The summer Olympics are coming to a theater near you, courtesy of NBCUniversal and AMC Theatres. NBC will extend daily live coverage of the 2024 Paris Olympics events to 160 AMC locations nationwide, from July 27-August 11. Tickets will be available for purchase through AMC and Fandango this summer. Excluding opening and closing ceremonies, select daytime hours of the NBC network’s coverage will be telecast live to the big screens as they unfold in Paris. A 2024 Paris Olympics promotional trailer will begin running in AMC Theatres beginning March 29. Continue reading NBC Teams with AMC to Bring Live Olympics to the Big Screen

Dish Network’s Sling TV subscription streaming platform has added a feature called Sling Arcade that lets users play games while Sling plays television content in an optional adjacent window. Available only to Sling customers who have Amazon Fire TV or Android TV, it has 10 games at launch that the company describes as “both classics and contemporary favorites,” including “Tetris,” “Wheel of Fortune,” “Poker Online” and “Solitaire Clash.” Sling is offering Arcade free to those with the Sling Freestream FAST service as well as those with paid subscriptions to Sling TV. Continue reading Sling TV Offers Free Games to Subscribers via Arcade Feature

Comscore and YouTube have expanded their partnership by integrating Comscore Campaign Ratings (CCR) with YouTube Shorts and In-Feed inventory, making available a range of additional ad data specific to those outlets, across connected TV, mobile and desktop. In the months ahead, the toolkit will also add measurement of Masthead inventory. YouTube has been connected to CCR for standard video inventory and YouTube TV since Q4 2021. YouTube Shorts is a fast-growing part of the Google-owned video ecosystem, averaging over 70 billion daily views, according to YouTube and Comscore. Continue reading YouTube, Comscore Integrate Campaign Ratings with Shorts

Filmmaker Gary Hustwit and artist Brendan Dawes aspire to change the way audiences experience film. Their startup, Anamorph, has launched with an app that can reassemble different versions of the same film. The app debuted with “Eno,” a Hustwit-directed documentary about the music iconoclast Brian Eno that premiered in January at the Sundance Film Festival, where every “Eno” showing presented the audience with a unique viewing experience. Drawing scenes from a repository of over 500 hours of “Eno” material, the Anamorph app would potentially be able to generate what the company says is billions of different configurations. Continue reading Generative Tech Enables Multiple Versions of the Same Movie

Apple has been fined $1.95 billion by the European Union after the bloc’s executive body, the European Commission, found the iPhone maker in violation of antitrust law by using its App Store market dominance to stifle music streaming competition. The EC found that Apple suppressed the ability of app developers to communicate with iOS users about alternative music subscription services available outside the App Store. The fine stems from a 2019 complaint from Spotify that triggered an investigation into Apple. Spotify hailed the result as a win for consumers and “an important moment in the fight for a more open Internet,” while Apple has vowed to appeal. Continue reading Apple Fined $1.95 Billion by EU for Music Streaming Antitrust

Ad tech platform Vibe has raised $22.5 million in a Series A funding round led by venture firm Singular. Vibe plans to use the funds to “continue building a more efficient streaming TV advertising ecosystem and become the No. 1 connected TV ad resource for small and midsize businesses,” or SMBs. Vibe, which calls itself the “Google Ads of streaming,” says its technology “radically democratizes access to streaming TV advertising for SMBs with an easy-to-use ad platform mimicking the power and ease-of-use of Google or Meta, but for CTV and OTT.” Continue reading Ad Firm Vibe Looks to Serve as the ‘Google Ads of Streaming’

Spotify is rolling out AUX, an in-house music advisory agency for brands. “With AUX, we’ll use our deep expertise to counsel brands about how best to use music to enrich their campaigns and connect them with emerging artists to help them reach new audiences,” Spotify announced, joining Meta Platforms, YouTube, Snapchat and others in connecting creatives with brands. AUX aims to provide emerging artists with an avenue to another potential income source, as well as a path to wider exposure, as the idea is to get brands to pay Spotify to access the new service. Continue reading Spotify In-House Agency AUX to Connect Brands with Music

Apple Sports is a new free app for iPhones that delivers real-time scores, stats and more via a GUI designed by Apple. Available to download from the App Store in the U.S., Canada and UK, the app currently tracks Major League Soccer, Premier League soccer, the National Basketball Association, men’s and women’s NCAA basketball, and the National Hockey League, among others. More sports will be added over time, Apple said, mentioning Major League Baseball and the National Football League. The concept is designed to keep fans continuously connected to their favorite teams while driving Apple TV tune-in. Continue reading Apple Sports App Provides Stats, Real-Time Scores and More

