By
Valerie SavranSeptember 27, 2013
In the past, lyrics videos were largely just the simple creations of music fans. However, the market for lyrics videos has changed dramatically in recent years, and name brand artists are leveraging the technique as a means of greater exposure and profit. According to YouTube, the number of views for these videos, which are typically fast and cheap to produce, has increased seven times since 2011. The top 500 lyrics videos attracted 624 million views this year. Continue reading Lyrics Videos Establishing Effective New Genre on YouTube
By
Tim MillerSeptember 26, 2013
In the run-up to last weekend’s Emmy Awards, a great deal was written about the nominations received by “House of Cards,” and what those nominations mean for the future of television, both as a business and as an art form. Though the show missed out on most of the evening’s top honors, the three wins it did secure still mark a turning point in TV’s evolution. While it seems unlikely that the changes in the way television is produced and consumed will be as transformational or as swift as some predict, it does seem clear that the nature of television has changed and will continue to change in several important ways. Continue reading EXCLUSIVE: Netflix, the Emmys, and the Changing Face of Television
By
Rob ScottSeptember 26, 2013
A new study released yesterday by PricewaterhouseCoopers indicates that 44 percent of today’s consumers would prefer an a la carte system, while 73 percent note they would prefer a la carte or at least more customization of current packages. Notably, a mere 14 percent of consumers are satisfied with the status quo. However, since only 38 percent said they would be willing to pay more than $3 monthly per channel, it does not seem likely that TV providers would stray from bundling. Continue reading Cable Customers Want Change, But Seem Unwilling to Pay
By
Rob ScottSeptember 26, 2013
Target launched its online video store to the public yesterday, designed to provide parents with family-friendly options for their children. The Target Ticket online storefront goes beyond the standard age-based ratings of other electronic sell-through services by enabling parents to create subaccounts for their children based on various criteria. Target Ticket currently has 30,000 movies and TV shows (for viewers of all ages) available to purchase or rent, download or stream. Continue reading Target Ticket: Online Video Service with the Family in Mind
By
Chris CastanedaSeptember 24, 2013
Pay TV operators such as Comcast and Verizon FiOS are expanding their on-demand TV services. This is in response to Netflix, through which many users “binge” on a full season of programming in one viewing. Cable operators and media content companies differ on where they should distribute their on-demand content and are cautiously moving forward. A concern for many is the pricing structure if cable companies offer expanded on-demand services. Continue reading Cable Operators Expand On-Demand to Compete With Netflix
By
Rob ScottSeptember 24, 2013
Netflix has launched a new website called Spoiler Foiler that enables users to read their Twitter feeds without running the risk of seeing spoilers related to AMC’s award-winning series “Breaking Bad.” For example, fans who access Twitter on Monday morning, but missed the show the night before, can now rest easy. Through an automatic filter, tweets that contain potential spoilers appear blacked out, providing users with the option to read them or not. Continue reading Spoiler Foiler Blocks Unwanted Tweets About “Breaking Bad”
By
Rob ScottSeptember 23, 2013
At this week’s Advertising Week conference in New York, Nielsen is expected to announce that it will start incorporating viewership on mobile devices into its TV ratings system in the fall of 2014. The move is in response to changing viewership trends in addition to networks and industry analysts that have been critical of the company’s slow adoption of new technologies. Nielsen’s ratings data helps determine how advertisers spend about $66 billion each year. Continue reading Nielsen to Include Tablets and Phones in TV Viewership Data
By
Rob ScottSeptember 23, 2013
According to a recent Nielsen survey, an increasing number of American consumers are turning to Internet-based streaming video services. The research indicates that 38 percent of those surveyed use Netflix, 18 percent use Hulu and 13 percent use Amazon Instant Video. These numbers all represent increases over the previous year. Additionally, binge-viewing is on the rise, with 88 percent of Netflix users and 70 percent of Hulu Plus users saying they watched three or more episodes of a TV show in a single day. Continue reading Nielsen Study: More Viewers are Accessing Streaming Services
By
Rob ScottSeptember 23, 2013
Amazon released an update to its Instant Video app for iOS last week that includes AirPlay support. Users can now stream unlimited movies and TV shows from Amazon’s service to Apple TV. Amazon’s library currently features more than 40,000 streaming videos, and over 140,000 titles for rent or purchase. In related news, Apple released an update on Friday to Apple TV that includes iTunes Radio and AirPlay streaming of content from iCloud rather than directly from iOS devices. Continue reading Amazon Updates Instant Video App for iOS to Support AirPlay
By
Rob ScottSeptember 23, 2013
Atlanta-based MovieStop, with 44 stores in 10 states, is launching a new digital platform that offers electronic sales of movies and TV shows, many to include UltraViolet functionality. MovieStop has been running a buy, sell, trade business model since 2004 that originated during its time as a subsidiary of video game retailer GameStop. It has partnered with Philadelphia-based FlixFling.com in the joint venture. FlixFling operates a cloud-based digital locker for independent movies. Continue reading UltraViolet: Retailer MovieStop Launches New Digital Platform
By
Chris CastanedaSeptember 20, 2013
Pandora Media, provider of streaming online music, won a legal victory on Tuesday in its ongoing battle with the music industry involving licensing and royalties. A federal court ruled that the American Society of Composers, Authors and Publishers cannot stop Pandora from licensing all the music in their catalog. The service’s attempts to reduce its costs have made it a target in the music industry, but the larger effect of the ruling remains unclear. Continue reading Federal Court Rules Pandora Can License Music for Streaming
By
Chris CastanedaSeptember 20, 2013
Netflix is building its own customized server boxes to deal with the massive volume of streaming content to millions of users. But the company is also considering new “off the shelf” technologies that could be less costly and more efficient. Netflix is working with hardware companies such as Western Digital to develop new technologies and design methods to improve performance and deal with the massive data traffic that Netflix experiences. Continue reading How Netflix Decides on Building or Buying for Infrastructure
By
Rob ScottSeptember 19, 2013
Hulu is making significant investments in content, including a licensing deal with BBC Worldwide North America to bring 144 titles to its video-streaming service. The company is also adding the first four seasons of CBS series “The Good Wife” to its library, and ordered 10 episodes of supernatural comedy “Deadbeat” from Lionsgate, one of approximately 40 original series it plans to introduce in the upcoming years. Hulu was taken off the auction block just two months ago. Continue reading Fresh Off the Auction Block, Hulu Investing in New Content
By
Rob ScottSeptember 19, 2013
YouTube this week announced a new feature that will soon allow its users to watch video content offline. Starting in November, Google’s YouTube mobile apps will enable users to download content for offline viewing within a 48-hour period following the downloads. While the new feature may be a win for video fans when they are not online, some industry execs speculate that the move will not have much of an impact on total viewing numbers or advertising dollars. Continue reading YouTube Mobile Apps Will Soon Add Offline Viewing Feature
By
Valerie SavranSeptember 17, 2013
Visible World, a New York specialist in interactive advertising, is testing a smart TV app that alerts viewers when a certain program is about to air, even if they are doing something else such as playing a video game or streaming a movie. TV networks are finding it more difficult to get the word out about their shows, but this app may help to solve that issue. The app may also prove helpful for TV networks in determining how effective their promotions are to TV viewers. Continue reading New Smart TV App Will Remind Viewers When Shows Will Air