New Startup Adventr Will Help You Easily Make Interactive Videos

Adventr has launched a new drag & drop editing platform that allows users to create interactive videos. The New York City-based startup is backed by musician John Legend, and was founded by Devo Harris, better known as Grammy-winning producer and songwriter Devo Springsteen. The service essentially works by overlaying graphics on video, and giving users multiple choices. Adventr also allows users to share their videos on Twitter, Facebook, and any website that supports the VPAID format. Continue reading New Startup Adventr Will Help You Easily Make Interactive Videos

AOL On Network: Premium Video Platform Launches in the UK

AOL launched its AOL On Network in the United Kingdom this week, the first market outside of North America to gain access to the on-demand video platform. AOL On is a syndication platform that offers curated and original content (currently 750,000 videos). It is an extension of the Be On end-to-end video platform for brands and its Adap.tv video trading platform. Web-only for now, an app for AOL On will be available in the UK early next month via the App Store on iTunes and Google Play. Continue reading AOL On Network: Premium Video Platform Launches in the UK

Wearables Waiting For a Killer App to Take Them Mainstream

Considering a mere five percent of U.S. consumers wear activity trackers, will wearables ever cross-over to the mainstream? Even the experts in this field have trouble agreeing. Steven Pierce, of IBM’s global business development, said we’ll have ten devices on our bodies very soon. “Wearables will be the key source of information in five years,” he said, listing implantables and injectables as future wearables. But Sonny Vu, founder of Misfit Wearables, disagreed. “Five years isn’t that far away,” he said. “I don’t think science will advance that fast.” Continue reading Wearables Waiting For a Killer App to Take Them Mainstream

Fitness Tech Summit: Reebok Carves Out a Space in Wearables

In a keynote address to the Annual Fitness Tech Summit, Reebok VP of Advanced Concepts Paul Litchfield showed off the company’s first consumer electronics wearable: the Reebok CheckLight. The result of more than four years of R&D, the CheckLight acts as a head impact indicator, in the form of a wearable skullcap with flexible electronics. “There’s been so much talk about head trauma and brain injury,” said Litchfield. “We identified a gap and, with MC10 as our electronics partner, created the CheckLight.” Continue reading Fitness Tech Summit: Reebok Carves Out a Space in Wearables

CES 2014: What Millennials Will Be Talking About and Buying

Smart TVs and appliances, 4K displays, cars with built-in mobile technology and wearable devices are all the rage at this year’s CES, and technology-loving consumers are lining up, wallets in hand, to make big purchases. But what’s most likely to capture the attention of millennials isn’t a 105-inch TV or a refrigerator that can send text messages, but wearable devices that are affordable, stylish and truly convenient alternatives or aides to the smartphones and other devices we already own. Continue reading CES 2014: What Millennials Will Be Talking About and Buying

Lyrics Videos Establishing Effective New Genre on YouTube

In the past, lyrics videos were largely just the simple creations of music fans. However, the market for lyrics videos has changed dramatically in recent years, and name brand artists are leveraging the technique as a means of greater exposure and profit. According to YouTube, the number of views for these videos, which are typically fast and cheap to produce, has increased seven times since 2011. The top 500 lyrics videos attracted 624 million views this year. Continue reading Lyrics Videos Establishing Effective New Genre on YouTube

Update: Samsung Says it is Not Shuttering Desktop PC Biz

Yesterday, we reported on news published by The Korea Times claiming that Samsung would phase out its unprofitable desktop PC business to focus on connected and portable devices including tablets and all-in-one laptops. Engadget reached out to Samsung for clarification and learned that the report is not accurate. “The rumor that Samsung is withdrawing from the PC desktop business is groundless,” the company said in a statement. Continue reading Update: Samsung Says it is Not Shuttering Desktop PC Biz