The NFL playoffs coupled with heavy streaming and the return of scripted broadcast programming sent January television viewership to a four-year high, according to Nielsen’s The Gauge, which charted a 1.4 percent viewership increase year-over-year — described as noteworthy in a month in which the NFL playoffs typically drive viewership higher. January 2024 included three of the top 10 highest-viewership TV days since The Gauge debuted in May 2021. YouTube continued its streaming dominance for the twelfth consecutive month, with 8.6 percent of January TV streaming viewership, according to The Gauge. Netflix was number two at 7.9 percent. Continue reading Nielsen: TV Viewership Hits Four-Year High Led by YouTube

Walmart is acquiring Vizio in a deal valued at $2.3 billion. The retail giant is following a template established by Amazon by expanding into entertainment media and connected TV advertising. The majority of Vizio’s growth from the last five years has come from ads on its WatchFree+ platform, which offers more than 260 channels, Walmart said touting a deal point. Vizio’s primary business is manufacturing value-priced TV sets. It also makes soundbars. The deal will instantly vault Walmart into a mix of players including Amazon, Roku, Samsung Ads and Google’s YouTube. Continue reading Walmart Bolsters Advertising Business with Vizio Acquisition

Global streamer Cineverse has launched an AI-powered search and discovery tool called cineSearch. Developed using the Vertex AI platform from Google Cloud, cineSearch will be released in public beta this spring. A waitlist has already been started, and Cineverse says it will be made more widely available in partnership with OEM and third-party streaming platform partners in the coming months. Simultaneously, the Los Angeles-based firm is rolling out a new ad platform called Cineverse 360, or C360 for short, that will connect brands across omnichannel services reaching 82 million monthly viewers at launch. Continue reading Cineverse to Launch cineSearch Powered by Google’s Vertex AI

In his annual letter about the state of YouTube, CEO Neal Mohan shared that YouTube TV has passed 8 million subscribers in seven years. Mohan also revealed that YouTube viewers watch a daily average of 1 billion hours of the 19-year-old streaming video platform on a TV screen. With more than 3 million channels in the YouTube Partner Program, the platform has in the past three years paid over $70 billion to creators, artists and media companies. Now, as YouTube integrates AI, Mohan envisions developing “entirely new ways of empowering creative expression, managing rights, and driving revenue.” Continue reading Milestone: YouTube TV Surpasses 8 Million Global Subscribers

The Walt Disney Company announced revenue of $23.5 billion for the quarter ending December 31, essentially consistent year-over-year, while net income was up 49 percent to $1.91 billion year-over-year. CEO Bob Iger amplified plans to bring the company “to a period of sustained growth.” Following news that ESPN plans to partner on a new sports streaming platform, Iger disclosed a $1.5 billion investment in “Fortnite” creator Epic Games that will see the companies “collaborate on an all-new games and entertainment universe.” He also revealed Disney+ will exclusively stream Taylor Swift’s “The Eras Tour” concert film. Continue reading Disney Announces Gaming and Sports Part of Growth Strategy

FOX, Warner Bros. Discovery and The Walt Disney Company through its subsidiary ESPN are finalizing plans to form a new, multi-league sports streaming service expected to launch this fall. The direct-to-consumer offering would be made available via a new app and subscriptions could also be bundled with existing services like Disney+, Hulu and Max. The media companies launching the joint venture — who will each have one-third ownership of the new platform — have yet to announce a name or pricing model, but said content will be “from all the major professional sports leagues and college sports.” Continue reading Disney, FOX, WBD Finalizing a New Sports Streaming Venture

As the number of free ad-supported streaming TV channels continues to grow, FAST services are outperforming more traditional linear television and CTV when it comes to capturing and keeping consumer attention, according to two separate studies — one from Samsung, the other from Vizio. Samsung Ads’ report, “Decoding FAST: A Comprehensive Guide to the Free Ad-Supported Streaming Landscape,” reveals that the number of FAST services — among them Fox’s Tubi, The Roku Channel, Paramount’s Pluto TV, Vizio’s WatchFree+ and Samsung TV Plus — has tripled in the past four years, as consumption has grown. Continue reading Consumers More Attentive to FAST Channels Than Linear TV