The Hollywood IT Society (HITS) — a community of IT professionals representing the studios of the MPAA and supporting information tech partners — hosted its annual day-long Hollywood IT Summit at the Hyatt Regency in Century City this week. Adapting to rapidly changing expectations for IT-related content production and distribution was the running theme at the April 22 event, where execs and creatives gathered to discuss network connectivity, cloud resources, big data, analytics, content management and more. Continue reading Media Execs Gather at HITS 2014: Hollywood’s Digital Makeover

The ongoing effort to utilize new technologies in the service of storytelling was the theme of USC School of Cinematic Arts (SCA) Dean Elizabeth Daley’s keynote address Sunday at the SMPTE Technology Summit on Cinema at NAB. Digital technology is deeply engrained throughout the SCA curriculum. In fact, the Interactive Media & Games Division and the John C. Hench Division of Animation and Digital Arts wouldn’t exist without it. Yet “everything has changed, and nothing has changed. Great storytelling is still key,” Daley said. Continue reading NAB: USC’s Elizabeth Daley Speaks at Tech Summit on Cinema

“It’s all about the story” was the message of Chris Cookson’s keynote address, and a recurring theme throughout the first day of the NAB Show’s Technology Summit On Cinema: The Future of Motion Imaging and Sound (TSC), produced in partnership with SMPTE. The essence of cinema is storytelling, he said. Cinema is the canvas for storytellers to convey their ideas to the audience. Throughout his talk, Cookson used cinema in the broadest sense, to include content viewed in theaters, on TVs, and on laptops, tablets and phones. Continue reading Chris Cookson Speaks at NAB’s Technology Summit on Cinema

The through-line of Saturday’s “The Future of Cinema” panel at the SMPTE Technology Summit on Cinema at NAB was entertainment technology evolution and experimentation, for better or worse, in the service of story and the entertainment experience. Panel members from MKPE Consulting, Entertainment Technology Canada, Group 47, IMAX, Disney and Deluxe discussed a range of topics including projection systems, light sources, frame rates, dynamic range, color gamut and what moviegoers will be looking for in their theater experience. Continue reading Panel Envisions the Future of Cinema at SMPTE Tech Summit

The first Saturday morning session of SMPTE’s Technology Summit On Cinema at NAB focused on factors that could impact the UHD TV rollout, including research on what humans are able to see and observe. During a panel titled “Understanding the Human Vision System,” Dr. Jenny Read of Newcastle University Institute of Neuroscience set the stage by discussing four parameters of vision: spatial resolution, temporal resolution, dynamic range, and color perception. Related studies from Dolby, EBU and EPFL were presented. Continue reading SMPTE Tech Summit: Understanding the Human Vision System

Great Britain struck a major deal with Germany at the CeBIT 2014 trade fair to co-develop a 5G Internet service fast enough to download a movie in less than a second. German and British universities will work together on the project. Speaking at the tech summit in Hannover, Germany, British Prime Minister David Cameron said that his country risks being left behind if it does not develop ultra-fast broadband. He also announced a major investment in a grant fund and research and development for the Internet of Things. Continue reading CeBIT 2014: Germany and Britain Plan to Develop 5G Broadband

Even a cursory look at the news coming out of CES makes it clear that wearables have garnered a lot of the buzz. Smartwatches, augmented reality headsets, digital health solutions and fitness tracking monitors are all the rage here. What’s not clear is if wearables will ever intersect with the entertainment industry. Although the question itself may seem risible, it’s worth remembering that most people dismissed the mobile phone as an entertainment device only a few years ago. Continue reading Will Wearable Tech Have a Future in Entertainment Media?

In a keynote address to the Annual Fitness Tech Summit, Reebok VP of Advanced Concepts Paul Litchfield showed off the company’s first consumer electronics wearable: the Reebok CheckLight. The result of more than four years of R&D, the CheckLight acts as a head impact indicator, in the form of a wearable skullcap with flexible electronics. “There’s been so much talk about head trauma and brain injury,” said Litchfield. “We identified a gap and, with MC10 as our electronics partner, created the CheckLight.” Continue reading Fitness Tech Summit: Reebok Carves Out a Space in Wearables

At the Sports and Fitness Tech Summit, the focus was on wearables that combine function and fashion for optimum success. In a panel on Wearable Tech: Function Meets Fashion, panelists described their own successes. FitLinxx CEO David Monahan summed up his formula for successful deployment: “Can I blend it into my lifestyle? Second, is it relevant — does it give me behavioral change? The third piece is affordability. If you’re deploying devices to 50,000 people, price makes a big difference.” Continue reading Identifying Where Function Meets Fashion with New Wearables

The fitness wearables market is booming. “We see this becoming a $1 billion industry in 2014,” said CEA Senior Research Analyst Kevin Tillmann during a CE Research Summit session. 2013 numbers were up 32 percent over 2012’s market, which was valued at $648 million. The 2012 market showed significant growth of 170 percent from 2011. The wrist is the ideal place for a fitness wearable, according to the vast majority of consumers polled by the Consumer Electronics Association. Continue reading CEA: Fitness Wearables to Become $1 Billion Industry in 2014

Wearable technology and personal data — rapidly moving beyond early-adopter status to play an increasingly important role in the marketplace — is a major trend we’ll be examining at CES. The skyrocketing popularity of wearables is no surprise; at last year’s show, Digital Health and Fitness emerged as the second most-talked about topic behind only Ultra HDTV. ABI Research predicts 169.5 million wearable health and fitness devices will be on the market by 2017. Continue reading CES 2014: Wearable Devices and Technologies Gain Prominence

ETC@USC Executive Director and CEO Ken Williams addressed the topic of advanced media technology for the home when he spoke at the NAB Futures Conference last Fall. As part of ETCentric‘s member exclusive features, we are pleased to present the perspectives Ken articulated to broadcasting leaders and technology innovators at the invitation-only event where attendees openly discussed the future of broadcasting and explored how businesses will thrive in this era of digital disruption. (Statistics cited reflect the timeframe in which the talk was given.) Continue reading EXCLUSIVE: Ken Williams on Advanced Media Tech for the Home

Speaking at the Variety Entertainment Technology Summit, Paramount Film Group President Adam Goodman discussed the need to protect the moviegoing experience, while remaining open to the possibilities that new technologies provide. “With an increasing amount of Paramount’s movies taking advantage of 3D and other innovations in display on the silver screen, he sees theaters continuing to be the first driver of content across the various windows,” reports Variety. Continue reading Paramount Exec Sees Theaters as First Driver of Content