apatow and J.J. Abrams were among the notable filmmakers who reportedly lobbied studio heads to save film. Continue reading Filmmakers Lobby Hollywood Studios to Help Save Kodak Film

Media Companies Partner With YouTube Startups, Target Teens

Large media companies, such as Disney, AOL, DreamWorks, Warner Bros. and Yahoo, are teaming up with startups that produce YouTube videos popular in the teen and tween age groups. Disney acquired Maker Studios for $500 million in March. AOL and Yahoo have discussed an acquisition deal with Fullscreen. DreamWorks is creating a multichannel network. These deals usually involve advertising agreements in which media companies help YouTube stars sell ads in return for a cut of the profits. Continue reading Media Companies Partner With YouTube Startups, Target Teens

ILM Has Plans to Open New Visual Effects Facility in London

Carolyn Giardina of The Hollywood Reporter forwarded us news that Industrial Light & Magic, the visual effects division of Lucasfilm, has major expansion plans including a new facility in central London, just outside of Soho, and a move for the Vancouver team to a larger space that will allow the group to double from 100 to 200 employees. Lucasfilm also recently opened an ILM facility in Singapore. The VFX arm is a wholly-owned subsidiary of The Walt Disney Company. Continue reading ILM Has Plans to Open New Visual Effects Facility in London

Lucasfilm Combines Video Game Making and Film Production

Lucasfilm is developing real-time motion capture technology used in video game development that it believes it can combine with film production. In the long term, these combined technologies could eliminate the need for much of the post-production process as most of the work can be done in real-time. In addition, the potential exchange of elements in video games and films will allow viewers to tailor their movies while they watch. Continue reading Lucasfilm Combines Video Game Making and Film Production

3D Conversion: PFW Provides New Depth for ‘The Wizard of Oz’

“The Wizard of Oz,” originally released by MGM in 1939, will make its 3D debut in celebration of the film’s 75th anniversary. Prime Focus World developed a stereo conversion process to convert the classic film into modern 3D, while honoring the original, now part of the classic Warner Bros. library. The process, which took 14 months to complete and involved 1,300 staffers, was especially challenging due to the amount of detail in the original. The 3D version will have a run in IMAX theaters and be made available on Blu-ray next month. Continue reading 3D Conversion: PFW Provides New Depth for ‘The Wizard of Oz’

Kodak Exec Unveils Plans to Keep Film Product in Hollywood

Kodak emerged from Chapter 11 bankruptcy this week and has a plan to keep its product in Hollywood, despite a market that favors digital imaging. While more than 75 percent of the world’s cinema screens currently support digital projection, Kodak has commitments to provide film to the major studios for production needs and distribution, deals that run through 2014 or 2015 (depending on the studio). Filmmakers such as J.J. Abrams and Christopher Nolan are using celluloid for their movie projects. Continue reading Kodak Exec Unveils Plans to Keep Film Product in Hollywood

Home Video: Star Wars Collection Drives Major Surge in Blu-ray Sales

  • Last month saw a surprise boom in home entertainment as Blu-ray sales surged 156 percent over the previous year during the week of September 18.
  • Sales were also up 131 percent for the week prior and 60 percent the week before that.
  • The release of high-profile titles including “X-Men: First Class,” “Thor,” and “Star Wars” made significant sales, boosting overall numbers.
  • The $140 six-movie “Star Wars” collection was the biggest seller, possibly due to retailers such as Amazon and Walmart heavily discounting the set to as low as $80.
  • “Studios are starting to bring the crown jewels out of the vault for BD release,” said IHS video analyst Jan Saxton. “That, coupled with the first releases from a very strong summer box office, has the potential to turn the movie disc market around. Weak DVD sales have continually dragged the market down in 2011.”

Aging Hollywood Movies to get 3D Makeover: Will Audiences Respond?

  • Hollywood is moving to convert its previously-released blockbuster hits into 3D. James Cameron is spending a year and $18 million to convert “Titanic” to 3D; “Star Wars” and “Top Gun” are two others in production.
  • “Like a bunch of aging starlets, some older blockbusters are undergoing major cosmetic enhancement to prepare for their comebacks,” reports Los Angeles Times.
  • Disney recently spent $10 million on the 17-year-old animated feature “The Lion King,” whose surprising box office success during the last few weeks may lead to additional conversions.
  • “For studios, it’s easy to see why spending $10 million or so to render a beloved film in three dimensions holds appeal: There’s a built-in fan base,” suggests the article. “But there are risks too: As the number of 3D films in theaters has ballooned, American audiences have become more selective about which ones they deem worth the premium ticket prices.”
  • Software improvements have made 3D conversions less expensive and, as a result, makes the prospect more difficult for Hollywood to resist.
  • Yet despite its big-name public champions such as Cameron, George Lucas and Tony Scott, there are still those who remain skeptical. The 3D conversion “undercuts the quality of the film and the verisimilitude of the film,” believes Wheeler Winston Dixon, professor of film studies at the University of Nebraska-Lincoln. “It’s to re-direct it and destroy it. This is a poor idea artistically and a poor idea financially.”
  • Either way, the movement is underway and we should expect to see more 3D “makeovers” of older films in the near future.