Google’s YouTube yesterday unveiled its much anticipated paid-subscription channels, that will enable some of its video content partners to charge a monthly fee for access to programming. The channels could become a new revenue stream for the video site and its content partners. The subscription model has attracted producers who have been seeking an option to YouTube’s online advertising model. Continue reading New Model: YouTube Launches Paid Subscription Channels
Adobe’s flagship Creative Suite has evolved into Adobe Creative Cloud, with new features and a switch to a subscription-only model. Instead of individual Adobe apps being available for a flat rate, users will pay a monthly subscription to access all the products. Last year, the company introduced its Creative Cloud subscription service, through which users could access one product each month for $29.99 or all the products within Creative Suite 6 for $49.99. More than 500,000 premium members signed up in the first nine months, on top of 2 million free members. Continue reading Adobe Intros Subscription-Only Model with Creative Cloud
Google is reportedly getting ready to launch an à la carte subscription service for some of YouTube’s video channels, as part of an initiative to finance a wider range of content and secure an additional revenue stream. According to those familiar with the plan, the move will initially include as many as 50 “specialist” channels, which will be available to viewers via subscriptions for as little as $1.99 per month. Ad Age reported earlier that YouTube would look to keep 45 percent of subscription-based revenue. Continue reading Google Readies Subscription Service for YouTube Channels
By
Rob ScottApril 12, 2013
Reed Hastings announced on his Facebook page yesterday that Netflix subscribers viewed 4 billion hours of video during the first quarter. Media analyst Richard Greenfield of BTIG Research suggests that subscribers are viewing an average of 87 minutes of streaming content per day via the video-on-demand service, up from 79 minutes in June 2012. “Netflix is now likely the most-watched cable network,” said Greenfield. Continue reading Netflix CEO Says 4 Billion Hours of Video Streamed in Q1
By
Rob ScottMarch 22, 2013
YouTube announced on Wednesday that it has reached the milestone of 1 billion monthly viewers. Google’s popular video-sharing subsidiary shared the news with advertisers at an extravagant upfronts presentation event at the YouTube Space production studio in Los Angeles, where Robert Kyncl explained that the amount of video the site streams on a monthly basis has grown 50 percent in the last year. Continue reading YouTube Tells Advertisers Site Has 1 Billion Monthly Viewers
By
emeadowsMarch 18, 2013
Redbox Instant by Verizon officially launched last week, opening to the public after a three-month-long closed beta test that drummed up interest from thousands of consumers, according to Redbox Instant CEO Shawn Strickland. He said the beta test period was a great learning opportunity for the company and the service, which offers subscribers access to 4,600 subscription titles and four DVD rentals for $8 a month. Continue reading Redbox Instant By Verizon Offers DVDs and Streaming
By
Rob ScottMarch 8, 2013
Apple CEO Tim Cook met with Beats Electronics CEO Jimmy Iovine during a recent visit to Los Angeles, according to three people familiar with the matter. The execs met to discuss the business model and rollout plans of Beats’ Project Daisy, a subscription music service announced in January with little detail. The sources suggest Apple may be interested in a potential partnership. Continue reading Will Apple Team with Beats for Streaming Music Service?
By
Rob ScottMarch 1, 2013
Entertainment trade publication Variety has announced it will end its long-running daily publication schedule after March 19 and launch a new weekly Tuesday edition. The five-days-a-week newspaper and Sunday magazine will both shutter this month. Under new owner Penske Media, the publication’s digital Variety.com edition will also drop its paid-subscription plan and will be offered for free. Continue reading Variety Drops Daily Publishing, Opts for New Weekly Edition
By
emeadowsFebruary 28, 2013
Due in part to growing demand in developing markets, digital music and streaming services are driving renewed health for the music industry, according to a report from global music trade body, the International Federation of the Phonographic Industry (IFPI). Digital revenues climbed $500 million worldwide in 2012 for a total of $5.6 billion, representing a nine percent increase over 2011. Continue reading Music Industry Sees Worldwide Growth, Led by Streaming
By
emeadowsFebruary 26, 2013
Google is reportedly in talks with major music labels about the possibility of starting a music streaming service. It is expected that such a service would offer a subscription-based model along with free unlimited access to songs supported by ads, much the same as models already provided by streaming services such as Spotify and Deezer. Google started a music download store in 2011. Continue reading Will Google Soon Expand to Offer Streaming Music Service?
By
emeadowsJanuary 31, 2013
Microsoft released its newest version of Office this week with radical changes including a new subscription-based pricing model, automatic year-round updates and close tie-ins to the cloud. Documents can be saved to Microsoft’s SkyDrive, an effort to compete with products like Google Drive, giving users the chance to store and share with remote access. Continue reading Positive Review for Radically Changed Microsoft Office 365
By
emeadowsJanuary 31, 2013
While online video continues to grow, one challenge has involved effective revenue models. YouTube is addressing that hurdle with its decision to launch paid subscriptions for individual channels on its video platform. It is the Google-owned company’s “latest attempt to lure content producers, eyeballs, and advertiser dollars away from traditional TV, according to multiple people familiar with the plans,” writes Ad Age. Continue reading YouTube to Test Paid Subscription Channels on Limited Scale